Entertainment

Animation Dance E-Sports Entertainment/Celebrity Film Music Radio Restaurants Sports Television Theater Video Virtual Reality
News Release Digital Asset Direct

Velocity Global named the presenting sponsor of PGA TOUR University

Velocity Global

Velocity Global has partnered with the PGA TOUR and GOLF Channel to become the presenting sponsor of PGA TOUR University, the PGA TOUR announced Tuesday. Additionally, Velocity Global, which delivers a global work platform for employers to grow compliant distributed workforces in 185 countries and all 50 United States, has been named the Official Global Workforce Solutions Platform of the PGA TOUR and PGA TOUR Champions as part of the multi-year agreement. Entering its second season, PGA TOUR University presented by Velocity Global rewards elite college players with access to Tours operated under the PGA TOUR umbrella, while upholding the principles and virtues of collegiate athletics. At the end of each college golf season, the top 15 players in the final Velocity Global Ranking earn status on the Korn Ferry Tour or a PGA TOUR international tour. The Class of 2022 Ranking will be finalized May 30 following the conclusion of stroke play at the NCAA D-I Men’s National Championship at Grayhawk Golf Club in Scottsdale, Arizona. “We’re excited to welcome Velocity Global to the PGA TOUR family as the first-ever presenting sponsor of PGA TOUR University,” said PGA TOUR Commissioner Jay Monahan. “Velocity Global shares our passion in supporting the top collegiate golfers on their journey to the professional game, and we look forward to their partnership in growing PGA TOUR University together.” As the Official Global Workforce Solutions Platform and Official Professional Employer Organization of the PGA TOUR and PGA TOUR Champions, Velocity Global will have a presence in programming throughout PGA TOUR media properties, align with PGA TOUR players and host customers at PGA TOUR events. “This partnership highlights access to opportunity. The Velocity Global Ranking identifies the top players in college golf and rewards them with access to the Korn Ferry Tour and the PGA TOUR’s international network of competition, just as we make global work accessible to employers and talent,” said Ben Wright, Velocity Global Founder and CEO. “We’re proud to partner with the PGA TOUR to open doors for these players and support the game’s future stars, as Velocity Global supports the future of work.” Billy Horschel, a six-time PGA TOUR winner and the 2014 FedExCup champion, is a global brand ambassador for Velocity Global and an avid supporter of college golf. During his four-year career at the University of Florida, Horschel was a two-time SEC Player of the Year and a four-time All-American. “Velocity Global is the perfect match to present the top college players in the world of golf because it is the company that drives how work gets done for the next generation,” said Horschel. “They cheer for hard work and success, and that’s exactly what the PGA TOUR University presented by Velocity Global does. It creates access to global opportunities for these players to compete right away which is so important for their development as pros. I look forward to competing against these guys really soon.” In addition to being the presenting sponsor of PGA TOUR University, the agreement also includes a partnership with GOLF Channel. PGA TOUR University and the Velocity Global Ranking will be featured each Wednesday on Golf Today and within weekly live tournament coverage, as well as across GOLF Channel and PGA TOUR digital platforms throughout the season. GOLF Channel’s first college tournament broadcast of the season is next week’s Maridoe Collegiate Invitational (September 13-15). Additionally, GOLF Channel will collaborate with Velocity Global to highlight a new PGA TOUR University charity program to be announced at a future date. “As the television home of college golf, we’re excited to continue the growth and development of PGA TOUR University alongside our partners at the PGA TOUR,” said Tom Knapp, EVP, Partnerships and Programming, NBC Sports. “The addition of an international partner like Velocity Global enhances our ability to cultivate this important platform, and ensure the top collegiate players will be showcased on GOLF Channel as they progress toward competing throughout the professional ranks and ultimately on the PGA TOUR.” The PGA TOUR University Class of 2021 made their marks in their first summers as professionals. Arizona State’s Kevin Yu finished 4th in the 2021 Velocity Global Ranking, and he posted five top-25s and two top-five finishes in eight starts on the Korn Ferry Tour. On the Forme Tour, Arizona’s Trevor Werbylo and SMU’s Mac Meissner both have wins after finishing 9th and 8th, respectively, in last year’s Velocity Global Ranking. With one event remaining this season, Werbylo leads the Order of Merit and Meissner is fifth, and both players are in position to be promoted to the Korn Ferry Tour next season. For more information, please visit www.pgatour.com/university or  velocityglobal.com. About Velocity Global Velocity Global accelerates the future of work beyond borders. Its global work platform simplifies the employer and employee experience to employ any talent anywhere with just a click through its proprietary cloud-based workforce management technology, backed by personalized expertise and unmatched global scale. As the largest global Employer of Record (also known as International PEO) in 185 countries and all 50 United States, more than 1,000 brands rely on Velocity Global to build global teams without the cost or complexity of setting up foreign legal entities or state registrations. The company offers additional services including Independent Contractor Compliance to assess a workforce, and Agent of Record (AoR) to streamline payments to contractors. Velocity Global was named a “Leader” in Global Employer of Record services by prominent analyst firm NelsonHall. Founded in 2014, the company has hundreds of employees across five continents. For more information visit velocityglobal.com. About PGA TOUR University presented by Velocity Global PGA TOUR University presented by Velocity Global rewards elite college players with access to Tours operated under the PGA TOUR umbrella, while upholding the principles and virtues of collegiate athletics. Introduced in 2020, the program strengthens and elevates the path to the PGA TOUR through the Korn Ferry Tour and PGA TOUR international tours. The Velocity Global Ranking will be featured on GOLF Channel each Wednesday on Golf Today and within weekly live tournament coverage, as well as across GOLF Channel and PGA TOUR digital platforms throughout the season. For more information, please visit www.pgatour.com/university and follow PGA TOUR University on Twitter and Instagram (@PGATOURU). Contact Details Velocity Global John Hall +1 720-650-4348 news@velocityglobal.com PGA TOUR Chris Richards ChrisRichards@pgatourhq.com Company Website https://velocityglobal.com/

