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MAJOR LEAGUE PICKLEBALL WELCOMES NEW OWNERS INCLUDING GARY VAYNERCHUK, ANNOUNCES 2022 DRAFT AND FIRST 2022 EVENT DATE

Major League Pickleball

Gary Vaynerchuk Joins New MLP Team Owners for 2022; MLP Grows from Eight Teams in 2021 to 12 for 2022 MLP Draft will be revealed via livestream from The USTA Billie Jean King National Tennis Center, Flushing Meadows, NYC, May 28th, 2022; First 2022 MLP Team Competition to take place at Dreamland, Dripping Springs, Texas, June 3 – 5 with CBS Sports Network Set to Exclusively Televise Finals on June 5 Major League Pickleball (MLP), the elite pickleball league that showcases the world’s best professional pickleball players in a unique team format while serving as a platform to attract new pickleball fans and players to the fastest growing sport in America, is welcoming new owners in 2022 including business leader and cultural icon Gary Vaynerchuk, expanding the MLP team roster from the eight teams which took part in the inaugural MLP event in 2021, to 12 teams in 2022. MLP has also confirmed that the 2022 MLP Draft, a unique event in professional pickleball worldwide, will be revealed at the USTA Billie Jean King National Tennis Center at Flushing Meadows, NYC on Saturday, May 28th, an invitation-only event which will be livestreamed on MLP channels including MajorLeaguePickleball.net, MLP YouTube and Facebook. The Draft will set the teams for MLP’s first 2022 team competition, which will be held at Dreamland, Dripping Springs, Texas, from June 3 - June 5, in which 48 of the world’s best professional pickleball players, 24 women and 24 men, will compete to win the second-ever MLP competition, with the finals set to be exclusively televised on CBS Sports Network. The preceding rounds will also be livestreamed on MLP digital channels. “MLP is the most exciting brand in pickleball, a sport that I’m very excited to be coming into at such an important stage of its development,” said new MLP Team Owner, Gary Vaynerchuk. “I’ve been watching the growth of the sport over the last couple of years, and waiting for the right opportunity to jump in. What MLP is creating is precisely what I think pickleball needs - innovation, equality, great competition, and a central focus on the social community that this sport creates.” “2021 was a groundbreaking year for pickleball, with the first MLP event setting new standards for our sport, and now we have even more exciting plans for 2022 and beyond,” commented 2021 MLP MVP and professional pickleball athlete, Lee Whitwell. “Welcoming new team owners to MLP, and revealing our 2022 Draft at such an iconic venue as Flushing Meadows is exciting enough. To also be able to confirm that we’ll be back at Dreamland in early June for our second MLP event is just great news, for the athletes, the sport and, most importantly, for pickleball fans.” “We all went into the first MLP event knowing it was going to be good, but none of us knew just how amazing it was going to be,” added fellow-pro pickleball athlete, Zane Navratil. “Now, in 2022, MLP is growing, adding more teams, and building even more excitement about what’s to come. The team format instantly proved to be a success when it was unveiled by MLP in 2021, and I’m already excited to find out who my teammates will be for 2022, and focused on winning!” “MLP's inaugural team competition in 2021 raised the bar for professional pickleball, and in 2022 we will continue to set new standards," commented MLP Commissioner, Jenny Klitch. "For 2022 we start MLP’s second year with some very exciting news, including welcoming new Team Owners, who are eager to draft and support the world's best pro pickleball players. We are also delighted to be returning to Dreamland in Austin, Texas, for the first 2022 MLP competition in June, and as a former pro tennis player, I’m thrilled to announce that we will reveal our Draft in May at the Billie Jean King National Tennis Center at Flushing Meadows. These iconic venues are perfect to showcase the highest levels of pro pickleball competition and spread the joy of the game as pickleball continues its explosive growth and makes headlines worldwide." The 2022 MLP draft reveal will take place at the USTA Billie Jean King National Tennis Center at Flushing Meadows, NYC on Saturday, May 28th. The event will be invitation only, but fans will be able to tune in to the one hour live show which will be livestreamed on MLP channels including MajorLeaguePickleball.net, MLP YouTube and Facebook. The 2022 MLP Draft reveal will take place during the APP New York City Open at Flushing Meadows May 25-29, 2022. In 2021, MLP staged its groundbreaking first-ever Draft, in which 32 of the best professional pickleball players were drafted into eight teams. The Draft uses a “snake” format, ensuring each team has a balanced roster of two women and two men, ensuring the most exciting competition then takes place on court when the action starts. For 2022, with the addition of four new teams, 48 players will be drafted into the 12 teams which will compete at Dreamland, Dripping Springs, from June 3 - 5, 2022. MLP’s first competitive event of 2022 at Dreamland will also be livestreamed on MLP digital channels, with the finals set to be exclusively televised live on CBS Sports Network. Full tune-in information, ticket details and the complete event schedule will be announced before the event by MLP. Details of further 2022 MLP events will also be announced throughout 2022. For more information, stay tuned to MLP social media channels and subscribe to the official MLP e-newsletter. --- MLP --- About Major League Pickleball Major League Pickleball (MLP) is the elite professional pickleball competition that sees teams of two women, two men, compete in a unique format that has set new standards in the fastest growing sport in America. MLP's first-ever event, which took place in November, 2022, raised the bar for pro pickleball, introducing broadcast and event production innovations that saw MLP awarded the title "Event of the Year" by The Dink. In addition to MLP's goal to create engaging new platforms to showcase the best professional female and male pickleball players worldwide, MLP is also focused on helping build the grassroots of the sport, attracting both new participants and fans to pickleball in the USA and worldwide. For more information on Major League Pickleball, go to MajorLeaguePickleball.net and follow Major League Pickleball on Facebook, Twitter, Instagram, TikTok, Pinterest and YouTube. Contact Details Red Knot Tom Webb +1 512-952-9369 tom@redknotcomms.com Company Website https://www.majorleaguepickleball.net/

