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Leading National Massage Destination Squeeze Welcomes Melinda Davenport as Strategic Advisor

Squeeze

Squeeze, the leading and fast-growing massage destination founded by the creators of Drybar, today announced the appointment of Melinda Davenport, a Communications Executive with extensive experience with top Fortune 500 companies, as the newest tactical addition to Squeeze’s Advisory Board. Davenport will serve as the brand’s strategic advisor, bringing her extensive expertise and experience to further shepherd the brand’s upwards trajectory during an integral growth period for Squeeze as they continue to aggressively franchise and expand the brand’s presence across the U.S. In her role, Davenport will provide strategic counsel to the Board, in addition to Squeeze’s co-founder and CEO Brittany Driscoll. Davenport’s responsibilities will include spearheading investor strategy, assisting with innovation efforts, while opening new networking opportunities for the brand. Additionally, Davenport will offer corporate mentorship to Squeeze’s executive team, and foster deeper industry relations on behalf of the brand, ensuring Squeeze has the foundation to sustain its momentum as a leading innovator amongst competitors. “We are so excited to officially welcome Melinda to our team,” said Brittany Driscoll, Co-Founder & CEO of Squeeze. “Her proven track record and visionary approach will be an incredible asset in helping guide our brand growth and innovation strategies. We look forward to leveraging her insights and experience to further elevate Squeeze as a global namesake brand.” Davenport’s extensive background will be an invaluable asset to Squeeze as it continues to expand its national footprint and enhance its offerings. Her addition to the team underscores Squeeze’s commitment to providing exceptional service while driving forward-thinking initiatives to continue disrupting the antiquated massage industry. “I am thrilled to join the Squeeze team as a strategic advisor to the Board,” said Melinda Davenport. “Squeeze’s dedication to innovation and excellence is truly inspiring, and I am looking forward to working closely with Brittany to help build Squeeze into a household name.” Since its inception in 2017, Squeeze has rapidly become a beloved destination for consumers seeking high-quality yet accessible massages through its seamless, tech-forward booking experience, exceptional quality service, and commitment to creating the ultimate “feel good” environment. As the brand continues to rapidly expand, Squeeze will continue to set new standards and acquire competitive market share as they look to double their national footprint by the end of 2024, with the goal of developing 500 locations in the next 5-7 years. For more information, please visit www.squeezemassage.com or follow @squeeze on Instagram. About Squeeze From the founders of Drybar, meet Squeeze, a way better massage experience. After recognizing the gap in the massage industry, Alli Webb and Michael Landau dreamt up the concept for Squeeze. In 2017, Brittany Driscoll, who was vice president of marketing at Drybar at the time, was tapped to turn Squeeze into a reality. She stepped into the role of Co-Founder & CEO, spearheading the launch of the brand and the opening of its flagship location in Los Angeles. Squeeze’s revolutionary app-based booking platform allows guests to book, pay, tip, set personalized preferences, rate and review all at the touch of a button so guests can walk in and figuratively float out. Massages are tailored to guests’ preferences including pressure, aromatherapy, music and lighting with no additional fees. The company has established its headquarters in Nashville, TN and is now franchising nationwide with 15 open locations and over 85 new locations in development. About Melinda Davenport Melinda Davenport is a seasoned strategic communications executive and advisor celebrated for her global impact and award-winning leadership. With a track record spanning Fortune 500 companies, academic institutions, and board appointments, Melinda brings a unique blend of brand reputation expertise and reputational insight. Contact Details Powers PR Alex Wollman alex@powers-pr.com Company Website https://www.squeezemassage.com/

July 17, 2024 09:03 AM Eastern Daylight Time

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University Compounding Pharmacy Announces Rebrand to MediVera Compounding Pharmacy™

