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Does the Economic Calendar Affect the Forex Market?

LonghornFX

The economic calendar is a tool used by investors to keep track of important economic announcements and releases that can influence the forex market. It provides a schedule of economic events and their expected impact on the global markets. Economic events can have a significant effect on the currency exchange rates, and understanding the schedule of such events can help traders make informed decisions when trading in the forex market. What is the Economic Calendar in Relation to the Forex Market? The Economic Calendar is an invaluable tool for forex traders. It contains a list of all the events expected during the trading day for each currency, their estimated impact on the markets, their release times, the consensus opinion and what the previous event’s results were. It can provide traders with foresight into developments that could significantly affect the value of certain currencies and offer valuable insight before they take positions. The majority of events listed in an economic calendar tend to focus on economic reports worldwide that have implications for a given country. Examples include gross domestic product (GDP) data, employment reports, central bank announcements, consumer sentiment surveys and hundreds of other types of data releases. Monitoring the movement of these news items closely can give traders valuable insight into how various factors may influence the markets. Having access to this information allows traders to make informed decisions when placing trades or taking positions. Understanding the Impact of Economic Calendars on the Forex Market One of the key factors that can affect the forex market is the release of key economic data. Economic news can have a direct impact on the value of a currency, and understanding these events and their potential effect on the currency exchange rate can help traders make more informed decisions. In addition to the direct effect of economic data on the forex market, the economic calendar can also provide insight into future events, such as central bank rate changes scheduled for the coming months. Knowing when central banks are expected to raise or lower interest rates can help traders anticipate how such changes might affect the value of a currency. The economic calendar also provides information about upcoming political events, such as elections and referendums, and how they might affect the markets. Political events can create volatility and uncertainty in the markets, and being aware of upcoming events can help traders take appropriate precautions. The economic calendar can provide information on scheduled economic reforms, such as changes to trade policies and how they might affect the currency exchange rate. How Do Forex Traders Use the Economic Calendar? The economic calendar plays an essential role in the life of a forex trader. It can be used to plan trades, track economic data releases and analyze market movements. Using the economic calendar, a forex trader can track major economic data releases that can influence currency pairs. By tracking these releases, a forex trader can identify potential opportunities to enter or exit positions. The economic calendar also provides a forecast of expected results for each economic data release. This forecast can be used to plan ahead for a potential trade. The forecast also provides an idea of the volatility that may be expected in the market after the data release. In addition to tracking economic data releases, the economic calendar can also be used to identify upcoming economic events. For example, if a major central bank is set to announce a policy decision, a trader can use the economic calendar to follow the event. The economic calendar can also be used to track market movements. This can help a trader to identify potential trading opportunities and take advantage of them. For example, if a currency pair is trending in a particular direction, a trader can use the economic calendar to track the trend and enter or exit positions based on the data. Strategically Trade Forex with the Economic Calendar The economic calendar is an invaluable tool for forex traders to make better-informed decisions. Knowing when to expect news releases and what those releases mean for the market can help traders be prepared for potential volatility. By using the economic calendar, forex traders can make informed trading decisions and stay on top of potential market changes. Now that you know how to use the economic calendar, it's time to take action and make your forex trading decisions with confidence. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details LonghornFX help@longhornfx.com Company Website https://www.longhornfx.com/

May 16, 2023 01:04 PM Eastern Daylight Time

Whats the Real Impact of Interest Rates on Forex Traders?

