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Retail Commercial Real Estate Leasing Sets 8-Year Record, See How This Company Is Cashing In On Neighborhood Centers

Benzinga

By Faith Ashmore, Benzinga The commercial real estate industry is grappling with rising inflation and interest rates, as well as other socioeconomic changes that are shaping its trajectory. These challenges have emerged due to a combination of internal and external factors, impacting various segments within the industry. One significant macro problem is the evolving work environment, influenced by the global pandemic and the shift towards remote work. With more employees working from home or adopting hybrid work models, there is a growing concern about the future demand for office space. The industry is grappling with the transformation of retail spaces into experiential and mixed-use developments to remain relevant in the face of e-commerce competition. However, there will always be a need for certain commercial real estate – especially necessity-based real estate. Necessity-based real estate refers to properties that are essential for everyday living and are often in demand regardless of market conditions. This includes sectors such as healthcare facilities, grocery stores, multifamily housing and more. Investing in necessity-based real estate can be a great tool for investors to build resilience and safeguard their investments against market swings. Necessity-based properties have historically shown consistent demand even during economic downturns, making this type of investment suitable for even the current market. The inherent stability of demand in necessity-based real estate contributes to the reduction of risks associated with market fluctuations. By incorporating these essential and reliable property types into their investment strategy, investors can effectively diversify their portfolios. This strategic approach allows investors to mitigate risk, protect their capital and establish long-term financial resilience. Some necessity-based properties are seeing extreme success in today’s market due to unique socio-economic conditions. According to a July 27 article for paid subscribers in The Wall Street Journal titled "The Hottest Real-Estate Play Is in Your Neighborhood," there is a significant opportunity in the commercial real estate sector – particularly in strip malls. Leased occupancy reached an 8-year high of 95.3% in the first quarter of this year, while physical occupancy remained close to its pre-pandemic level at 92.4%. This is because landlords are signing leases faster than retailers are able to move in. Flexible working is contributing to this growth because consumers are spending more time at home and less time in city centers where their offices are located. Additionally, the migration of approximately 2 million people from large cities to suburbs and exurbs has further boosted the demand for strip centers. With office occupancy still at only half of pre-pandemic levels, workday lunches have moved from downtown city centers to restaurants in strip malls closer to people's homes. Additionally, personal care services such as massage, chiropractic, medical laboratory and dental services, which are commonly found in strip retail centers, have experienced strong demand in recent years. First National Realty Partners (FNRP), a renowned necessity-based real estate firm, has established itself as the leader and says it is the inventor of the specific industry. With an impressive track record of success, FNRP has established itself as the go-to investment firm for accredited investors seeking to diversify and navigate the necessity-based market. With over $2 billion in assets under management, FNRP has demonstrated its ability to deliver results for investors. The company’s portfolio boasts an impressive 57 current assets held, showcasing its expertise in identifying and acquiring high-quality properties that align with its investment strategy. Since its inception, FNRP has distributed over $100 million to its valued investors, a testament to generating returns. Its successful growth is evidenced by the acquisition of over 11.5 million square feet of gross leasable area (GLA) across 23 states, solidifying a national presence and extending reach to diverse markets. One key component of FNRP’s strategy is to take advantage of looming headwinds in the real estate market, and it aims to acquire numerous properties at significant discounts over the next few quarters. The company believes that it will be able to leverage its cash and stable positioning to step in and significantly increase its holdings even as competitors sell. As many industry players are looking at selling and drawing down their portfolios, it’s important to understand which firms are prepared. With its focus on recession-resilient real estate, FNRP continues to explore innovative solutions to navigate the current landscape and lay the foundation for future success – accredited investors may want to take note. Learn more about FNRP’s upcoming deals here. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 30, 2023 09:15 AM Eastern Daylight Time

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Second Most Fatal Cancer In U.S. May Face A Big Fight From Mainz Biomed’s Non-Invasive Test; (NASDAQ: MYNZ) Is Making Early Detection Possible