MediVera

University Compounding Pharmacy, a leader in personalized medicine since 1999, today announced it is rebranding as MediVera Compounding Pharmacy™. The rebrand comes at a time when the company is growing strongly due to the introduction of new product offerings, nationwide expansion, and the successful differentiation of its quality products and services. Despite the name change, the company’s ownership and passionate team remain the same, ensuring continuity in the high-level service and exceptional care that healthcare providers and patients have relied on for more than two decades. Over the past few years, the company has seen its revenue grow substantially. New product offerings, nationwide expansion, and strong market positioning through differentiated quality products and services, such as the Impressed Advantage program, have enabled the company to double its revenue from 2022 to 2023. Growth is anticipated to accelerate this year, with the company expecting to double revenue year-over-year once again. “Differentiation is and will continue to be an important growth driver for our company. With the Impressed Advantage customer service program, we are making the prescription process easier, faster, and more convenient for both doctors and their patients,” said Bradley McCloskey, PharmD, CEO. “As we continue to launch more product offerings and expand into more states within the next few months, 2024 is poised to become a year of strong growth as we expand our footprint into 14 additional states.” For more information about MediVera Compounding Pharmacy and its services, please visit mediverarx.com or contact Laurie Malseed, Marketing Specialist, at laurie@mediverarx.com or 937-242-0430. About MediVera Since its inception in 1999, MediVera Compounding Pharmacy™ (formerly University Compounding Pharmacy) has been dedicated to providing personalized medicine. With a focus on quality and innovation, MediVera Compounding Pharmacy™ continues to set industry standards, offering tailored solutions to meet the unique needs of healthcare providers and patients. MediVera Compounding Pharmacy™ is currently licensed in and ships to the following 33 states: AZ, CN, CO, DE, FL, GA, IA, ID, IL, IN, KY, MA, MD, ME, MI, MN, MO, MT, NC, NH, NJ, NY, OH, PA, RI, SC, SD, TN, VA, VT, WA, WI, WY. Contact Details MediVera Compounding Pharmacy Laurie Malseed +1 937-242-0430 laurie@mediverarx.com

July 16, 2024 09:00 AM Eastern Daylight Time

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Ultrahuman announces its App Store ‘PowerPlugs’ with the World’s First AFib Detection Technology on a Smart Ring