LonghornFX

Interest rates are the most important economic parameters influencing the forex market. Central banks worldwide employ interest rate hikes or reductions in order to regulate the total supply of currencies in the market. An increase or decline in total currency in circulation has a material impact on its value and related exchange rates. The Federal Reserve hiked the benchmark interest rate, or the federal funds rate, seven times in 2022, causing the greenback to appreciate by more than 12% last year. The reserve currency hit a 20-year high last September. So far this year, the U.S. Dollar Index gained 1.08%, as the U.S. central bank hiked the federal funds rate by 25 basis points last month. But interest rates and currencies have a complex relationship, as currency exchange rates can fall even if central banks maintain a hawkish trend. The U.S. dollar fell by nearly 7% in three months from November last year to January, despite the Fed’s repeated promises regarding aggressive rate hikes in the near term. Having a sound understanding of interest rates and their impact on currency exchange rates is crucial for all forex traders. Take a closer look. What Is the Impact of Interest Rates on Currencies? The interest rates set by central banks have a huge impact on an economy’s functioning, inflation levels, growth and employment. The federal funds rate is the base rate used to determine all other commercial interest rates on all credit products. Banks and other financial institutions typically add spreads to the benchmark rates to set the interest rate charged on auto loans, home loans, business loans and credit cards. If the Fed hikes the federal funds rates, commercial borrowing between banks becomes more expensive, thereby reducing the demand for the same. In the long term, it increases the total cost of credit, discouraging borrowing and consumer spending. On the other hand, lowering the benchmark interest rate can boost credit demand, leading to increased consumer spending and total gross domestic product (GDP). Analyzing Forex Interest Rate Differentials Trading net interest rate differentials is one of the most popular forex trading strategies. Forex traders aim to capitalize on the different benchmark interest rates set by central banks of different economies while trading the respective currency pair, thereby earning interest in addition to capital gains. The U.S. federal funds rate is higher than Japan’s policy rate. Traders willing to trade the USD/JPY pair can borrow Japanese yen and buy U.S. dollars with the same and invest the same in USD interest-bearing tools such as Treasury bills. Forex traders can generate net interest on the carry trade with this strategy, in addition to potential capital gains if they sell off the currency pair at a profit. How to Forecast Central Bank Rates While forecasting a central bank’s next move can be challenging, several economic parameters and data models help traders predict upcoming policy changes somewhat accurately. The federal funds futures contracts, traded on the Chicago Mercantile Exchange (CME), are one of the best indicators of market expectations regarding the interest rate trajectory. These cash-settled futures contract prices reflect the market prediction for the monthly effective federal funds rate and forecast a potential rate hike or cut in the near term. The Fed dot plot is also another popular tool used by forex traders to forecast the central bank’s next move. The statistical chart tracks the official projections for the short-term interest rates made by regional Federal Reserve governors and other officials, including the Fed chair. This allows investors to ascertain the trajectory of interest rates in the economy. Forex Interest Rate Trading Strategies Several profitable interest-rate trading strategies are out there. While experienced traders often opt for interest rate differential currency trades, trading news releases is also a profitable forex strategy. Based on their prediction regarding the central bank’s monetary policy actions in the near term, traders can buy and sell currency pairs immediately after any interest rate news releases become public, at a time when exchange rates are most volatile. Tracking other economic parameters such as inflation and unemployment levels can also help traders forecast the Fed’s next move more accurately. Economic Backdrop and Interest Rates Interest rates are one of the most important economic parameters influencing currency exchange rates. Keeping track of the current economic scenario and the Fed’s outlook on economic growth prospects can help traders forecast the interest rate trajectory better. With inflation being one of the biggest concerns since mid-2021, the Fed has been focused on raising rates to control the price levels since last year. The central bank aims to maintain its aggressive hawkish stance, as stated by Fed officials and Chairman Jerome Powell several times in the past few months. But with recession warnings in place, traders should keep an eye on the official projections made by the Fed as well as the market expectations in order to determine the interest rate trajectory and its impact on the currency exchange rates. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details LonghornFX help@longhornfx.com Company Website https://www.longhornfx.com/

May 16, 2023 12:58 PM Eastern Daylight Time

Can Trailing Stop-Loss Orders Lead to Winning Trades?

LonghornFX