March 29, 2022 07:30 AM Central Daylight Time

News Release

The Grave Wealth Gap Between Celebrities And You

PartyCasino Canada

There’s no secret that global superstars make millions of dollars in their lifetime and continue to accumulate wealth even beyond the grave. But did you ever contemplate just how much that may be? A new blog post by PartyCasino Canada reveals the highest earning celebrities during the last year and the last decade through insightful statistics divided by earnings per month, day, and even down to the second. The blog reveals that the King of Pop, Michael Jackson, who held number one for the past ten years was pushed down to a third place and there’s a new king in town: Roald Dahl, beloved author, poet and screenwriter, nipped the spot instead. While the list is a mix between musicians and authors, the majority of places are held by musical superstars where Prince, Michael Jackson, Bing Crosby and Elvis Presley are lingering around the top. The trend where musicians are selling their entire music catalogue to publishing companies is an added factor to why this profession in particular has turned into a multibillion-dollar machine that investors worldwide can’t wait to get their hands on. While revenue from touring turned almost non-existent over the last two years, Shakira, Bob Dylan, Stevie Nicks, and David Bowie took the opportunity to hand over their music rights in return for a hefty sum of money. Owning the publishing rights means a steady cashflow even during tumultuous times. The blog post shows that money doesn't slow after the passing of a superstar, in some cases it even increases. In light of the mind-boggling money that is spent to own the rights to the most legendary musicians on the planet, this list gives you a hint as to why publishing houses are enticed to pay out hefty sums in return for the rights in perpetuity. In addition to ranking the highest earning stars, PartyCasino has also created a calculator where you can compare your earnings with the mentioned celebrities. Type in your monthly wage and see how many minutes, or perhaps seconds, it will take them to make the same money - all from beyond the grave. To read the full story, please visit: https://casino.partycasino.com/en-ca/blog/you-vs-the-dead-celebs/ Contact Details PartyCasino Canada Fredrik Kvarnebrink +44 7889 314155 press@intelligiants.com Company Website https://casino.partycasino.com/

March 25, 2022 12:06 PM Eastern Daylight Time

STATHERO’S $50,000 FREE-TO-PLAY “PICK‘EM MADNESS" IS THE ULTIMATE NCAA BASKETBALL DAILY FANTASY SPORT CONTEST — WITH NO BUSTED BRACKETS!