Benzinga

By Faith Ashmore, Benzinga Colorectal cancer is the third most common cancer worldwid e, and the second most fatal. Although the majority of colorectal cancer cases have historically occurred in individuals aged 50 and older, it is increasingly affecting younger people. Alarming statistics reveal that new cases of colorectal cancer in individuals under the age of 50 have been steadily rising over the past few decades. Colorectal cancer is now the leading cause of cancer death for Americans between the ages of 20 and 59 years old according to the National Cancer Institute. However, younger adults are not routinely screened for colorectal cancer as it is still relatively uncommon in their age group. Determining the exact reasons for this uptick remains a challenge, although many experts believe this trend is being driven by a sedentary lifestyle, obesity, smoking, heavy alcohol use, low-fiber, high-fat diets or diets high in processed meats and other environmental factors. However, even without absolutely clear answers, regular screening is crucial to early detection followed by highly successful treatment of colorectal cancer. The CDC reports that colorectal cancer is the second most fatal cancer in the United States and Europe. However, it is also the most preventable, with early detection leading to survival rates above 90%. Given the rising incidence in young individuals and the majority's lack of regular screenings until later in life, accessible screenings are more important than ever. By providing efficient and convenient methods for early detection, healthcare professionals can make significant progress in combating colorectal cancer and ultimately save countless lives. Mainz Biomed (NASDAQ: MYNZ), a company that specializes in developing molecular genetic diagnostic solutions for life-threatening conditions, has created ColoAlert, an innovative product that addresses the need for easier and more accessible cancer screenings for quick detection and treatment of colorectal cancer. This non-invasive and user-friendly test aims to make colorectal cancer screening fast, simple and precise. The test is the first DNA-based screening test for colorectal cancer in Europe. ColoAlert has been recommended by the U.S. Preventive Services Task Force – stool DNA tests, such as ColoAlert, should be conducted once every three years, starting at age 45. Every year, 16.6 million colonoscopies are performed in the U.S. alone, and yet one-third of U.S. residents aged 50-75 have never been screened for colon cancer. Many times, fear of a colonoscopy contributes to populations avoiding the screening; ColoAlert is a non-invasive solution to the long-standing apprehension. Simply put, this innovative screening tool is not limited to younger ages. In fact, ColoAlert may have an annual market opportunity in excess of $4.0 Billion in the U.S. for testing populations aged 50 and above every three years. ColoAlert's unique genetic profiles allow for tailored treatment for each individual patient, leading to better health outcomes for patients with colorectal cancer. This revolutionary product is a major stride in combating colorectal cancer and has the potential to save countless lives. Mainz Biomed is quickly emerging as a strong contender in the diagnostic industry, putting renowned companies like Exact Sciences (NASDAQ: EXAS) and Geneoscopy Inc. on notice. While both Exact Sciences and Geneoscopy utilize DNA and RNA biomarkers respectively, Mainz Biomed is breaking new ground by revolutionizing the field with its cutting-edge evaluation of groundbreaking patent-pending mRNA biomarkers. This is evident by the company's ColoAlert® recent success in the market. The revenues generated by ColoAlert® in the first half of 2023 surged by an impressive 108% when compared to the same period in 2022. This remarkable growth further solidifies Mainz Biomed's position in the industry and showcases its ability to develop groundbreaking products that meet the needs of healthcare professionals and patients alike. With its pioneering approach and revenue growth over H1 this year, Mainz Biomed seems poised to disrupt the market and establish itself as a trusted and innovative provider of molecular genetic diagnostic solutions. Their commitment to pushing the boundaries of diagnostic technology and growth trajectory seems to be making them a force to be reckoned with in the industry, setting them apart from their competitors. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 30, 2023 09:15 AM Eastern Daylight Time

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Logitix Names Sports Industry Executive Travis Apple as Chief Revenue Officer