Pinpointing the right approach to placing winning trades is challenging. After you’ve designed a potentially profitable trade, you need tools to help you manage your risk. Not only do you need to monitor your risk, but you’ll also want to quickly react to changing prices. Using trailing stop-loss orders can be effective for risk management by giving you a proactive method to adjust to future price movements. You can use them in the stock market, currency trading or other asset markets to limit losses. What are Trailing Stop Losses? You can think of a trailing stop-loss order as a variation of a stop-loss order. A stop-loss order is a limit order where the trader designates a level to close the trade once a stop price is hit. In a trailing stop-loss approach, the stop price is set at a specific level or percentage of the entry price. This level is below your entry price if you are long. The stop price moves with the security’s price so that if you have a winning trade, the stop-loss level gets farther away. But if the movement of the price is not favorable, the stop price can stay in place. Day traders often use trailing stop-loss orders to manage fast-moving markets. This approach can help reduce risk when trading securities like currency pairs. But the strategy has its downsides. If the price isn’t trending in your favor, it can lead you to lock in losses. In addition, determining the stop price can be challenging because of rapid price movements. Types of Trailing Stop-Loss Methods Used by Forex Traders Forex markets can move quickly, which makes a trailing stop-loss strategy useful in currency trading. Forex traders can often use multiple types of trailing stop-loss approaches. Some of them include: Manual Trailing Stop Loss This approach to trailing stop loss in currency trading is one where traders don't use software to automatically adjust the stop price. Instead, the trader relies on manually judging when and where the stop-loss order should be moved to reduce risk and increase profits. Say you were involved in currency trading and bought a forex pair using this approach. You might set the stop loss 5% below the price at which you bought the pair. If the price of the forex pair increases or decreases, you may have to manually adjust the stop price to reduce risk. If the price increases to 10% above your entry level, you may want to increase your stop price and adjust it to your entry-level price or lower. Indicator-Based Trailing Stop Loss Traders who use an indicator-based trailing stop loss still have to make manual adjustments to the trailing stop-loss order. These adjustments are based on an indicator that measures the average true range (ATR) of the assets. ATR provides an estimate of an asset's movement over a given time period. Imagine you were trading forex using the indicator-based approach. In such a case you could use the ATR, or similar indicators, of the currency pair to determine its movement. Afterward, you may adjust the stop price to be below the pair’s price to minimize risk. Price-Based Trailing Stop Loss Price-based trailing is another commonly used method of placing a stop price. Instead of calculating percentage differences, you determine a fixed price level where you would like to use a stop-loss order. For example, if you paid 1.1 for USD/EUR, you may set the stop price to 1.0 USD/EUR. If the price rises to 1.11, you may set the stop price to 1.01 USD/EUR. As the price of the pair increases or decreases, the stop price moves alongside it. Using a price-based trailing loss may be simpler to quickly input than a percentage-based trailing stop loss, though the price can also become irrelevant if the market moves significantly. How Can Trailing Stop-Loss Orders Help Traders Maximize Profits? A trailing stop loss provides some protection for positions in fast markets because the orders are already placed and can execute when the stop price is triggered. If you want to set levels to maximize your profits, you can set stop levels at levels near recent highs. This may help liquidate the trade at the highest price possible. You can also adjust the stop price by specifying a percentage difference from current market price, which can help to limit losses and reduce risks. It is a useful tool for getting out of trades according to market conditions. Combining Trailing Stop Loss with Other Strategies to Increase Profits Combining trading strategies is an approach that experienced traders may use to trade securities and forex pairs. The trailing stop-loss strategy can be combined with winning strategies with the aim of increasing profits. If you are a day trader, you would not hold overnight positions, but your trades may be subject to fast market movements during the day. Deploying a trailing stop loss gives you the ability to manage multiple positions without worrying about getting carried out on a trade. Stay Nimble with Trailing Stop-Loss Orders A trailing stop-loss order may be used to reduce risk and increase the potential for profits. It allows traders to set a stop price at a specific percentage of an asset price. The stop price then moves along with the price of that asset or currency pair. If you are long, the trade is liquidated when the price drops below the stop price. Whether to use this approach depends on your goals and risk tolerance. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details LonghorFX LonghornFX help@longhornfx.com Company Website https://www.longhornfx.com/