StatHero

Amidst all of this weekend’s busted brackets, StatHero players ended in the positive, taking home victories 57% of the time. StatHero PICK’EM MADNESS, the latest innovation from the StatHero team, pits the stars of the NCAA Tournament matchups against each other in a unique DFS and sports betting skill-based hybrid. Gone are the cumbersome hours spent pining over brackets, because StatHero’s PICK’EM is the easiest and fastest way to get action on college hoops throughout the NCAA tournament. StatHero will giveaway $50,000 in bonus PICK’EM MADNESS during the Sweet 16 to get first time fans engaged in this new way to enjoy the NCAA Tournament. They are coming back with MORE FREE contests for the Elite Eight and Final Four rounds as well. Coming off a 600% YoY increase during the Super Bowl, StatHero gives DFS players the advantage to go up against their pre-posted lineups instead of the same long-odds contests, funky props, or thousands of opponents. StatHero’s format has become THE game-changing force in the DFS space with players betting THREE TIMES the average spend of industry leading apps DraftKings and FanDuel. Jason Jaramillo, Founder of StatHero: “StatHero’s disruption is based simply on giving players a greater opportunity to flex their skills and have more fun. Player experience will always be StatHero’s #1 priority. StatHero’s team common vision is to be the gaming differentiator, which increases player spend, simply based on winning more. So many fans are conditioned to just fill out brackets and have rarely — if ever — won anything. We wanted to give fans a chance to win something on every single game without the need to run to the table and that’s what we delivered.” In addition to the PICK’EM MADNESS contests, StatHero also has dozens of March Madness lineups displayed ahead of time that fans can comb through to take on against their own selections head-to-head. All contests keep the focus on the matchups and players that fans know best, so they can take control back from the handicappers and never have to think about busted brackets again. For media/press inquiries, please contact: Dianne Quirante, dianne@emcbowery.com. About STATHERO Combining the best of fantasy sports and sports gaming, StatHero is a first of its kind daily fantasy sports platform. The company has exploded in growth since founded in 2019 in large part due it’s simple gameplay, low commitment and instant gratification. Stathero uses the familiar fantasy sports based format to allow players to compete against posted lineups across a variety of professional sports and game types including Survivor Pools, Head-to-Head and Fantasy Parlays. Their patent pending gameplay gives players an advantage unlike any other in fantasy sports. It’s truly daily fantasy the way it was meant to be played - one-on-one. For more information, visit: www.stathero.com and follow us on Twitter @StatHeroHq. Contact Details Dianne Quirante +1 323-654-0001 dianne@emcbowery.com Company Website https://stathero.com/

March 23, 2022 09:00 AM Eastern Daylight Time

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Houston Mother Gives ‘Inside Look’ at Staying Connected to the Internet During the Pandemic

Comcast Houston

HOUSTON, TX — A Houston mother is one of the millions of low-income Americans who will now be able to get free, fast and reliable Comcast broadband service, thanks to the new Affordable Connectivity Program (ACP) — a federally-funded program that gives eligible households a credit of up to $30 per month towards the cost of broadband service. “When the pandemic first happened, that’s when everything got pretty chaotic,” Jamila Byrd, a Houston mother of two, said. “You don’t really think about how important the Internet is until you don’t have it anymore.” According to the White House, an estimated 42 million Americans are in the same or similar situation as Byrd; they don’t have access to high-speed internet at home. The hardship, often referred to as the “digital divide”, was exacerbated by the pandemic when families had to virtually learn and work from home. “We had to go to friends’ houses, my sister’s house, so my kids could do assignments,” Byrd said. “It takes away a lot of time from us being together as a family. It’s tough for everybody.” The goal of the program is to help low-income households connect and stay connected to high-speed internet for work, school, healthcare and more. Eligible households that enroll in the program get up to a $30 monthly credit ($75 for eligible Tribal land households). Customers can use the monthly credit towards Xfinity Internet and mobile services. Eligible households are those that qualify for programs like the Federal Pell Grant, National School Lunch Program, SNAP, Medicaid, housing assistance and other government programs. “The Affordable Connectivity Program is a once-in-a-lifetime opportunity that Comcast is proud to actively support,” Houston Regional Vice President of External Affairs Toni Beck said. “As a company and society, it is imperative that we work together to help people connect to the transformative power of the internet both at home and on the go. At Comcast, we’re doing just that.” In response to the ACP, Comcast introduced a new plan called Internet Essentials Plus that offers twice the download speed – up to 100 Mbps – of the traditional Internet Essentials service, a cable modem and a WiFi router for $29.95 per month. With the $30 ACP credit, Internet Essentials Plus is effectively free for qualifying families. Customers who are looking for home internet and top-rated mobile service can now have both at an affordable price. Internet Essentials customers paying $9.95 per month can add one line of Unlimited Xfinity Mobile ($45 per month) for $24.95 per after applying the ACP credit. In February, during a White House event, Vice President Kamala Harris, Federal Communications Commission Chairwoman Jessica Rosenworcel, and Senior Advisor Mitch Landrieu announced more than 10 million households are enrolled in the Affordable Connectivity Program, the nation’s largest-ever broadband affordability program. Byrd was recently approved for the ACP credit. “I’m grateful for this program,” Byrd said. “If I had to use one word to describe our household environment right now, it’s unity. It brings us together. It helps us to be able to do the things that we need to do, and then we have more time for family time.” To learn more about the ACP, eligibility or to apply go to Xfinity.com/acp or call 1-844-389-4681. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Foti Kallergis +1 832-986-0196 Foti_Kallergis@comcast.com Company Website https://houston.comcast.com/