Ultrahuman

Ultrahuman, a pioneer in wearable technology, launches PowerPlugs, a platform for individual apps and plugins built on top of Ultrahuman’s health and wellness data stack. This is the world’s first in a smart ring form factor. Recognizing each individual’s health journey is unique, PowerPlugs enable people to choose and focus on the aspects of their health that matter most. It’s designed for highly personalized health insights, ensuring that every individual can personalize their health tracking to their unique needs and goals. At the forefront of PowerPlugs is AFib Detection, a PowerPlug that discreetly monitors your heart rhythm every night to detect signs of Atrial Fibrillation (AFib). Ultrahuman Ring AIR is the first smart ring in the world to offer AFib detection. AFib is the most common type of irregular heart rhythm or arrhythmia. It can lead to serious health complications such as stroke and heart failure, if left undetected. Individuals with potential arrhythmia episodes or a history of irregular rhythms can now track AFib closely and seek early intervention. Speaking on the launch, Mohit Kumar, Founder and CEO of Ultrahuman said “When it comes to health, one size doesn’t fit all. That’s why we built PowerPlugs for people to pick and choose what matters most for their health and wellness. Over the next few years, you could expect thousands of applications to be built on top of Ultrahuman’s comprehensive health data platform. Given our most comprehensive data stack of health markers from Ultrahuman Ring, M1 CGM, Ultrahuman Home and more to come, there’s infinite scope to build deep experiences over the next few years. Essentially, your Ultrahuman Ring will keep getting better after your purchase.” “We’re launching our first few PowerPlugs with a novel game changing capability, AFib detection. This life saving technology comes with medical approval in limited markets currently and we’re aggressively launching new markets with regulator’s approval every few weeks.” The PowerPlugs ecosystem can be accessed through the Ultrahuman App and is available in free and premium options. Circadian Rhythm Understanding the importance of aligning with natural circadian rhythms, the Ring AIR provides actionable recommendations tailored to your lifestyle. These suggestions include the optimal times to expose yourself to natural light, exercise, and wind down in the evening, aiming to enhance your energy levels, improve sleep quality, and bolster your overall health. Pregnancy Mode Pregnancy Mode adjusts health monitoring and recommendations specifically for pregnancy. It provides tailored advice on nutrition, activity levels, and health metrics that are crucial during this time. Gain insights into how to maintain your health and your baby's development, with safety and well-being as the priority. Cycle Tracking Cycle Tracking offers a comprehensive overview of your menstrual cycle phases and predicts upcoming cycles with high accuracy. This tool provides personalized insights into your fertility windows and symptom patterns, enabling proactive health management and lifestyle adjustments. Empower yourself with knowledge to make informed decisions about your reproductive health. Caffeine Window Track and optimize your consumption of stimulants such as caffeine throughout the day. By understanding your body's response to different stimulants, this tool advises on the best times for consumption to boost your alertness without affecting your nightly rest. Ideal for maintaining high energy levels and ensuring restful sleep. Vitamin D Manage Vitamin D intake through sun exposure. The app calculates the optimal times for you to step outside, based on your skin type, location, and current UV index, ensuring you get the most effective and safe sun exposure. It focuses on skin absorption, telling you precisely when to go out and estimating how much Vitamin D (in IU) your skin will absorb during your session. With real-time tracking and safety alerts to prevent overexposure, this PowerPlug makes maintaining healthy Vitamin D levels effortless and personalized. Jet Lag Jet Lag PowerPlug features personalized jet lag plans based on the users' travel itineraries, sleep patterns, and chronotypes, leveraging evidence-based methods involving light exposure, melatonin supplements, caffeine, and naps. It offers detailed schedules to follow before, during, and after trips, helping reset the circadian clock efficiently. Weight loss Integrate meal planning with real-time glucose monitoring to optimize your fitness journey. Ultrahuman Ring AIR tracks calories burnt throughout the day. It syncs with automated food logging to provide a comprehensive view of calorie intake versus expenditure. This helps users maintain a balanced diet and work towards their fitness goals without the hassle of manually logging their data. This is a game changer for anyone optimising their weight loss journey. Ovulation Women can now understand ovulation cycles, helping them better understand their bodies and menstrual health. For women looking to conceive, accurate ovulation detection can significantly increase the chances of pregnancy by identifying the most fertile days. Conversely, for those practising natural family planning methods, knowing the ovulation period can help in avoiding pregnancy. Additionally, continuous monitoring can help identify potential reproductive health issues early, allowing for timely interventions. Ultrahuman’s accessibility to health personalization doesn’t stop there. For the first time ever, developers can get access to Raw PPG, Accelerometer and Temperature data streams from the Ring AIR. Ultrahuman invites developers to build bespoke algorithms on top of these data streams from the Ring AIR using UltraSignal, Ultrahuman Ring AIR’s developer platform. UltraSignal will help fuel more customization and innovation in health. Developers can build custom algorithms for Sleep, Stress, Movement, Fertility and more, creating their own Powerplug. About Ultrahuman Ultrahuman is the world's most advanced metabolic fitness platform. Ultrahuman’s products include the Ultrahuman M1(continuous glucose monitoring sensor), the Ultrahuman Ring and Blood Vision, a preventive blood testing platform with the pioneering UltraTrace™ technology. By collating different biomarkers, Ultrahuman is helping people improve their energy levels and lifestyle, track their workout, sleep and recovery, and avoid metabolic disorders. For more information and updates on Ultrahuman, please visit ultrahuman.com or follow us on Facebook, Instagram, Twitter, LinkedIn, and YouTube. Contact Details Ultrahuman Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Ultrahuman Hisham Syed hisham@ultrahuman.com Company Website https://www.ultrahuman.com/

July 16, 2024 08:00 AM Eastern Daylight Time

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VOESH New York Sets the Bar High with New Multifunctional & Eco-Friendly Gua Sha Bars