Logitix

Logitix, the leader in live event ticketing technology and analytics, announced it has named Travis Apple as Chief Revenue Officer. Apple will oversee all revenue for Logitix as the organization continues to bring innovation to the ticketing landscape in sports and entertainment. Apple’s extensive sports industry experience includes overseeing ticket sales and service for organizations in the NBA and MLB. Apple joins an experienced team at Logitix that works with over 400 teams and properties from the MLB, NFL, NBA, NHL, NCAA, and other live event companies across the sports, music, performing arts, and entertainment industries. As CRO, Apple will connect the ticket-selling world to Logitix’s unique platform that analyzes millions of real-time data points and provides up-to-the-minute insights within the live event marketplace. “Travis brings incredible experience and expertise across our diverse market segments,” said Logitix CEO Stu Halberg. “Having been a Logitix partner, a competitor, and a decision maker to many of Logitix’s clients, Travis understands the needs of our industry and the value that Logitix brings to any ticketing strategy.” Apple is an award-winning author, weekly podcast host, and business strategist and was most recently the Executive Vice President for General Sports Worldwide, an executive search and training firm. Prior to that, he was Vice President of Ticket Sales & Service for the Miami Marlins (MLB) and Senior Director of Team Marketing and Business Operations (TMBO), where he oversaw ticketing for all of the NBA, WNBA, and G-League teams. “I am thrilled to be joining the impressive Logitix team and showcasing the innovative technology that we can provide to sports and entertainment clients,” says Apple. “Throughout my team and league experience, it became clear there is an opportunity for the right partnerships to drive business operations. This new role combines my passion for identifying difference-making technology to help drive sports and entertainment business operations. I look forward to providing those services for our global clients. ” Earlier in his career, Apple was the Vice President of Ticket Sales & Service for the Phoenix Suns (NBA), Phoenix Mercury (WNBA), Arizona Rattlers (AFL), and Northern Arizona Suns (G-League). Before his time in Arizona, he was the Senior Director of Ticket Sales for the Orlando Magic (NBA) and the Director of Business Development for the Pittsburgh Pirates (MLB). He started his career with the Atlanta Hawks (NBA), Atlanta Thrashers (NHL), and State Farm Arena. Apple has established himself as a thought leader in the sports industry, having written the book Hustle Your Way to $ucce$$ in Sports Sales. He also hosts a weekly podcast, 52 Weeks of Hustle, where he sits down with industry leaders to discuss their career paths and what it takes to be successful. He graduated from Ashland University with a triple major in Sports Communication, Electronic Media Production, and Journalism. About Logitix Logitix is the preeminent monetization engine and ticketing platform for the live event industry, combining optimized pricing, distribution, and inventory management with real-time insights to help sellers and buyers respond to a rapidly changing market environment. The Logitix vision is to automate the entire ticket life cycle and provide data-driven insights to serve the diverse needs of its clients. The company is backed by ZMC and is privately held. For more information about Logitix, visit Logitix.com or find them on LinkedIn. Contact Details Eric Nemeth +1 602-502-2793 nemeth@ericpr.com Company Website https://logitix.com/

August 30, 2023 08:15 AM Eastern Daylight Time

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FORMER SONY MUSIC ENTERTAINMENT EXECUTIVE JOEL KLAIMAN LAUNCHES ASCEND4M NEW STATE OF THE ART AGENCY SPECIALIZING IN MUSIC, MEDIA, MARKETING & MANAGEMENT