March 23, 2022 07:02 AM Central Daylight Time

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News Release

Petition Urging Tom Brady's Return a Huge Success After Brady's Initial Retirement

Brady in 2022

Petition by the Group “Brady in 2022” Gave Tom & Gisele Brady the Only Simple Resolution That Would Allow Brady to Continue Playing While at the Same Time Making Gisele Very Happy Only by reading this emotionally-charged petition can anyone clearly understand the depth of Brady’s decision to return to the NFL with Gisele’s blessing A petition, posted at www.bradyin2022.com on February 27 th (2 weeks before Tom Brady un-retired), as an " Open Letter to Tom & Gisele Brady” may likely have influenced the NFL star’s return to the game, according to the petition creator, Stephen Marks. The petition had been sent to the Tampa Bay Buccaneers PR Department who were very excited about it and promised to pass it along to Brady. The petition, expressing Marks’ and many other NFL fans opinions on the situation, first explained to Gisele that she was “ 100% correct that Tom had been unfair to her all these years as an absentee husband and father by keeping his football life so strongly separated from his family life. ” The petition explained to Tom how he can now easily share his football life with his family life, giving him a closer and happier family while at the same time continuing to play football at its highest level. The petition urged Brady to take Gisele with him on road games to finally share that special part of his football life that he had never before shared; the love and comradery with his teammates and coaches during practices as much as during games; while at the same time spending every single night with Gisele. To share that sheer joy of his football life will make Tom a better husband. Same for his kids. who can easily fly to his road games on Friday after school and also share that same joy of Tom’s football life on the weekends. A joy that they too have never before experienced, making his family closer than they've ever been. The petition also explained to Brady how by retiring, he would be “ haunted every day for the rest of his life at how his last game against the Rams ended. How after performing his Brady magic once again, bringing his team from a 24 point deficit in the closing minutes of the 3 rd quarter to tie the game with 40 seconds left in the game, he nonetheless never had the chance to touch the ball again, which was just plain wrong. His defensive teammates and coaches want so very badly to make it up to Tom for their horrible coverage of Cooper Kupp, and the horrible play-call blitz that left Kupp so wide open, ” leading the Rams and not the Buccaneers to become Super Bowl champions. The petition closed by telling Brady that “ the pain he is still feeling over retiring is also being felt by all his teammates, coaches and fans.” Since the reason Brady gave for his un-retiring mirrored what was written in the petition, either Brady was indeed influenced by the petition, or the petition’s writer, Stephen Marks of south Florida, knew after Brady’s retirement announcement exactly how to resolve the problems between Tom and Gisele before Tom & Gisele figured it out themselves. Must See Petition at: www.bradyin2022.com Petition creator Stephen Marks, is a nationally-known political consultant; authored the highly-acclaimed book “ Confessions of a Political Hitman (Sourcebooks); has written about political corruption for Penthouse Magazine (yes, folks really read it for the articles); and has written and produced successful SuperPac ads for presidential elections. Marks has also written music for the nationally syndicated “ Dr. Demento ” program. With extensive media experience appearing on over 100 TV and radio programs, including CNN, FOX News, and PBS, Marks is available for interviews and can be contacted at (305) 900-7747. Source: BradyIn2022 Contact Details Brady in 2022 Stephen Marks +1 305-900-7747 stephenqmarks@gmail.com Company Website https://www.bradyin2022.com/

March 23, 2022 08:00 AM Eastern Daylight Time

Ripken Baseball Partners with Sheetz to Bring Free Baseball Clinics to Youth Across Six States