May 16, 2023 12:51 PM Eastern Daylight Time

A2Z Smart Technologies Announces Corporate Update

A2Z Smart Technologies Corp.

A2Z Smart Technologies Corp. ("A2Z") ("Company"), (NASDAQ: AZ ) (TSXV: AZ ), today announced a corporate update: General A2Z is focused on its transition from a research and development company to a full-to-market product company, delivering cutting-edge solutions to clients worldwide. With our recent achievements, including mass manufacturing capabilities and a strong leadership team led by Guy Mordoch CEO of its Cust2mate smart cart business, A2Z is experiencing increasing growth in the number of smart carts ordered and in the number of chains ordering our smart carts. Update re Yochananof: A2Z recently announced that further to the existing purchase of 1,300 Smart Carts from the leading grocery chain Yochananof for aggregate revenues of approximately NIS 35 million (~USD$ 12.0 million; ~CAD $13.8 million), Yochananof informed the Company of its intention to purchase up to an additional 1,700 of the Company's new generation smart carts. This expansion is a testament to the success and effectiveness of the Cust2Mate smart cart solution, which has significantly improved customer satisfaction and loyalty, and revenue for Yochananof. The increased order reflects Yochananof's confidence in the technology and its commitment to enhancing the shopping experience for its customers. Update re New Client Hastock: HaStok Concept Ltd. (“Hastok”), one of Israel’s leading home design and household essentials chain with 40 stores across the country, has partnered with Cust2mate for the order of 1,000 smart carts. The partnership marks a significant expansion for A2Z’s smart cart solution into a new vertical outside of grocery retail. The order is comprised of an upfront payment, a guaranteed monthly payment, and a revenue share agreement on added value solutions, such as advertising. The collaboration with Hastok demonstrates the growing demand and value of the Cust2Mate smart cart solution. Business Model: A2Z Smart Technologies Corp is undergoing a significant shift in its business model to enhance flexibility and provide greater value to clients. While the outright purchase of smart carts has been the traditional approach, we are introducing a subscription-based model to offer clients a more cost-effective and customizable solution. Under this model, clients will have access to our smart carts on a multiyear subscription basis, paying a one-time upfront fee along with monthly charges which will also cover hardware and software maintenance, service, and updates. The length of the subscription period will be tailored to each client's unique requirements. This transition allows us to retain ownership of the smart carts, lower manufacturing costs, and generate steady revenue growth as the installed base expands. Furthermore, our smart carts serve as a digital services platform, acting as a marketplace for retail-directed apps and services. With integrated touch screens and real-time data, our Cust2Mate smart carts can provide shoppers with valuable information, including purchase details, ingredient listings, allergy information, and in-store navigation. Simultaneously, stakeholders such as retailers, manufacturers, advertisers, and third-party service providers can leverage this platform to deliver personalized promotions, advertisements, e-coupons, and other digital services directly to shoppers at the point of decision-making. By sharing revenues with these stakeholders, we create a win-win situation, fostering increased revenue streams for all parties involved. We anticipate that digital revenues from the Smart Cart Marketplace will grow substantially, enabling us to reduce the net cost of our smart carts for retailers while delivering added value to shoppers, retailers, and manufacturers. In addition, in many instances the retailer presently has limited information regarding the actions and decisions of the shopper until the actual time of payment. We are developing software for our smart carts to generate a wealth of data on such shopping behavior which can be mined, analyzed and monetized through data as a service or product offerings tailored to each of the stakeholders in the retail industry. Pilot Updates Cust2Mate has successfully initiated working pilots across multiple continents, showcasing the global reach and versatility of our smart cart solution. These pilots have been deployed in various locations, including the US, Mexico, the middle east and leading retailers in Europe. These pilots have demonstrated impressive performance and achieved notable successes. Outlook: Bentsur Joseph, CEO of A2Z sated "we believe that several of these pilots will turn into roll-outs and that we are poised for continued growth and success as a leading provider of smart cart solutions in the retail industry. With our innovative technology, new generation carts, expanding customer base, and strong market presence, the company is well-positioned to meet the increasing demand for seamless and personalized shopping experiences. A2Z remains committed to driving further expansion, delivering exceptional value to its clients, and generating sustainable long-term growth and profitability." Growth and Financial Results: "We are thrilled to have turned the corner from being primarily a research and development company to becoming a full-to-market product company," said Bentsur Joseph, CEO of A2Z. "Our growth and recent achievements are a testament to the dedication and hard work of our team, as well as the tremendous market potential for our Cust2Mate smart cart solution. We are proud to deliver innovative technology and hardware solutions to clients worldwide, transforming the retail industry and enhancing the shopping experience." He continued to state: ”Our financial results are growing significantly, we are pleased to report strong financial performance for the first quarter of 2023. Q1 Revenues reached $4,608,000, representing a 318% increase from $1,446,000 during the same period the previous year. Gross profit for Q1 amounted to $1,021,000, a significant 370% increase from $276,000 during the same period of the previous year.” Leadership Leading the charge at Cust2Mate is CEO Guy Mordoch, a highly accomplished leader with a prestigious resume in operational growth. With over 25 years of experience in multi-industry and global leadership roles, Guy has a proven track record of building and transforming businesses, creating scalable infrastructure, developing innovative products and solutions, and penetrating new markets. Commenting on his role, Mordoch stated, "My objective as CEO of Cust2Mate is to lead the company as the dominant provider of smart cart, digital and data solutions to the global retail industry. I am excited about the tremendous growth opportunities ahead of us and the positive impact our solutions have on both retailers and consumers." Recent $AZ Press Releases: A2Z Smart Technologies Launches Next Generation V2.8 Light Smart Cart - READ MORE A2Z Smart Technologies Launches Revolutionary Modular Smart Cart for Global Retail - READ MORE Cust2Mate, A2Z Smart Technologies Subsidiary, Appoints Guy Mordoch as CEO - READ MORE A2z Cust2mart, A Leader In Smart Cart Technology Announces Successful Trial Of Computer Vision Product Recognition Solution READ MORE A2Z Partners with HaStok to Deploy 1,000 Smart Carts to their 40 Locations Nationwide READ MORE A2Z Smart Technologies Continues Rollout of Cust2Mate Smart Carts to Yochananof Supermarkets READ MORE This Week on MoneyTV with Donald Baillargeon WATCH A2Z Cust2Mate announces efforts to reduce food waste and increase sustainability in the retail grocery supply chain READ MORE About A2Z A2Z Smart Technologies Corp. creates innovative solutions for complex challenges. A2Z's flagship product is an advanced proven-in-use mobile self-checkout shopping chart. With its user-friendly smart algorithm, touch screen, and computer-vision system, Cust2Mate streamlines the retail shopping experience by scanning purchased products and enabling in-cart payment so that customers can simply "pick & go", and bypass long cashier checkout lines. This results in a more efficient shopping experience for customers, less unused shelf-space and manpower requirements, and advanced command and control capabilities for store managers. Contact Information: Hanover International Inc. Jh@hanoverintlinc.com (1) 760 564 7400 Cautionary Statement Regarding Forward-Looking Statements The TSX Venture Exchange Inc. has in no way passed upon the merits of the Company and has neither approved nor disapproved the contents of this press release. Neither TSX Venture Exchange nor its Regulation Services Provider (as that term is defined in the policies of the TSX Venture Exchange) accepts responsibility for the adequacy or accuracy of this release. This news release contains forward-looking information, which involves known and unknown risks, uncertainties and other factors that may cause actual events to differ materially from current expectation. Important factors - including the availability of funds, the results of financing efforts and the risks relating to our business -- that could cause actual results to differ materially from the Company's expectations are disclosed in the Company's documents filed from time to time on SEDAR (see www.sedar.com ) and with the Securities and Exchange Commission (see www.sec.gov ). Readers are cautioned not to place undue reliance on these forward-looking statements, which speak only as of the date of this press release. The company disclaims any intention or obligation, except to the extent required by law, to update or revise any forward-looking statements, whether as a result of new information, future events or otherwise. This press release does not constitute an offer to sell or a solicitation of an offer to sell any of the securities described herein in the United States or elsewhere. SOURCE: A2Z Smart Technologies Corp. Contact Details Hanover International Inc. +1 760-564-7400 Jh@hanoverintlinc.com Company Website https://a2zas.com/