ASCEND4M

Award winning former Sony Music Entertainment executive Joel Klaiman has launched ASCEND4M, a global music and entertainment marketing and consulting agency delivering broadscale media strategy and artist/brand-friendly direction and development. The new company’s focus is on music, media, marketing, and full-scale day-to-day talent management (4M), aligning services for artists and businesses via a diverse range of content and media & music spaces, as well as for wholly signed artists on the ASCEND4M label. Among ASCEND4M’s initial endeavors is guiding the new music/content discovery app Tunespotter, a search engine that curates optimal music sync moments across all visual media including, movies, TV, commercials, and more. Klaiman/ASCEND4M was brought on to consult for the company in 2022, with Klaiman appointed CEO this past June to lead the company in all capacities and drive engagement in the marketplace. (Www.Tunespotter.com) Says Klaiman: “ With the content explosion occurring across all media we’re committed to making Tunespotter the ultimate destination for the best music you’ve ever seen! ” Klaiman has held a number of key senior music industry leadership positions over the years fostering longstanding artist and business relationships. He’s achieved across-the-board success stories at Columbia Records and Republic Records and the entrepreneurial start-up HITCO Entertainment, where he recently oversaw the company’s transition in its sale to Concord. Klaiman cites the launch of ASCEND4M as the culmination of his experience and a dream fulfilled: “ Years in my head, months in the making, I’m thrilled to announce my own agency and label. Working with groundbreaking artists and culture-changing companies over the years, I’m grateful for the knowledge and skills gained from those experiences. I’m excited to partner with new and established artists and a broad range of media businesses as we lift for takeoff.” Along with Tunespotter, ASCEND4M’s current roster of clients includes fast-rising Asian American pop band North Star Boys, signed by Klaiman at HITCO, releasing their first EP in March and recently completing their first sold-out North American headlining tour with their second EP slated for an October release; the singing sister trio sensation Sorelle, acclaimed finalists on the NBC TV series ‘The Voice’; Casey Baer, up and coming LA-based singer/songwriter and emerging TikTok star with multiple singles slated for release prior to her EP due out in October. To view the complete ASCEND4M list of clients and services, visit: (ASCEND4M.COM) Readying Tunespotter for its much-anticipated launch, Klaiman envisions ASCEND4M as an independent consulting hub for artists as well as a creative haven for other cutting-edge entertainment ventures. “ We’ve been hard at work since January putting a team together that understands a growth-driven mindset and collaboration with purpose. We want to empower creators so that they can ascend to heights never dreamed possible. ” About Joel Klaiman Acclaimed music business leader with nearly three decades of experience, Joel Klaiman has helmed senior executive positions for Columbia, Republic, and most recently HITCO Entertainment. Recognized for vaulting Columbia Records to a #1 market share during his tenure as Executive VP/GM of the company, Klaiman has consistently delivered winning strategies for the world’s most innovative labels and performers. Many of the artists he has guided have logged songs on Spotify’s Billions Club, the exclusive list consisting of only those songs that have accrued one billion or more streams on the platform. Acknowledged for developing #1 artists across a broad spectrum of styles and genres, he’s worked with best-selling icons throughout his career, including Taylor Swift, Adele, Beyonce, Amy Winehouse, David Bowie, Harry Styles, One Direction, Pharrell, John Legend, Drake, Nicki Minaj, Lil Wayne, Chainsmokers, and others. Cited annually on Industry Power Rankings for numerous success stories, brand partnerships and other global enterprise-wide strategies, Klaiman’s successfully guided the day-to-day operations of multiple companies, with oversight in P&L management, marketing, social media, publicity, promotion, video production, content development and sync licensing, as well as emerging categories and services. Klaiman has been a member of the Clio Music Jury, a voting member of the Rock and Roll Hall of Fame, and a member of the board of directors for the T.J. Martell Foundation. Contact Details ASCEND4M ASCEND4M info@ascend4m.com

August 29, 2023 09:45 AM Eastern Daylight Time

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This Fandom Social Media App Based on AI Harnesses The Economic Power Of Fandom – And Shares It With Its 26 Million Users