Ripken Baseball

Ripken Baseball, the leader in youth sports events, announced they have partnered with Sheetz, a major Mid-Atlantic restaurant and convenience chain, to bring 12 free baseball clinics to children ages 7 to 14 in Maryland, Virginia, West Virginia, Ohio, North Carolina, and Pennsylvania. Starting this April and continuing through June, the “Sheetz Community Clinics presented by Ripken Baseball” will teach the fundamentals of baseball for players of all levels. The clinic schedule will include the following cities and dates: Thursday, April 14: Arlington, Va. Thursday, April 14: Frederick, Md. Friday, April 15: Richmond, Va. Friday, April 15: Hagerstown, Md. Wednesday, April 27: Harrisburg/York, Pa. Wednesday, May 4: Morgantown, W.Va. Tuesday, May 31: Greensboro, N.C. Tuesday, May 31: Columbus, Ohio Wednesday, June 1: Raleigh, N.C. Wednesday, June 1: Pittsburgh, Pa. Thursday, June 2: Cleveland, Ohio Wednesday, June 15: Charleston, W.Va. “Ripken Baseball is thrilled to team up with Sheetz to bring the game of baseball to communities where Sheetz is a staple for families,” said Amanda Shank, Vice President of Business Development for Ripken Baseball. “We encourage parents to register their children and enjoy a fun baseball environment in their hometowns.” Players can expect to work on fielding, hitting, and throwing with Ripken Baseball instructors. Participants will receive a Sheetz Treat, fruit, and a giveaway. “As a family-owned and operated company, we strive to give back and be the best neighbor we can be in every community we serve,” said Nick Ruffner, Public Relations Manager at Sheetz. “We’re excited to be partnering with Ripken Baseball to provide free clinics to kids located throughout our six-state footprint. These camps will provide valuable training and experiences as well as lifelong memories.” Parents can preregister for the “Sheetz Community Clinics presented by Ripken Baseball” by going to www.ripkenbaseball.com/sheetz. The exact timing and locations will be confirmed in the coming weeks via the website. About Sheetz, Inc. Established in 1952 in Altoona, Pennsylvania, Sheetz, Inc. is one of America’s fastest-growing family-owned and operated convenience store chains with more than 23,000 employees. The company operates over 640 store locations throughout Pennsylvania, West Virginia, Virginia, Maryland, Ohio and North Carolina. Sheetz provides an award-winning menu of M•T•O® sandwiches and salads, which are ordered through unique touch-screen order point terminals. All Sheetz convenience stores are open 24 hours a day, 365 days a year. Recognized by Fortune as one of the 100 Best Companies to Work For, Sheetz is committed to offering employees sustainable careers built on an inspiring culture and community engagement. For more information, visit www.sheetz.com or follow us on Twitter (@sheetz), Facebook ( www.facebook.com/sheetz ) and Instagram ( www.instagram.com/sheetz ). About Ripken Baseball: Ripken Baseball brings teammates, coaches, and families together through its Big-League Experiences, while teaching the values of the game, and how to play it the right way – the Ripken Way. Recently expanding the best experience in youth sports to satellite locations through Ripken Select Tournaments, Ripken Baseball continues to innovate the game through tournaments, camps, clinics, and spring training at their state-of-the-art baseball and softball facilities – The Ripken Experience™ Aberdeen (Maryland), The Ripken Experience™ Myrtle Beach (South Carolina), and The Ripken Experience™ Pigeon Forge (Tennessee). Contact Details Eric PR & Marketing, LLC Eric Nemeth nemeth@ericpr.com Company Website https://www.ripkenbaseball.com/

March 22, 2022 09:03 AM Eastern Daylight Time

Roberts & Ryan Teams with Robert Irvine Supporting Our Nation's Veterans

Roberts & Ryan Investments, Inc.

Contact Details For Press Inquiries Please Contact Joe Pecoraro +1 917-658-8945 jpecoraro@roberts-ryan.com Company Website https://www.roberts-ryan.com

March 22, 2022 09:00 AM Eastern Daylight Time

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LEVI’S® AND TEQUILA DON JULIO PRESENT NEON CARNIVAL IN ASSOCIATION WITH LIQUID I.V.