May 16, 2023 12:42 PM Eastern Daylight Time

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NFP Report: Your Ultimate Forex Event Trading Guide

CedarFX

U.S. government data releases hold significant sway over the global over-the-counter forex market, as the U.S. dollar accounts for nearly 88% of all international forex transactions. While most traders are aware of the importance of monetary policy on forex, beginners often miss out on other important data releases that reflect the strength of the economy. Even though the forex market is open 24/7 on weekdays, it is most volatile when governments are scheduled to release economic data. Traders who routinely track scheduled dates for data releases and undertake event trading are likely to generate relatively higher returns. Understanding the US Nonfarm Payroll Report (NFP) and its Significance in Event Trading The U.S. nonfarm payroll report is one of the most important economic releases published by the Bureau of Labor Statistics. Typically released on the first Friday of every month, the NFP report reflects the total employment and unemployment levels in the country. The nonfarm payroll takes into account roughly 80% of all U.S. business sectors that directly contribute to the country’s gross domestic product (GDP). Apart from agriculture, certain government employees, members of the active military service, unincorporated businesses and nonprofit employees are excluded from the nonfarm payroll calculations. The monthly U.S. nonfarm payroll report reflects the economy’s unemployment scenario and influences total government spending. It also forms a basis for monetary policy changes implemented by the Federal Reserve. Impact of the NFP Report on Different Asset Classes The nonfarm payroll report is a primary indicator of the health of the U.S. economy. It’s no surprise that the NFP report is widely followed across the domestic and international markets and is one of the biggest drivers of the stock market, commodities and forex as well as the alternative assets market. A strong NFP report indicates strong employment numbers in the U.S., which usually results in the Fed implementing a hawkish monetary policy. As strong employment data corresponds with high inflation rates, the central bank often raises the benchmark federal funds rate to combat rising prices. Contractionary monetary policies lower the supply of the dollar, causing it to strengthen in value. The stock market also has a positive reaction to a strong NFP report. Conversely, strong a nonfarm payroll report typically has a negative impact on alternative asset classes such as gold and cryptocurrencies. This is because investors generally rush toward such alternative assets during challenging economic conditions. Key Indicators to Watch for in the NFP Report The most important data published in the NFP report is the total nonfarm payroll employment number, followed by the unemployment rate. If the total number of jobs added exceeds 100,000, it generally triggers a positive reaction in the forex and stock markets. The rise or decline in average earnings for all employees on private nonfarm payrolls is also a vital statistic, as it is a precursory indicator of inflation levels. Analysis of Past NFP Reports: What Worked and What Didn't The U.S. labor market remained tight throughout 2022 and in the first quarter of 2023. The U.S. dollar gained momentum last year thanks to the strong employment data driving the Fed to raise interest rates, with the greenback appreciating more than 12% to hit a two-decade high last September. Even though the nonfarm private labor market has remained tight so far, the Fed has signaled slower rate hikes in the near term because of the recent banking crisis. The U.S. dollar index has slipped by 2% year-to-date. According to the nonfarm payroll report for March, 236,000 total jobs were added month over month. This number was slightly lower than the predicted 240,000 reading, causing the U.S. dollar index to rise by just 15 pips. Top Strategies and Tips for Trading the NFP Report Risk Management Techniques Noting the market expectations regarding the upcoming nonfarm payroll report can help investors trade the nonfarm payroll report profitably without taking on too much risk. Traders also should be aware of the prior NFP report numbers before trading the upcoming report, as any sequential change has a sizable impact on the U.S. dollar. In addition, beginners should note that the nonfarm payroll report is subject to revision at a later date, which can trigger an immense movement in the forex market. Position Sizing As the forex market is highly leveraged, optimal position sizing is crucial before placing any forex trades. While the ideal position size varies from trader to trader, knowing your risk appetite and the market sentiment should allow you to make a calculated bet. Moreover, keeping in mind the risk-to-reward ratio is vital, as it will allow traders to estimate how much money they stand to make or lose on a particular trade in case of both positive and inverse market movements. Entry/Exit Points The NFP report is released at 8:30 a.m. ET on the first Friday of the month. The forex market is most volatile before the pre-release hours on Friday and often leads to random swings in currency exchange rates. Assuming a long or short position during the pre-release hours on Friday is preferable, as the market responds once the data is released. Traders also can exit their position soon after the data is released, as only small price movements are witnessed after the markets have adjusted for the latest employment data. Forex Trading and the NFP Report NFP is the second-most-important economic release forex traders follow, after the Federal Open Market Committee’s (FOMC) minutes of the meeting are released. While trading the NFP report can be confusing, knowing the market sentiment regarding the current employment trend can help traders navigate trading during such volatile periods. This is because the forex traders don’t trade the actual NFP report numbers but the market expectation and reaction. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details CedarFX CedarFX +1 877-440-9464 info@cedarfx.com Company Website https://www.cedarfx.com/