VOESH New York

VOESH New York, the leading clean and vegan body care and wellness brand, is thrilled to announce the launch of its new Gua Sha Cleansing and Shampoo Bars. These personal care bars are designed to elevate shower routines, combining the traditional practice of Gua Sha with modern skincare innovation for a better way to wash. Developed with 100% vegan and 97+% natural-origin ingredients, these bars offer a luxurious and sustainable self-care experience. “Since our start, VOESH has been dedicated to making elevated & sustainable beauty accessible to everyone,” said Vera Oh, Co-Founder of VOESH New York. “Our solid beauty bars are the gateway to zero-plastic choices, helping us reduce carbon emissions while maximizing value and efficacy for our customers.” The new lineup consists of the Gua Sha Cleansing Bar and Gua Sha Shampoo Bar. These revolutionary products combine the benefits of a lymphatic massage and satisfying cleanse in one compact bar. The Gua Sha Shampoo Bar offers a thorough hair wash and soothing scalp massage and features powerful ingredients like biotin, proprietary vegan probiotics, rosemary oil, and apricot seed powder. Its ergonomic shape stimulates hair follicles to promote healthy hair growth. The Gua Sha Cleansing Bar, with ingredients like niacinamide, proprietary vegan probiotics, rosemary oil, and charcoal powder, refreshes and revitalizes the skin and simultaneously relieves muscle tension. "With the recent shift in consumers' mindsets toward clean beauty and the growth of the solid beauty bar industry, we aimed to create multifunctional products that offer a range of health benefits," said Oh. "Showering is a daily habit, and with these bars, we strive to simplify shower routines while making them more enjoyable. These bars not only wash but also provide a gentle massage, enhancing the overall shower experience. A happy body means a healthy life!" said Vera Oh VOESH’s Gua Sha Bars are available on VOESH.com. Experience the future of multifunctional, zero-plastic, solid beauty with VOESH New York. About VOESH New York: Founded in 2013, VOESH New York has emerged as a premier destination for clean and efficacious body care solutions catering to head-to-toe wellness. Noteworthy products include Pedi in a Box, Mani in a Box, the award-winning Shower & Empower Vitamin C Shower Filter, and Collagen Gloves and Socks. VOESH New York is committed to providing 100% vegan, cruelty-free, and sustainable products because every body deserves better beauty! All VOESH New York products are certified by PETA and registered with the US Mocra, EU CPNP and UK SCPN, maintaining vegan, cruelty-free, and dermatologist-tested standards. VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. For more information, visit VOESH New York’s website at Voesh.com or contact press@voesh.com. ### All VOESH New York products are certified by PETA and registered with the EU CPNP, and UK SCPN. Always vegan, cruelty-free, and dermatologist-tested, VOESH New York proudly excludes all 1,680+ EU-banned ingredients and an additional 400+ potentially harmful ingredients. VOESH New York products can be found at select Target, Rite Aid, and, Kroger stores nationwide, as well as on voesh.com, amazon.com, walmart.com, and riteaid.com. Contact Details Colleen Mathis +1 917-690-5560 Colleen@absoluterrelations.com Company Website https://voesh.com/

July 16, 2024 08:00 AM Eastern Daylight Time

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Celebrated Chef Antonio Caruana: Culinary Mastermind Behind Restaurant’s Luce and Luce Secondo