Full Scope PR

Neon Carnival will make its triumphant return and descend upon the desert night sky to illuminate once again on Saturday, April 16. The coveted after-party is back to celebrate its 11-year anniversary exclusively on weekend one of the highly-anticipated desert festival. With continued involvement from the biggest names in entertainment and consumer lifestyle, including the return of iconic denim brand Levi's®, back to headline the event alongside Mexico’s original luxury tequila, Tequila Don Julio. This year’s exclusive invite-only fête welcomes new brand additions, including Liquid I.V., DIRECTV, Monster Energy, new Smirnoff Neon Lemonades and PathWater to the festivities. And for the first time this year, Neon Carnival is also going digital with two exciting opportunities. Levi’s® and Neon Carnival regular, Paris Hilton, will host the Neon Carnival experience in the metaverse in “Paris World” on Roblox. Additionally, our longtime partner Tequila Don Julio is getting in on the digital action with a unique update that will drop the week before the party (and might even get you a ticket in), so be sure to stay tuned! Returning to its permanent home located at the Desert International Horse Park, the sprawling equestrian center welcomes back festival-goers to its all grass knoll spanning three football fields, featuring carnival-style games and exhilarating amusement park thrills. No strangers to Neon Carnival, world-renowned DJs Ruckus and Kayper, return to the scene to keep the party going late into the night along with newcomer Mel DeBarge, reining from New York City and a staple in the international party arena. Conceptualized by LA’s original nightlife maven, Brent Bolthouse, and produced by Best Events, the duo has created the unrivaled outdoor dance party that is widely recognized as one of the most sought-after parties on the planet, attracting the entertainment industry’s elite year after year. “We can’t wait to return back to the desert and celebrate our 11-year anniversary of Neon Carnival. It's been a long two years and we are excited to catch up with some old friends and meet new ones,” said Brent Bolthouse. “ We’ve added international party scene Mel DeBarge along with Kayper and DJ Ruckus to round out the evening and keep partygoers dancing all night long.” Levi’s®, the brand that revolutionized American fashion with their iconic 501® blue jean, returns for their fourth consecutive year as a co-presenting sponsor, and will light up the sky with their Levi’s® branded Ferris Wheel. Co-presenting sponsor, Tequila Don Julio, is back for their sixth consecutive year as well, serving up craft cocktails from the Airstream Speakeasy and celebrating with Don Julio 1942 bottle service in VIP. Wristband pick-up will be hosted by Liquid I.V. while also kicking off their on-site Neon Carnival presence with a fully branded bumper car installation emblazoned with neon signs and a steady supply of their exclusive festival-flavored Hydration Multiplier. In addition, DIRECTV, offering the best of live TV and On Demand on all your favorite screens, will transport partygoers to new dimensions and take over the VIP tent. GUESTS MUST BE 21+ TO ATTEND, AND WE REMIND ALL ATTENDEES TO PLEASE DRINK RESPONSIBLY. PLEASE NOTE THAT NEON CARNIVAL IS NOT ASSOCIATED WITH THE COACHELLA MUSIC FESTIVAL.PLEASE DO NOT INCLUDE ANY MENTION OF COACHELLA WHEN COVERING NEON CARNIVAL. About the Levi’s® Brand The Levi’s® brand epitomizes classic American style and effortless cool. Since their invention by Levi Strauss & Co. in 1873, Levi’s® jeans have become one of the world’s most recognizable garments of clothing – capturing the imagination and loyalty of people for generations. Today, the Levi’s® brand portfolio continues to evolve through a relentless pioneering and innovative spirit that is unparalleled in the apparel industry. Our range of leading jeanswear and accessories is available in more than 110 countries, allowing individuals worldwide to express their personal style. For more information about the Levi’s® brand, its products, and stores, please visit levi.com. ABOUT TEQUILA DON JULIO Founded on the pioneering agricultural principles of Don Julio González and his personal pursuit of perfection, Tequila Don Julio revolutionized the tequila industry and set the standard for ultra-premium tequila. The original luxury tequila of choice in Mexico, Tequila Don Julio uses only the highest caliber, fully matured and ripened Blue Agave that has been hand-selected from the rich, clay soils of the Los Altos region of the state of Jalisco. The Tequila Don Julio portfolio includes Tequila Don Julio Blanco, Tequila Don Julio Reposado, Tequila Don Julio Añejo, Tequila Don Julio 70, Tequila Don Julio 1942, and the limited-edition Tequila Don Julio Primavera. For more information on Tequila Don Julio, please visit www.DonJulio.com. About Liquid I.V. Fuel life’s adventures with Liquid I.V.’s great-tasting, non-GMO electrolyte drink mixes. Liquid I.V. products utilize the science of Cellular Transport Technology (CTT) to enhance rapid absorption of water and other key ingredients into the bloodstream—helping consumers feel better, faster. Their hero product, Hydration Multiplier, is now available in 9 refreshing flavors. In addition to hydration, the expanded product line now includes Energy Multiplier, Sleep Multiplier, and Hydration Multiplier+ Immune Support. Liquid I.V. has donated over 20 million servings globally through their one-to-one giveback program. Founded in 2012, the company is based in El Segundo, CA, and all products are made in the USA. About DIRECTV Since its launch in 1994, DIRECTV has continually evolved its product, best-in-class content, service and user experience to provide customers with an industry-leading video offering. DIRECTV offers the industry's best picture format and exciting content in 4K HDR. It is the undisputed leader in sports, bringing NFL Sunday Ticket customers to every live out-of-market NFL game, every Sunday during the NFL season. DIRECTV also gives customers the choice of watching movies and TV shows from virtually anywhere – on their TVs at home or their favorite mobile devices via the DIRECTV app. DIRECTV STREAM, the streaming video service, is designed for the household that wants the best of live TV and on-demand, compelling live TV packages, sports and, when using a DIRECTV STREAM device, access to more than 7,000 apps on the Google Play Store. For more info, head to directv.com/stream. Neon Carnival was created by Brent Bolthouse and continues annually during music's biggest festival weekend. For more information, please visit http://neon-carnival.com. Suggested Social Post: @Neon_Carnival returns with @levis @donjuliotequila @liquidiv on April 16, 2022 MEDIA CONTACTS LEVI’S ®: Molly Hayes | Levi’s PR | mhayes@levi.com TEQUILA DON JULIO: Samantha Turtle | Hunter PR | sturtle@hunterpr.com LIQUID IV: Victoria Kwan | Edelman | victoria.kwan@edelman.com Contact Details Full Scope PR Johnny Gines johnny@fullscopepr.com