May 16, 2023 12:21 PM Eastern Daylight Time

SeneGence and Lashify Launch DIY Lash Extension System LashSense® Lashes by SeneGence®

SeneGence

For the first time today, SeneGence ® has announced its new product LashSense® Lashes by SeneGence® powered by Lashify® Technology. SeneGence is thrilled to collaborate with Lashify®, the inventor of the DIY lash extension system, to bring high-quality, incredible at-home DIY lash extensions. LashSense® Lashes by SeneGence® are high-quality at-home lash extensions featuring an undetectable spine and are virtually weightless for a luxurious and damage-free experience. As the leading innovator for at-home lash extension technology, Lashify revolutionized this product concept and made the DIY lash extension possible. This partnership came to life through a shared mission of female empowerment through Founder and CEO of SeneGence, Joni Rogers Kante, and Sahara Lotti, CEO and Founder of Lashify. “I am honored to partner with Sahara Lotti, a true innovator in the beauty space. As two women founders who have each brought revolutionary products to the industry, we share a common mission to empower and improve consumers' lives. This new lash kit marks a major milestone for SeneGence as we expand our product offerings and bring the latest beauty innovations to our customers. I am thrilled about this partnership and excited for the incredible new product line it brings to SeneGence,” said Joni Rogers Kante, CEO and Founder of SeneGence. “Joni is a stand-up businesswoman; what you see is what you get. She has enormous respect for female entrepreneurs, innovators, and intellectual property and understands the trials and tribulations. Creating the SeneGence lash kit using our revolutionary technology has been an excellent experience. I am thrilled to have them introduce this groundbreaking system to an entirely new demographic.” - Sahara Lotti, CEO and Founder of Lashify. The new SeneGence LashSense Lashes “Bloom Box” kit will offer consumers everything needed to get started and enjoy Lashify technology with eye-fluttering results. Packaged in a custom kit entitled the “Bloom Box,” each box contains three lengths of lash florettes in short, medium, and long, the Blooming Bond in Black, and a patented Applicator and Fusing Tool. Exclusively designed to attach your LashSense Lashes and hold them in place, the Blooming Bond creates a flexible and nourishing cushion underneath the lash line for long-lasting results. At the same time, the patented Applicator & Fusing Tool allows for precision when applying the LashSense Lashes. LashSense® Lashes by SeneGence® are now available at www.senegence.com, retailing at $95.00. To learn more about best lash uses and practices, please visit the LashSense Lashes Q&A site here. About SeneGence In 1999, SeneGence disrupted the cosmetics industry with the launch of LipSense and became a household name with its innovative long-lasting lip color. Today, after two decades of growth and evolution, SeneGence boasts an impressive lineup of a full range of cosmetics that stay put, anti-aging skincare solutions, hair care products, and a dedicated men's line. For more information on SeneGence, please visit www.SeneGence.com or @senegence. Contact Details Six One Agency Khortlyn Cole khortlyn@six-one.com