September 07, 2021 09:01 AM Eastern Daylight Time

Video Image

RESTAURANT OPERATORS BEWARE OF ONLINE MENU BLIND SPOTS AND SUGGESTIVE SELLING TOO LATE

Revenue Management Solutions

Revenue Management Solutions, in partnership with the University of South Florida’s Center for Marketing and Sales Innovation (CMSI) and CMSI Director and Study Primary Investigator Dr. Rob Hammond, has released preliminary findings from its newest study using remote eye-tracking technology to analyze how consumers navigate online menus. TGI Fridays volunteered to participate in the first phase of the study. Early results could mark big learning for restaurants: Distinct search patterns revealed blind spots when customers review online menus on a desktop. Suggestive selling opportunities within the “buyer’s journey” of online ordering identified, a set of discrete phases uncovered during analysis. The research, which began in May 2021, marks the first remote eye-tracking study of online ordering behavior. New technology developed by iMotions in collaboration with CMSI allowed researchers to use participants’ own webcams to gather eye-tracking data as they ordered from TGI Fridays’ online test menu via their desktops or laptops. Data was analyzed using Emotional Artificial Intelligence tools, and pre- and post-study survey responses assessed participants’ recall of their ordering journey, behavior and total spend. “In the past 18 months, we’ve undergone a seismic shift in the way our customers interact with our menu,” said Sara Bittorf, Chief Experience Officer at TGI Fridays. “The research has already given us tools to improve the guest experience and increase menu profitability. We’re looking forward to exploring further menu engineering insights as the research proceeds.” Blind Spots Revealed According to the eye-tracking data and the research team’s gaze-path analysis, preliminary findings indicate a persistent blind spot on the left side of the menu. Though each respondent had a unique path, respondents started with a site’s main menu categories (appetizers, sandwiches, etc.), reading across from left to right. Respondents’ focus then shifted down toward the center of the screen, like a “T,” and navigated predominantly to the right of the center. Results show that approximately 50% of the time, respondents missed items displayed on the left of the screen altogether. Suggestive Selling The RMS and USF research team also uncovered a distinct buyer’s journey within the online ordering process, revealing untapped opportunities for suggestive selling. They observed four discrete phases with mental tasks and outcomes for each, including: Familiarization: Respondents scanned the entire menu/website. Exploration: Respondents narrowed and evaluated choices. Affirmation: Respondents began adding items to the cart while toggling back to menu options to add or search additional items. Confirmation: Respondents completed checkout. “We found that respondents were more likely to change their mind or add items during the exploration and affirmation phases of the process,” said Ryan Garner, data architect for Revenue Management Solutions. “Yet most suggestive selling happens during checkout. If these results translate across many menus — and we anticipate that they will — it could be a game changer for operators.” Researchers are finalizing the next phase of the ongoing research, which will be open to interested brands. Subsequent phases will investigate how consumers navigate brand menus with different designs across various media, including online, mobile and physical menus. Analysis will also include age and gender demographics, compare cost/spend recall to actual cost and evaluate other ordering behaviors. The research will conclude this winter. RMS first partnered with CMSI in 2019 to conduct in-laboratory eye-tracking research that revolutionized how the industry thinks about the way we read physical restaurant menus. For more than 25 years, RMS has served restaurant industry leaders with data analytics expertise and profitability solutions. This research is true to RMS’ roots — using restaurant industry science and data and translating highly academic insights into practical solutions for restaurants. About Revenue Management Solutions RMS provides numerous data-driven solutions and services to the restaurant industry, all designed to help brands drive sales and profitability while maintaining traffic and enhancing brand value long-term. RMS works with more than 50 major brands in more than 40 countries, with its patented processes of revenue management used in more than 100,000 restaurant locations globally. The company holds five U.S. patents on menu pricing and customer segmentation and supports ongoing academic research efforts. For more information on how RMS helps its clients, visit www.revenuemanage.com. About TGI Fridays As the world’s first casual bar and grill, TGI Fridays is the birthplace of fun, freedom, and celebration, bringing people together to socialize and experience “That Fridays Feeling TM ”: a sense of celebrating the fun in everyday moments, big and small. For over 50 years, Fridays has been lifting spirits around the world with more than 700 restaurants in 54 countries, serving high-quality, classic American food and iconic drinks backed by authentic and genuine service. Visit www.Fridays.com for more information and join Fridays Rewards®. Follow us on Facebook, Instagram and Twitter. Contact Details Tracy Henderson +1 720-989-3530 tracy@centerreachcommunication.com Company Website https://www.revenuemanage.com