Luce Resturant

Chef Antonio "Tony" Caruana, the dynamic force behind Luce in Norfolk and Luce Secondo in Chesapeake, has been named "Best Chef" by the readers of Coastal Virginia Magazine in their annual CoVa Best Of Readers' Choice Awards. This prestigious accolade comes as no surprise to those familiar with Chef Caruana's innovative approach to Italian cuisine and his unwavering dedication to excellence. Chef Caruana's culinary journey is marked by his fearless spirit and a relentless pursuit of perfection. He has been at the helm of Luce, where his modern take on traditional Italian dishes has garnered widespread acclaim. This year, Luce has been recognized in multiple categories in the CoVa Best of Awards, including Best Restaurant Overall, Best Fine Dining, and Best Service/Waitstaff, solidifying its status as a premier dining destination in the region. In addition to his recent accolades, Chef Caruana has been featured on the cover of the 2024 food issue of Coastal Virginia Magazine. The magazine highlighted him among a select group of chefs who are "helping define our region's cuisine," a testament to his significant impact on the local culinary landscape. Chef Caruana's passion for food extends beyond the kitchen. His adventurous spirit is reflected in his love for motorcycles, bringing an electrifying fusion of traditional cooking and high-octane intensity to his creations. Each dish crafted by Chef Caruana is a narrative rich with tales of his travels and the adrenaline rush of his rides, offering diners a unique taste of freedom and authenticity. Luce Secondo, Chef Caruana's latest venture at Summit Pointe in Chesapeake, promises to elevate the dining scene with his signature Italian fusion cuisine. Set in a beautifully designed space, Luce Secondo is poised to become a central hub for food enthusiasts, offering a vibrant expression of life's most exhilarating moments through meticulously crafted dishes. "Food is more than just a meal—it's a vibrant expression of life's most exhilarating moments," says Chef Caruana. "At Luce and Luce Secondo, we pay respect to the origins and traditions of Italian food while infusing it with our own twist, taste, and flair." As Chef Caruana continues to push culinary boundaries and create unforgettable dining experiences, his contributions to the restaurant industry and the community are undeniable. His fearless approach and meticulous eye for detail have set a new standard for excellence, making every meal at his establishments a bold statement of respect for heritage and a thrilling pulse of contemporary life. About Us Lucé in Norfolk and Lucé Secondo in Chesapeake are the culinary creations of celebrated Chef Antonio "Tony" Caruana. Known for their exquisite blend of traditional Italian cuisine and contemporary innovation, both restaurants deliver award winning and exceptional dining experiences. Chef Tony's passion for quality and creativity shines in every dish, using the freshest, locally sourced ingredients. Recognized by Coastal Virginia Magazine in their CoVa Best Of Readers' Choice Awards, Chef Tony continues to set new standards in the industry.For more information, visit https://lucenorfolk.com and https://www.lucesecondo.com. #LucéNorfolk, #LucéSecondo, #ChefTony, #ItalianCuisine, #FineDining, #CulinaryExcellence, #GourmetDining, #NorfolkVA, #ChesapeakeVA, #CulinaryInnovation, #LocalIngredients, #CoVaAwards, #BestChef, #ItalianFusion, #DiningExperience, #Foodie, #Restaurant, #Gastronomy, #ModernItalian, #ChefLife, #EATalian, #FoodPassion, #EatLocal, #CulinaryArtistry. Contact Details Luce, Luce Secondo Nicki Pelone +1 757-502-7260 Company Website https://www.lucenorfolk.com

July 12, 2024 03:17 PM Eastern Daylight Time

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PROMPERÚ Launches Campaign Inviting Peruvians to Celebrate Their Cultural Diversity

Promperu

In the latter half of the last century, composer Mario Cavagnaro emerged as an iconic figure, deeply enriching the country’s music. Among his most recognized songs is “Qué viva el Perú señores,” (Long live Peru, ladies and gentlemen) a gem of Creole music and a love letter to Peru. This beautiful piece, updated with new rhythms and sounds, is the chosen song for the video manifesto of the new campaign presented by the Commission for the Promotion of Peru for Export and Tourism (PROMPERÚ): “Peru, land of infinite gifts.” Performed by a Peruvian singer specializing in pop fusion and Andean music, and by an established cumbia band, the song's lyrics are illustrated by images showcasing invaluable heritage sites, renowned gastronomy, and cultural diversity. In this month of national celebrations, the campaign aims to foster pride and unity among Peruvians. Peru’s brand, driven by PROMPERÚ, invites the public to connect with Peru's cultural diversity, infinite wealth, and ancient wisdom—essential elements for building national identity and a better future. Uncover the campaign pieces here www.paisdedonesinfinitos.pe Peru Export and Tourism Promotion Board (PROMPERÚ). We are the government agency in charge of the development and implementation of global strategies to position Peru via the promotion of its image, touristic destinations, added value exports and inversions. Contact Details José Carlos Collazos jcollazos@promperu.gob.pe Company Website http://www.promperu.gob.pe