March 16, 2022 01:12 PM Eastern Daylight Time

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A sign of the Times - a look at the chalkboard industry

Gala Bingo

For small to medium sized business the world over, a simple chalkboard has been a simple yet effective marketing trick for a long time. A trick that once was an efficient tool to bring the passers-by into the shop has found new feet with the rise of social media, and is now a serious contender among other marketing methods to win the hearts of the customers. Gala Bingo sees a strong revival of the trend and experts mean that need for an ingenious board is greater than ever. At the same time, chalkboard as an art form is becoming bigger and is increasingly employing full-time artists that dedicate their time to mastering the craft. While more well-established international brands have become known for their marketing campaigns, by taking the puns and wits a step further onto multi-million billboards, small and medium sized businesses can still use the method on a smaller scale to gain traction and attention, both online and offline. Gala Bingo has talked to a number of experts based in the UK, who does the craft for a living to gain new insights and take the temperature on a market that experiences a spring revival as well as new life when businesses world over returns to normal. The results along with ten top tips are presented in a newly published blog post by Gala Bingo and are a great resource for businesses and individuals who want to make a dent virally as well as locally in their area. The list gives advice on how to stay sassy, keep it meta, stay personal and make an emotional connection with visual examples to illustrate. The chalkboard business can also be seen as an interesting measure of our time. David Winter, Marketing Manager of Gala Bingo, says: “The data that Gala Bingo has collected through our own observations online and based on what the experts are saying, have given us unique insights into how to use the method to the best advantage for businesses. It's clear that chalkboard design is both a marketing tool, a reflection of societal changes as well as a fun and easy-going method to convey who you are to your customers. If you can combine these factors, the right level of wittiness together with an eye-catching design, it will result in a cost-effective yet highly efficient marketing tool, with the potential to unlimited reach online.” Hanna Exall, a chalkboard artist based in Stirchley, Birmingham, emphasises the marketing value: “I think a witty sign can really help a business go viral which is a great marketing strategy. Wordplay and original ideas can definitely help it go a long way.” For the full story, please read the full blog here: https://www.galabingo.com/en/p/happy-hub/news/sign-of-the-times Contact Details Gala Bingo Fredrik Kvarnebrink +44 7889 314155 fred@intelligiants.net

March 16, 2022 04:00 AM Eastern Daylight Time

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