September 07, 2021 08:05 AM Eastern Daylight Time

Image

SGPN OFFERING $100,000 CASH TO NFL SAVANT WHO CAN DELIVER WEEK ONE PICKS PERFECTLY

Sports Gambling Podcast Network™

Sports Gambling Podcast Network™ will launch the new National Football League season with a free $100,000 contest for its consumer audience, rewarding the person who picks all 16 games against the spread and hits on six of six over/unders from Sept. 9-13. The contest begins on Wednesday, Sept. 1, and fans can enter on the SGPN App, which is available on all devices and is downloadable at Apple’s App Store, the Google Play Store, and from www.SportsGamblingPodcast.com. SGPN is the only independently-owned and operated sports gambling media network that places a premium on entertainment value. The no-cost app, which debuted in June, includes content for sports wagerers on the move from over 45 SGPN writers and personalities plus exclusive access to multiple, free audience contests, now including the $100,000 Week 1 NFL Challenge. In accordance with contest regulations, only one entry is permitted per person and the total number of eligible participants is 5,000. “Our audiences are loyal and they deserve the opportunity to convert a big payday,” stated Sean Green, SGPN co-founder, CEO and co-host of the popular Sports Gambling Podcast. “Interest is at a fever pitch now with preseason games in the books and the level will reach its apex that second week of September when the new season commences. Winning the cash will require a little bit of luck, but our audience is savvy. We actually think someone will pull this off.” SGPN is all over the upcoming NFL season, providing its audiences with insights, analysis and definitive selections non-stop during the pre-season window. On July 13-14, the unprecedented 24-hour Fantasy Football Draft by SGPN expert Ryan Kramer resulted in over 100,000 minutes watched and a 100% approval rating from the audience." The most recent contest for app downloaders was an NBA playoffs contest with a $1,000 winner-take-all cash prize. The winner identified the Milwaukee Bucks as NBA Champions and correctly predicted that the series would be over in exactly six games. The tiebreaker prediction of total number of points scored in those games was needed to determine the winner. Green and Kramer were among a handful of sports wagering information providers who produced live shows concurrent with the first round of the NFL Draft on April 29, delivering a second screen experience to avid fans looking for real-time, expert analysis as they viewed the selections and engaged in live wagering on the many legal sportsbooks in the marketplace. The show was delivered from SGPN’s new ultra-high definition 4K studio and resulted in substantial growth in viewership minutes over the 2020 show.In all cases, Green, Kramer and the Sports Gambling Podcast Network of writers and personalities provide analysis, picks and best bets free of charge. About SGPN: Sports Gambling Podcast Network™ was established in 2011 as one of the first website/digital media platforms to provide consumers with an entertainment experience featuring sophisticated insight and analysis plus definitive wagering recommendations and selections across the full spectrum of legally-available sports. Co-founded by sports and entertainment personalities Sean Green and Ryan Kramer, it is home to the Top 40 All-Time football podcast (per Chartable.com ) Sports Gambling Podcast, one of 11 separate podcasts. The website, www.sportsgamblingpodcast.com, boasts over 50 contributors delivering editorial content and social media postings under the SGPN banner. The platform generates millions of unique page views and podcast downloads annually and remains a primary destination for the burgeoning population of sports fans across America and around the world. In addition to his stand-up comedy act, Green is an accomplished TV comedy and script writer with credits including MTV’s Ridiculousness and Nickelodeon’s Crashletes with Rob Gronkowski. He has also anchored several sports wagering and fantasy sports shows for SiriusXM and ESPN+. Kramer is a SiriusXM contributor and a sports wagering marketplace influencer who specializes in NFL game prop bet predictions. He has multiple top finishes in the Fantasy Football Players Championship (FFPC) Main Event and registered a 14-6 mark last month with his Men’s NCAA Tournament college basketball locks. SGPN is a member of the Fantasy Sports Gaming Association (FSGA). Contact Details SGPN Steve Griffin +1 484-433-7757 PRsgriffith@viziongroup.net Company Website http://www.sportsgamblingpodcast.com

September 02, 2021 02:55 PM Eastern Daylight Time

Image

New York Times-Acclaimed Podcast Partners With Native Coffee Roaster on New Coffee Line