Benzinga

By Rachael Green, Benzinga Hanryu Holdings, Inc. (NASDAQ: HRYU) launched Version 2.0 of its K-culture fandom platform, FANTOO, this month. The 26 million users currently using FANTOO will now get personalized content and a more user-friendly interface. Here’s a closer look at what the global fandom social media platform offers users and how it’s generating earnings for the company and its shareholders. What Is FANTOO? Unlike other fandom apps that are centered around a single artist or group, FANTOO is a global platform for all fandoms. Its current user base spans 150 countries, but real-time multilingual translation erases language barriers so users can connect with each other over their shared interests regardless of language or location. The fandom-oriented social media app gives fans a place to join or start clubs focused on their favorite artists, shows and more. They can unpack the latest episode of their favorite K-drama with fellow fans, vote for their favorite K-pop artist in monthly contests, and create content to share in clubs or the main feed. That includes webcomics, fan art, fan fiction and other fandom-related content. What separates the app from any other social media platforms out there, though, is a unique reward system that actually allows users and content creators to earn money on their fandom content and interactions. Creating content, posting, liking, sharing and other activity in the app is rewarded with FP points. Those points can be used to make purchases in the app or be converted into your local currency and withdrawn. Another way users can earn is by selling things on the fan shop, an eBay-like platform for buying and selling merchandise and collectibles related to their favorite fandoms. FANTOO 2.0 Comes With Multiple Revenue Streams Right now, Hanryu generates the bulk of its revenue through advertising, generating over $889,000 from that stream in 2022. Brands advertising on the platform have access to a highly engaged audience along with the data analytics needed to get their message in front of the users most likely to be interested. But the company has added additional sources of revenue throughout this year, including transaction fees, user-created content, merchandise and live shows streamed on the platform. Looking ahead, Hanryu has more big plans in store for FANTOO including expanding the range of fandoms that can gather on the platform and a metaverse version of the platform where fans can meet and explore the different features of the app in virtual reality. The company also announced a partnership this month with SALTLUX, a South Korea-based AI tech company that’s developed an AI-powered conversational virtual assistant. SALTLUX bears the distinction of holding the most AI and big data-related patents in Korea. Through the partnership, Hanryu plans to adapt the technology to create personalized AI assistants and chatbots. Slated to launch later this year, the service will use voice synthesis and deep learning technology to allow fans to have realistic conversations with an AI that sounds like their favorite celebrities. Chang-Hyuk Kang, CEO and Director of Hanryu Holdings, commented on the development, "We are pleased to partner with SALTLUX to integrate AI into FANTOO. This advanced technology will provide our loyal userbase with an enhanced experience on FANTOO. Launching our conversational virtual assistant is only the beginning of AI capabilities on our platform." This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 25, 2023 09:15 AM Eastern Daylight Time

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How Shapeways Is Helping Small And Midsized Manufacturers Digitize Their Operations Through Its Proprietary Software

Benzinga

By Faith Ashmore, Benzinga Shapeways Holdings, Inc. (NASDAQ: SHPW), a major player in the field of digital manufacturing, is currently redefining the global manufacturing industry. Shapeways is achieving this shift through enabling on-demand manufacturing and simplifying complex production through its proprietary software system. The company is helping other small and midsized manufacturers do the same, providing access to Shapeways’ proprietary software and supporting them in digitizing their operations, growing revenue, and expanding manufacturing capabilities. “The manufacturing industry is one of the largest markets that has yet to be digitized. We see large manufacturing companies investing in digital transformation, but the smaller and midsized players have often missed out,” shared Gregory Kress, CEO of Shapeways. “We want to help them achieve the same benefits as those larger companies.” Realizing a need–and recognizing the opportunity–to reshape manufacturing, Shapeways responded with the launch of OTTO, a proprietary software platform that streamlines ordering, performs file analysis, and accelerates production. OTTO offers advantages beyond optimizing labor efficiency, asset utilization, and inventory costs. This powerful software platform also strengthens relationships between manufacturers and their customers, encouraging growth and paving the way for future opportunities. Acquiring MFG in 2022, Shapeways further reinforced the connection between their manufacturers and buyers by deploying software features and services to the platform. MFG.com now provides an end-to-end procurement and management system, helping manufacturers increase productivity and revenue. The MFG service benefits business owners, industrial designers, and engineers. Shapeways recently introduced MFG Materials, a new software offering on the MFG platform. This addition provides manufacturers with access to a wide range of raw materials at an average discount of 15% off list prices. Reflecting Shapeways' commitment to the manufacturing sector, this innovative solution is designed to tap into the large and growing global raw materials market, with aluminum alone valued at $169.8 billion in 2021. This market is projected to reach $277.5 billion by 2030, according to Precedence Research. Building on user feedback, Shapeways also developed MFG Transactions within the MFG platform. Requested by 92% of MFG buyers, this practical solution allows manufacturers to handle invoices and payments directly. Shapeways introduced the 3D Model Viewer too, a sophisticated tool that simplifies the quoting experience, showcasing all the files a potential buyer uploads with their RFQ (including 2D files). The 3D Model Viewer not only enables interactive highlighting and grouping of intricate details, but also delivers precise measurements and superior visualization techniques. Leading with world-renowned expertise and advanced software, Shapeways is well-positioned to revolutionize the manufacturing landscape. By extending their innovative, on-demand manufacturing services and software to a broad range of industries, Shapeways allows other companies to tap into their knowledge and insights to remain competitive in an ever-changing modern market. Read more about what Shapeways is doing in the manufacturing and software industries. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