July 12, 2024 02:30 PM Eastern Daylight Time

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Cure Alzheimer’s Fund Announces 19th Straight Year of Record Results

Alzheimer’s Disease Research Foundation

Cure Alzheimer’s Fund has announced that 2023 marked its 19th consecutive year of record-breaking results for contributions raised to fund research into Alzheimer’s disease. A total of $34.8 million for the year represented an increase of more than 8% from 2022 in funds received through more than 22,000 generous gifts. In 2023, 114 research grants representing $27.8 million were issued to 147 scientists in 11 countries, the most ever in a single year. “Cure Alzheimer’s Fund exists to fund research that will end the burden of Alzheimer’s disease, and we are proud that in 2023 we supported more projects than ever before in our history. Our research, fundraising and all other activities are detailed with full transparency in our annual report,” said Meg Smith, CEO of Cure Alzheimer’s Fund. “New drugs to treat early-stage Alzheimer’s patients demonstrate the power of scientific perseverance and bring hope to our community. However, 6.9 million Americans are living with an Alzheimer’s diagnosis—and there are still no disease-altering treatments for most of them. More and better answers are needed to prevent the expected doubling of this patient population by 2050. We celebrate the progress that has been made and we stay determined to accelerate the progress necessary to benefit everyone at risk of, or living with, Alzheimer’s disease.” The 2023 Annual Report detailing the financial results and research investments is now available in the reports section of the Cure Alzheimer’s Fund website, CureAlz.org, or through this link: bit.ly/CureAlz2023AReport About Cure Alzheimer’s Fund Cure Alzheimer’s Fund is a nonprofit dedicated to funding the most promising research to prevent, slow or reverse Alzheimer’s disease. Since its founding in 2004, Cure Alzheimer’s Fund has provided 853 grants to more than 300 of the world’s leading researchers and contributed $204 million to research. Its funded initiatives have been responsible for many key breakthroughs in understanding the causes and pathology of Alzheimer’s disease. Cure Alzheimer’s Fund has received a 4-star rating for more than 12 consecutive years from Charity Navigator. Our Board of Directors, Trustees and a core group of other donors direct their donations to CureAlz overhead expenses so that 100% of general donations go to our research program. For more information, visit CureAlz.org. To learn about the impact of Alzheimer’s on women and women working toward a cure, visit WomenandAlzheimers.org. Contact Details Cure Alzheimer's Fund Barbara Chambers +1 978-417-9890 BChambers@CureAlz.org Company Website https://curealz.org

July 11, 2024 09:30 AM Eastern Daylight Time

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BestGrowthStocks.Com Issues an Extensive Comprehensive Analysis of Asset Entities Inc.

Asset Entities Inc

NEW YORK, NY / NewsDirect / July 11th, 2024 / Best Growth Stocks, a leading independent equity research and corporate access firm focused on finding and reporting on the best growth stocks utilizing exclusive ai-assisted research recently issued a comprehensive analysis of Asset Entities Inc. a provider of digital marketing and content delivery services across Discord and other social media platforms, and a Ternary Payment Platform company. Asset Entities Inc. (NASDAQ: ASST) has garnered significant investor attention following the strategic acquisition of the assets of TommyBoyTV and a 1-for-5 reverse stock split. Best Growth Stock's full report offers an analysis of Asset Entities Inc. (NASDAQ: ASST) operations, potential catalysts, growth drivers, financials, share structure, chart setup with support and resistance levels, and more. Access this full analysis with no obligation: https://bestgrowthstocks.com/access-asst-analysis/ Access this full analysis with no obligation: https://bestgrowthstocks.com/access-asst-analysis/ About Asset Entities, Inc. Asset Entities Inc. is a technology company providing social media marketing, management, and content delivery across Discord, TikTok, Instagram, X (formerly Twitter), YouTube, and other social media platforms. Asset Entities is believed to be the first publicly traded Company based on the Discord platform, where it hosts some of Discord’s largest social community-based education and entertainment servers. The Company’s AE.360.DDM suite of services is believed to be the first of its kind for the Design, Development, and Management of Discord community servers. Asset Entities’ initial AE.360.DDM customers have included businesses and celebrities. The Company also has its Ternary payment platform that is a Stripe-verified partner and CRM for Discord communities. The Company’s Social Influencer Network (SiN) service offers white-label marketing, content creation, content management, TikTok promotions, and TikTok consulting to clients in all industries and markets. The Company’s SiN influencers can increase the social media reach of client Discord servers and drives traffic to their businesses. Learn more at assetentities.com, and follow the Company on X (formerly Twitter) at @assetentities. About Best Growth Stocks Best Growth Stocks is a leading independent equity research and corporate access firm focused on finding and reporting on the best growth stocks utilizing our exclusive ai-assisted research. BGS is also a financial news provider, focused on giving investors direct access to CEOs of promising, publicly-traded companies, and market experts. Our CEO interviews aim to answer the questions that rest on the minds of current and future shareholders. This is not to be construed as financial advice. Please consult with a licensed financial advisor before making any investment decisions. Media Contact Best Growth Stocks Senior Editor: Steve Macalbry Editor@BestGrowthStocks.com SOURCE: BestGrowthStocks.Com Contact Details Media Source LLC Best Growth Stocks +1 989-274-7778 editor@bestgrowthstocks.com