UNFTR

“ Unf*cking The Republic (UNFTR),” one of the fastest-growing political podcasts in the United States, is excited to announce a unique partnership with Native Coffee Traders of the Unkechaug Nation, giving UNFTR’s loyal listeners a new way to simultaneously support the show and the Indigenous community. The collaboration with the Poospatuck Reservation-based roaster reflects one of UNFTR’s core missions: raising awareness and promoting economic development in underserved and oft-neglected communities. UNFTR is offering a selection of 100% Fair Trade and Certified Organic coffee roasted and hand-packaged by Native Coffee Traders, owned and operated by members of the Unkechaug Nation on the Poospatuck Reservation in Mastic, New York. They include Unf*ck Your Morning, Unf*ck Your Afternoon and A Decaffeinated Unf*cking. There’s Unf*cking good coffee for anyone. “The goal was to create a funding mechanism that doesn’t require the withholding of important content for premium subscriptions or asking listeners to come out of pocket for something new,” says UNFTR’s host, who simply goes by “Max.” “So we tell our listeners that if they drink coffee, great. Then just buy this coffee. If not, no worries,” he continues. “We’re still going to put out high-quality weekly content for everyone to enjoy, either way.” The UNFTR-Native Coffee Traders partnership comes as the podcast has quickly established itself as required listening for anyone trying to better understand America’s widely discussed but often misunderstood political landscape. In April, it was selected by The New York Times as one of the top podcasts to “help make sense of Post-Trump America”—a list that included such podcast heavyweights as Slate’s “Political Gabfest” and “Pod Save America.” As the paper put it: “If you like your political commentary cynical but not embittered, this relatively new podcast may hit the spot. Beginning in the run-up to the 2020 election, ‘Unf*cking the Republic’ delivers audio essays that are consistently compelling and educational, aiming to challenge conventional wisdom and upend the historical narratives that we’re taught in school.” Indigenous issues are core to the mission of UNFTR, with one of their top episodes—and the one suggested by the NYT —titled “ Culture Cancel: The American Holocaust.” “When Native Coffee Traders accepted the offer to become the official coffee roaster for the Unf*cking coffee brand, both parties made decisions and choices based on what is right, what is best, and what is valued most highly,” explains Harry Wallace, chief of the Unkechaug people and founder of Native Coffee Traders. “Native Coffee Traders as a whole is committed to supplying quality coffee and supporting the efforts of the organic farmers,” he continues. “We purchase organic, fair trade green beans from Native farmers in South and Central America and roast them ourselves on our Native Territories here on Long Island, New York. This allows us to offer Native Coffee at prices competitive to or less than commercial coffees. “Building a partnership with UNFTR continues to grow our small coffee business,” adds Chief Wallace. “It helps to create job opportunities for our people in management, production, marketing, and sales. As a Native American Coffee Roaster, my work serves a purpose.” UNFTR launched in October 2020, and has skyrocketed up the charts in the United States and Canada. It has collaborated with other stalwart political podcasts and like-minded media organizations, such as “The Young Turks,” “The David Pakman Show,” “Best of the Left,” “Canadaland,” and “News Beat.” “For years, Native Coffee Traders has been supplying the surrounding community with these outstanding blends and supporting other Native roasters,” says Chief Wallace. “We're excited to bring our distinct roasted blends to a new audience around the nation through our partnership with UNFTR. “We appreciate UNFTR's commitment to the fair trade and organic process, as well as Indigenous economic development,” he adds. “It's vital to our members that we partner with people who respect our culture and our dedication to the highest environmental and roasting standards.” Purchase these extraordinary coffee selections at unftr.com/shop, and subscribe to the podcast by searching UNFTR in your podcast app, or going to unftr.com/subscribe. Contact Details Unf*cking The Republic unftrpod@gmail.com Company Website https://www.unftr.com/