August 25, 2023 09:15 AM Eastern Daylight Time

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Trailblazing DFS Platform GameBlazers Launches for 2023 Football Season

GameBlazers

GameBlazers, a brand new fantasy game empowering sports fans to create and manage their own experience, today announced that its groundbreaking platform is live for the 2023 football season. Users can start playing now at GameBlazers.com. Instead of picking players in a traditional draft, users build their rosters by purchasing digitally-based Athlete Items in Item Packs or individually on the built-in marketplace. Users can then enter them in different season-long or weekly gaming structures for prizes and rewards. To further set itself apart from traditional fantasy, there isn’t just one of each Athlete Item available in the GameBlazers’ ecosystem. Player Items have a Multiplier assigned to them, so every point an Item earns is then multiplied by 1.0 through 1.5, increasing in.1 increments. This unique feature allows Athletes that might be lower on the Top 100 to become more valuable, which makes for a deeper and expanded player pool. “The way we enjoy video games, music and other forms of entertainment along with how we collect, trade and manage assets have all adapted to the modern age, but fantasy sports has seen little advancement in two decades,” said Rourke Sturthers, CEO of GameBlazers. “Our goal with GameBlazers is to create a platform that truly bridges the gap between the modern and future worlds of fantasy sports into a first-of-its-kind user experience. GameBlazers looks to modernize fantasy sports entirely. Our innovative gameplay mechanics gives players the opportunity to be the Owner, GM and Coach of their fantasy franchise.” Once an Item Pack is opened, Items can be used in lineups and other gaming structures, or sold in the GameBlazers marketplace. While not NFTs, Users will have a wallet, or Roster, where Items will live, enabling them to grow their collection without constraints on Roster size. Another gameplay mechanic where GameBlazers differentiates itself is the lifetime of Player Items. Some of the items have an “unlimited” lifetime, expiring only after the Athlete retires and can be used from season to season. Others will have a lifetime duration of 12-months from the Pack open date. GameBlazers has also taken concepts from the video game world and added battle pass-like mechanics to the ecosystem, rewarding Users over time for regular participation. Recently, GameBlazers signed agreements with Full Moon Sports Solutions and Raging Moose to help with partnerships, licensing, and product development of the platform. Full Moon Sports Solutions is a strategy consulting firm specializing in business and product development for the fantasy, gaming and sports betting industry and has aided in developing strategic partnerships and licensing opportunities with professional sports leagues and associations. Raging Moose is a technology consulting group specializing in game design and gameplay mechanics. Having worked on FIFA Ultimate Team, the group is assisting GameBlazers in developing a proprietary Item Distribution Framework that assigns the Athletes, Multipliers, Rarities and other forms of metadata to the in-game Items. Sign up to play and read more about the platform on GameBlazers.com. About GameBlazers GameBlazers is a new sports gaming platform bridging the gap between the digital and physical worlds into a first-of-its-kind user experience. GameBlazers blends the best elements of fantasy sports, sports gaming, and collectible in-game items to create a more sustainable and more engaging gameplay. GameBlazers enables innovative gameplay mechanics that give Players the opportunity to be the Owner, GM and Coach of their Fantasy Franchise. For more information or to join the beta, please visit: https://www.gameblazers.com/ Contact Details Sterling Randle srandle@hotpaperlantern.com Company Website https://www.gameblazers.com/

