News Release
Comcast RISE Awards An Additional 19 BIPOC-Owned, Small Businesses in Twin Cities with Marketing and Technology Resources and Makeovers
Comcast West Division
Comcast Corporation (NASDAQ: CMCSA) today announced the second round of Comcast RISE award recipients in the Twin Cities—19 businesses will receive consulting, media and creative production services from Effectv, the advertising sales division of Comcast Cable, or technology upgrades from Comcast Business, based on the specific needs. To date, the Twin Cities has announced 32 recipients including a diverse roster of small business, from Duck Donuts in Woodbury, The Zen Bin in Minneapolis, and The Creative Studio in St. Paul. The new Comcast RISE recipients in the Twin Cities include: AG on the Cut, St. Paul Alma Flor Ada Spanish Immersion Early Learning Academy, Woodbury Atrebla Early Learning Center, Minneapolis Big Cutz Barbershop, Columbia Heights Center for Communication & Development – KMOJ-FM, Minneapolis Cilantro Restaurant, Woodbury Cravings Wine Bar & Grille, Woodbury DFS Consultants LLC, St. Paul H & S Booking LLC, New Hope HercLéon, St. Paul K & M Construction of MN LLC, Lake Elmo Lions Gym and Wellness Center, Robbinsdale Morris Services LLC, Minneapolis Premiere Staffing Group, St. Paul Queen Anna House of Fashion, Minneapolis The Black Threadist, Brooklyn Park The Pole Barn Studio LLC, Stillwater Urban Mass Media Group/BMA, Minneapolis Work of Art Barbershop & Shave, Robbinsdale Comcast RISE, which stands for “Representation, Investment, Strength and Empowerment,” focuses on Black, Indigenous, and People of Color (BIPOC)-owned, small businesses in the U.S., those hit hardest by the pandemic according to a recent study from the National Bureau of Economic Research. New applications are now open to eligible BIPOC-owned, small businesses through May 7, 2021 at www.ComcastRISE.com. “At a time when so many in our small business communities are struggling, it’s incredibly humbling to be able to give back and share our knowledge and resources with those hit hardest by the pandemic. We want to help our partners and communities rise,” said J.D. Keller, regional senior vice president, Comcast Twin Cities. “I could not be more pleased to be supporting the BIPOC community and continue this positive momentum.” “The past year has seen unprecedented challenges for our business community, especially for those small-to-medium size operations owned by BIPOC entrepreneurs,” said B Kyle, president and CEO, St. Paul Area Chamber. “That’s why we’re so pleased that Comcast is offering valuable support through Comcast RISE with marketing, advertising and technical expertise. We stand behind their efforts and encourage our local businesses to apply for this important program.” Comcast RISE provides the opportunity for BIPOC-owned, small businesses nationwide to apply for one or more of the following support focus areas: Marketing Services: The following services from Effectv, the advertising sales division of Comcast Cable, and its creative agency, Mnemonic, are designed to help recipients with their marketing and media campaigns, including: Media: A linear TV media campaign to run over a 90-day period. Creative Production: Turnkey:30 TV commercial production, plus a media strategy consultation and 90-day media placement schedule. Consulting: Advertising and marketing consultations with local Effectv marketing, research and creative teams to gain insights on how to drive business. Technology Makeovers: The state-of-the-art equipment and technology upgrade from Comcast Business includes computer equipment as well as Internet, Voice and Cybersecurity services for up to a 12-month period. (Taxes and other fees may still apply for technology makeover services.) Comcast RISE is part of a larger $100 million Diversity, Equity and Inclusion initiative that Comcast launched in 2020. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with over 56 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. About Comcast Business Comcast Business offers Ethernet, Internet, Wi-Fi, Voice, TV and Managed Enterprise Solutions to help organizations of all sizes transform their business. Powered by an advanced network, and backed by 24/7 customer support, Comcast Business is one of the largest contributors to the growth of Comcast Cable. Comcast Business is the nation’s largest cable provider to small and mid-size businesses and has emerged as a force in the Enterprise market; recognized over the last two years by leading industry associations as one of the fastest growing providers of Ethernet services. For more information, call 866-429-3085. Follow on Twitter @ComcastBusiness and on other social media networks at http://business.comcast.com/social. About Effectv Effectv, the advertising sales division of Comcast Cable, helps local, regional and national advertisers use the best of digital with the power of TV to grow their business. It provides multi-screen marketing solutions to make advertising campaigns more effective and easier to execute. Headquartered in New York with offices throughout the country, Effectv has a presence in 66 markets with nearly 35 million owned and represented subscribers. For more information, visit www.effectv.com. Contact Details Comcast Jill Hornbacher +1 651-425-1695 Jill_Hornbacher@comcast.com Comcast Dave Nyberg 651-341-6401 Dave_Nyberg@comcast.com Company Website https://twincities.comcast.com
April 08, 2021 10:00 AM Central Daylight Time
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