July 11, 2024 08:00 AM Eastern Daylight Time

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Peru hosts APEC 2024, building leadership in the Asia-Pacific region

Promperu

For the third time in its history, Peru will host the Asia-Pacific Economic Cooperation (APEC) Forum, with the main event happening next November. This opportunity positions the country as a favorable business and trade environment and a key ally in sustainable global economic growth. The Commission for the Promotion of Peru for Export and Tourism (PROMPERÚ) highlights that the country offers a secure and stable investment environment with favorable policies and sustained growth. With a broad network of 22 agreements with 58 trading partners, the economies Peru trades with under preferential conditions represent 82% of the world’s GDP. Additionally, its geographic location on the west coast of South America provides strategic access to markets in Asia, North America, and Europe. Infrastructure and diversification in Peru The new Chancay Multipurpose Port will be crucial in transforming Peru into a regional trade hub, facilitating exchanges with Pacific coast countries, and strengthening connectivity with major Asian economies. Along with the new international airport in the capital, the largest and most modern in South America, Peru will be positioned as a key global commercial center. Peru has a diversified economy with foreign investment opportunities in renewable energy, agribusiness, manufacturing, textiles, tourism, and high technology. The country is also experiencing a boom in innovation and entrepreneurship, with startups and tech companies leading various sectors. Thanks to its cultural diversity and top-notch tourist infrastructure, Peru is fully equipped to host large-scale events. Cities like Lima, Cusco, Arequipa, Trujillo, and Pucallpa are prepared to host more than 160 meetings as part of APEC 2024. Peru offers a range of unique tourist experiences, known for its historical and natural attractions and renowned cuisine. The country is a safe destination ready to welcome tourists from the 21 APEC economies. Asia-Pacific: a prioritized region In 2023, APEC accounted for 67% of Peru’s foreign trade, with exports valued at USD 44,089 million, of which non-mineral energy exports exceeded USD 11,030 million. Additionally, tourists from this region represented more than 50% of arrivals to Peru in 2023, with over 1.2 million visitors, mainly from Chile and the United States. APEC 2024 will be a milestone for Peru in international relations, consolidating its leadership in the Asia-Pacific region as a key trading partner. The country is committed to sustainable and responsible practices, promoting investments that respect the environment and benefit local communities. The achievements made during this edition will be relevant for the continuation of these projects, further strengthening Peru’s position on the global stage. Peru Export and Tourism Promotion Board (PROMPERÚ). We are the government agency in charge of the development and implementation of global strategies to position Peru via the promotion of its image, touristic destinations, added value exports and inversions. Contact Details José Carlos Collazos jcollazos@promperu.gob.pe Company Website http://www.promperu.gob.pe

July 10, 2024 05:01 PM Eastern Daylight Time

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