August 25, 2023 09:05 AM Eastern Daylight Time

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Icon Music Presents Ricki Dhindsa's Latest Track 'Pindan Waley', a Musical Masterpiece

B4U Music

Renowned Punjabi singer Ricki Dhindsa has once again captivated music lovers with the release of his latest track under the prestigious Icon Music label. The new song, titled Pindan Waley, is a testament to Dhindsa's artistic prowess and his ability to create a harmonious blend of traditional and contemporary musical elements. Ricki Dhindsa, a name synonymous with soul-stirring melodies and poignant lyrics, has consistently pushed the boundaries of Punjabi music. His distinctive style has garnered him a dedicated global fanbase, and his latest offering is poised to cement his position as a trailblazer in the industry. To watch the video click on this link: https://youtu.be/fhhP8Xbpu_U Pindan Waley is a musical journey that transcends genres, seamlessly fusing Punjabi folk influences with modern sounds. The song's lyrics penned by Kebi Dhindsa, delve deep into themes of love, longing, and life's complexities, resonating with listeners on a personal level. Dhindsa's emotive vocals are complemented by the track's rich instrumentation, which showcases his meticulous attention to sonic detail. Ricki has lent his vocals and also composed the song. The project is digitally powered by B4U. In a statement about the release, Ricki Dhindsa expressed his enthusiasm, saying, "This song describes the comparison between traditional village life and Western modern-day living. There is a message for the listeners who relate to the song that people should never forget their roots." His passion for music and his gratitude towards his fans shine through his words, reflecting the sincerity that he infuses into his compositions. He further stated that the song is inspired by traditional folk music. The instrumentation used is very roar. An instrument called a Dilruba is used after the chorus along with a heavy trap beat, combining both old and new sounds together. The clothing worn in the music video is also very old school. Again keeping it very in touch with the Punjabi culture. Sharing about the song, Ricki said, "Tractors and jeeps were also used in the video to emphasise the folk nature of the song. As these vehicles are Punjabi's pride and joy. The chorus is repeated quite a lot throughout the song and is very catchy for the listener to remember." "The dialogue at the end of the spoken song is very touching. It states that we are from the village Dhindsa, we are very proud people, we have big dreams and work hard for everything we do. Our look and style are unique, and we will stand out from the rest," artist said. Pindan Waley is accompanied by a visually stunning music video that adds another layer of depth to the song's narrative. The video is a visual feast that transports viewers into the world of the song, enhancing the overall experience. Fans and music enthusiasts have eagerly awaited Ricki Dhindsa's latest release, and the initial reception has been overwhelmingly positive. The track's popularity on streaming platforms and social media is a testament to the artist's ability to strike a chord with his audience. As Punjabi music continues to gain global recognition, artists like Ricki Dhindsa are at the forefront of this cultural movement. With Pindan Waley, Dhindsa not only delivers an exceptional musical composition but also reinforces the significance of preserving traditional roots while embracing innovation. In conclusion, Ricki Dhindsa's collaboration with Icon Music on Pindan Waley is a musical milestone that exemplifies his creative genius. The track's ability to evoke emotions and connect with listeners ensures that it will remain a cherished piece in the mosaic of Punjabi music for years to come. As Dhindsa's fanbase grows and his influence extends, there's no doubt that his artistic journey will continue to inspire and resonate with music lovers worldwide. Contact Details Cross Media Production Hitesh Jain +91 99887 44577 crossmediapromotion@gmail.com Company Website https://www.b4umusic.in/

August 25, 2023 08:43 AM Eastern Daylight Time

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QYOU Media’s Q TV Launches New Original Series Deploying AI Anchor

QYOU Media

Contact Details Doug Barker +1 437-992-4814 shareholder@qyoutv.com Company Website https://www.quoumedia.com

August 25, 2023 07:30 AM Eastern Daylight Time

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