May 16, 2023 12:01 PM Eastern Daylight Time

Market Expectations of News and Their Impact on Currencies

CedarFX

As the foreign exchange (forex) market continues to grow and become more accessible, it is important to understand the key drivers of forex news expectations. These key elements move market prices and affect the value of currencies. By understanding the drivers of forex news expectations, traders can make better decisions when trading in this market. Defining News Expectations and Their Importance in the Foreign Exchange Market The foreign exchange market is a complex and dynamic global market. With fluctuating currencies and many other factors at play, it can be difficult to keep up with ever-changing conditions and trends. As a result, news expectations are important for those seeking to take advantage of the opportunities presented in it. News expectations refer to the forecasted or expected news events or outcomes that can have a direct impact on currency prices. For example, the release of a country’s GDP figures or the announcement of a new monetary policy by a central bank can cause the value of a currency to move significantly. By understanding how news events could affect the market, traders can make informed decisions about when to enter and exit positions, as well as how to hedge their risk. However, news expectations are not an exact science. Forecasted news events may not always be reflected in the market, and in some cases, the opposite may occur. News expectations should be taken with a grain of salt and used as a guide rather than a definitive indicator. Fundamental and technical analysis can also be used to identify potential trading opportunities. Fundamental analysis involves examining a country’s economic indicators to gain an understanding of the underlying economic conditions and their potential impact on currency prices. Technical analysis involves studying the historical price action of a currency pair to identify potential trends and price levels. Both of these methods can help traders identify opportunities and make informed decisions in the forex market. Key Drivers of Forex News Expectations The first driver of forex news expectations is economic events such as interest rate decisions, GDP reports, and inflation data. These events can be expected to move the market in one direction or another, depending on the outcome of the event. Traders must be aware of these events and try to anticipate their potential impacts on the market. Another driver of forex news expectations is political news, which can also have a significant effect on the value of a currency, as it can signal a change in government policy or the overall direction of an economy. Speculation regarding the value of a currency can affect the market. Traders should also take into account the expectations of other traders and investors when assessing forex news expectations. By keeping track of the expectations of other market participants, traders gain insight into the potential direction of the market. This information can help traders make better decisions when trading in the forex market. Examining How News Expectations Can Impact Currencies In the foreign exchange market, news expectations can have a significant impact on the value of currencies. News expectations are often seen as an indicator of future market sentiment, and they can influence the supply and demand of a currency. When news is positive, it can lead to increased demand for a currency, which causes its value to rise. When news is negative, it can lead to decreased demand for a currency, which causes its value to fall. To better understand how news expectations can affect currencies, traders look at how news is created and how it can influence market sentiment. News is created when new information is released in the public domain. This information can be related to a variety of topics, such as economic conditions, political events and other events that have the potential to affect the value of a currency. The impact of news expectations on currencies also depends on how the news is interpreted by market participants. If the news is seen as good news, then it is likely to have a positive impact on the currency. If the news is seen as bad news, then it is likely to have a negative impact on the currency. Another factor that can influence the impact of news expectations on currencies is the amount of time between when the news is released and when it is expected to have an effect. News expectations can also be influenced by the market’s expectations of future news. If the market expects that future news is likely to be positive, then this news can lead to increased demand for a currency, which causes its value to rise. If the market expects that future news is likely to be negative, then this can lead to decreased demand for a currency, which causes its value to fall. Analyzing the Effect of News Expectations on Forex Volatility In the past, news expectations have been linked to increased volatility, as traders speculate about potential outcomes before the news is released. By understanding the impact news expectations can have, forex traders can better anticipate and adjust to the changes that often accompany major news releases. Traders should pay attention to the timing of the news. News that is released during times of decreased liquidity, such as around the close of markets, can lead to increased volatility as traders struggle to adjust their positions. Another factor to consider is the magnitude of the news. The larger the news event, the more likely it is to lead to increased volatility. Major economic releases, such as GDP or employment reports, can have a significant impact on the forex market, causing traders to adjust their strategies accordingly. Traders should also be aware of the potential for unexpected news, which can lead to increased volatility and catch traders off guard. Traders need to stay informed and pay attention to potential news releases that could have a significant impact on the market. Using the News to Make Better-Informed Trading Decisions Understanding the key drivers of forex news expectations is essential for traders looking to make successful trades in the forex market. By keeping track of economic, political and investor expectations, traders can gain insight into the potential direction of the market and make better-informed trading decisions. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details CedarFX CedarFX +1 877-440-9464 info@cedarfx.com Company Website https://www.cedarfx.com/

May 16, 2023 11:55 AM Eastern Daylight Time

AMERICAN DIVERSIFIED HOLDINGS CORPORATION ANNOUNCES THE APPOINTMENT OF ANDREW BIRNBAUM AS CHIEF EXECUTIVE OFFICER AND CHAIRMAN OF THE BOARD, EFFECTIVE IMMEDIATELY

American Diversified Holdings Corp.

American Diversified Holdings Corporation (OTC: ADHC) announced today the appointment of Andrew Birnbaum as Chief Executive Officer and Chairman of the Board, effective immediately. Mr. Birnbaum brings decades of experience in running and operating companies; he has significant and successful both private and public company Chief Executive Officer experience. His leadership and effective implementation of growth and development plans will be of good use in the revitalization of the holding company. “I am very appreciative of the work that Ernest has done to this point, and I am happy to see him finally enjoy his retirement. I respect the shareholder base and will do my best to provide continued value and benefits to them.’ Stated Mr. Birnbaum, CEO And Chairman. Ernest Remo commented: “Based on Andrew’s well-rounded experience and integrity, I am very pleased with his appointment and am excited to see the new changes with the company and how they benefit our shareholders.” About ADHC: American Diversified Holdings Corporation, operates alliances with Green Global International Group (GGII), Hempaco (HPCO) and GGII Subsidiary Green Star Labs. In addition, two e-commerce sites focused on these emerging technologies: universalwellness.co (not.com) and RollsChoiceAdhesives.com. The business model includes selling products to consumers, driving traffic to partner sites, generating ad revenue and creating partnership opportunities for other wellness companies. www.adhcinvestor.com Contact Details: Andrew Birnbaum (714) 599-2126 Info@adhcinvestor.com www.adhcinvestor.com American Diversified Holdings Corporation TWITTER: @ADHCManagement. This Twitter page is the only official Twitter page for ADHC. SAFE HARBOR FORWARD-LOOKING STATEMENTS: This press release may contain forward-looking statements that are based on current expectations, forecasts, and assumptions that involve risks as well as uncertainties that could cause actual outcomes and results to differ materially from those anticipated or expected, including statements related to the amount and timing of expected revenues related to our financial performance, expected revenue, contracts, and future growth for upcoming quarterly and annual periods. These risks and uncertainties are further defined in filings and reports by the Company with the U.S. Securities and Exchange Commission (SEC) and on the OTC Disclosure & News Service (OTCDNS). Actual results and the timing of certain events could differ materially from those projected in or contemplated by the forward-looking statements due to a number of factors detailed from time to time in our filings with the SEC and/or OTCDNS. Among other matters, the Company may not be able to sustain growth or achieve profitability based upon many factors including but not limited to the risk that we will not be able to find and secure construction contracts and the necessary assets that will enable us to become profitable. Reference is hereby made to cautionary statements set forth in the Company’s most recent SEC and/or OTCDNS filings. We have incurred and will continue to incur significant expenses in our development stage, noting that there is no assurance that we will generate enough revenues to offset those costs in both the near and long term. New lines of business in the construction industry may expose us to additional legal and regulatory costs and unknown exposure(s), the impact of which cannot be predicted at this time. Words such as “estimate,” “project,” “predict,” “will,” “would,” “should,” “could,” “may,” “might,” “anticipate,” “plan,” “intend,” “believe,” “expect,” “aim,” “goal,” “target,” “objective,” “likely” or similar expressions that convey the prospective nature of events or outcomes generally indicate forward-looking statements. You should not place undue reliance on these forward-looking statements, which speak only as of this press release. Unless legally required, we undertake no obligation to update, modify or withdraw any forward-looking statements, because of new information, future events or otherwise. Contact Details Andrew Birnbaum +1 714-599-2126 Info@adhcinvestor.com Company Website https://www.adhcinvestor.com/