September 02, 2021 10:08 AM Eastern Daylight Time

HowToBet.com launch HowToBet Podcast in partnership with Rider University, Daryl Fein and Sean Miller

HowToBet.com

Many people have bet money on a college sports game or professional football game at some point. The NCAA March Madness basketball tournament is another popular event for betting. But most people do not know how to bet the savvy way. They lack knowledge about what traits to look for in certain online bookmakers and which websites or platforms offer the best bonuses for the upcoming NFL season. Fortunately,, starting this week, a user-friendly new sports betting program is launching on platforms across the Internet. The How to Bet video podcast will hit the air on Wednesday, September 1, 2021. The show, which will broadcast weekly on Thursdays following the launch episode, features two of the most well-known multi-media personalities in the Tri-state area: Daryl Fein and Sean Miller. It is sponsored by the How to Bet website, which will run articles by Miller concurrent with the weekly shows: one for each Thursday night, Sunday night, and Monday night contest, and another showcasing the odds for all games for that week. Fein has been the long-time voice of Rider University basketball and has served as the co-host of the Feinline on ESPN Radio for nearly two years. He is excited to work on the show and help build it up from the ground. “I am really excited about the show,” Fein said. “We have a great blend of characters. We are going to have guests, we are going to do giveaways, it is going to be exciting. I am really looking forward to it, and I cannot wait to get started. Miller, sometimes referred to as “The Genius” on the program, has been with NJ Advance Media for nearly a decade, and is a major presence on prominent gambling websites. He also has experience in gambling podcasts and television programs, and brings a wealth of knowledge about the many sports he has covered over the years to the show. The show can be seen and heard in plenty of different places, including Apple, Breaker, Castbox, Google Podcasts, Overcast, PocketCast, Radio Public, Spotify, and Stitcher. All video podcasts will be uploaded to YouTube, as well, on the How to Bet channel. It can also be heard on 107.7 FM The Bronc (Rider University) and streamed on the radio stations' website. The station, run by well-known radio personality and General Manager John Mozes, was recently nominated for a 2021 Marconi Award for Best College Radio Station of the Year. Mozes and his student employees at the station, including Producer/Director Tiffany Hartman and Producer Trey Wright, will play an integral part in the show each week. “We are thrilled to be working with the How To Bet podcasting team on this exciting audio and video project,” Mozes said. “How To Bet will provide the students of 107.7 The Bronc with a truly global engaged-learning experience and one of the most comprehensive real-world media opportunities available at Rider University.” About HowToBet.com HowToBet.com offers the world’s most comprehensive betting wikipedia that can be accessed via a user-friendly web app. Its mission is to help make online betting safe, fun and as easy as performing a search on the web. There are already more than 500 how-to guides freely available, all written by seasoned betting professionals. More guides are being added on a weekly basis in a continued effort to educate anyone interested in what is now a $199 billion betting industry. For more details, visit: https://www.howtobet.com/about-us/. To download high resolution images for press use: - click here Contact Details Cristian Campan +45 50 30 42 66 cristian.campan@raketech.com Company Website https://www.howtobet.com/