May 16, 2023 06:00 AM Eastern Daylight Time

Africa Region Galvanizes Efforts to End Mercury Lighting

Clean Lighting Coalition

The Zero Mercury Working Group and the Clean Lighting Coalition commend the Africa Region for proposing an amendment to phase out all the remaining fluorescent lamps at the Fifth meeting of the Conference of the Parties (COP5) of the Minamata Convention on Mercury in Geneva. This amendment complements the unanimous decision at Minamata COP4 to phase out compact fluorescent lamps (CLFs) by 2025. If adopted in November, the COP5 Amendment will effectively end the manufacture and trade of all fluorescent bulbs globally by 2026. Phasing out the proposed categories of fluorescent lamps in the timeline proposed in the amendment will cumulatively: avoid 3.00 gigatonnes of carbon dioxide; save US $1.26 trillion in electricity costs, and; prevent 176 metric tonnes of mercury pollution – including both mercury used in lamps, and the mercury emissions from coal-fired power plants that would be avoided through lower electricity use for lighting. “The COP5 African Lighting Amendment is the most effective strategy we have to limiting the dangerous health and environmental impacts of mercury-containing fluorescent lighting,” said Elena Lymberidi-Settimo, International Co-coordinator of the Zero Mercury Working Group. “The Africa region, and most regions around the world, do not have the recycling capacity and resources to properly manage the mercury contents of end-of-life fluorescent bulbs. Widely available LED alternatives mean these exemptions are no longer necessary – there is no justifiable reason to continue manufacturing, importing or exporting harmful fluorescent technologies.” All fluorescent lamps contain mercury, a neurotoxin that can cause harmful and long-term health effects. Mercury is on the World Health Organization’s list of the 10 chemicals or groups of chemicals of major public health concern, as it affects the nervous, digestive and immune system. Pregnant people and children are at heightened risk for these health impacts. When a fluorescent lamp is broken or improperly disposed of, the mercury from the lamp contaminates the atmosphere, land and water – posing a risk to workers and the local environment. "We applaud the Africa Region for their continued leadership in the transition to more efficient mercury-free lighting,” said Rachel Kamande, Campaign Lead of the Clean Lighting Coalition. “The economic case to phase-out fluorescent lamps is even stronger today because the mercury-free LEDs have become less expensive and energy prices have increased leading to even shorter payback periods.” LEDs are the most efficient lighting option on today’s market, consuming only half as much energy as fluorescent bulbs and have a lifespan up to three times longer. Due to the reduced energy demand, LEDs bulbs ease strain on the electric grid and have a rapid payback period for consumers. LED retrofits for fluorescents are widely available around the globe, with lamps to fit nearly every need and ballast. Although some of the world’s largest lighting manufacturers already have plans to fully transition to LEDs in the next decade, many continue to export fluorescents – often to less regulated markets. The Africa region’s Amendment will prime the global LED market for an equitable and economically beneficial transition away from toxic lighting. About the Clean Lighting Coalition The Clean Lighting Coalition is a global partnership coordinated by CLASP to capture the health and environmental benefits of eliminating mercury-based lighting. To learn more, visit www.cleanlightingcoalition.org and follow the Coalition on Twitter, Facebook, and LinkedIn. About The Zero Mercury Working Group: The Zero Mercury Working Group is a coalition of more than 110 environmental and health non-governmental organizations from over 55 countries, which strives for zero supply, demand, and emissions of mercury from anthropogenic sources. www.zeromercury.org Contact Details Clean Lighting Coalition Alexia Ross +1 339-222-4311 aross@clasp.ngo Zero Mercury Working Group Elena Lymberidi-Settimo +32 496 53 28 18 elena.lymberidi@eeb.org Clean Lighting Coalition Ana Maria Carreño +1 202-999-2886 acarreno@clasp.ngo Company Website https://www.cleanlightingcoalition.org

May 16, 2023 03:00 AM Eastern Daylight Time

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