September 02, 2021 10:03 AM Eastern Daylight Time

MY.GAMES Becomes a Partner of the Breach Studios, Investing €3.5 Million in the Barcelona-based Game Developer

MY.GAMES

Gaming company MY.GAMES announced today that it will invest €3.5 million in the PC and console games development studio The Breach Studios based in Barcelona, via its investment fund MY.GAMES Venture Capital (MGVC). This is a part of the international expansion strategy of MY.GAMES to consolidate the company’s position in the global gaming market by inviting new studios to join the MY.GAMES ecosystem and supporting each studio with publishing, marketing and game developing expertise. The Breach Studios was founded in Barcelona in 2018 by industry veterans who shared a strong desire to push the boundaries of established genres with new and innovative ideas. They bring years of experience gained working at Ubisoft, Gameloft, Take-Two Interactive on titles such as Assassin’s Creed IV Black Flag, Ghost Recon Wildlands, The Crew 2, Gris, Bionic Commando, Asphalt 8: Airborne. The studio already has a track record of working across numerous titles and platforms since it was founded, and is now working on a new unannounced project - PvE/PvP cooperative shooter for PC and consoles. This is the latest investment made by MGVC - the investment arm of MY.GAMES - which is now one of the top 10 investors in the gaming industry*, the company invested in 12 game studios last year and signed 6 investment deals in the first half of 2021. In total, MGVC’s partnership network currently includes over 40 developer studios. By investing in new studios, MY.GAMES continues to expand its strategy for portfolio diversification along with providing partner studios with a solid boost for business growth and product scaling. With the investments in The Breach Studios, MY.GAMES plans to expand the portfolio of products on PCs and consoles, as well as enrich its expertise in co-op and PvP shooter genres. MY.GAMES' portfolio includes an impressive number of franchises in these genres, such as Warface, Left to Survive, Tacticool, War Robots and many others. Elena Grigoryan, CMO at MY.GAMES commented: “The investment in The Breach Studios strengthens our games production capabilities helping MY.GAMES with its ambition to become a major player in the industry in the upcoming years. This is an important step forward in executing our expansion strategy and more are in the plans. We look forward to welcoming the team into our ecosystem and working with them on some exciting future projects.” Jordi Guerrero, CTO and Co-Founder of The Breach Studios adds: “It was highly important for us to find an investor who has in-depth understanding of the game specifics, the product, and the genre we work with. We were pleasantly surprised to find it within the MY.GAMES team which has really amazing experience in the industry, charged with long-term cooperation, well versed in the market, trends, and also well understand the needs of the studio. Among all other potential investors, the MGVC team was the first who asked us about our product and our ideas before going into financial details. We believe that together we will be able to bring a lot of new things to the co-op shooter genre, in which both we and MY.GAMES have a rich expertise.” As a result of the deal with The Breach Studios, MY.GAMES has acquired a minority stake with a path to control. *- according to GamesOne research Contacts for press: Dmitrii Lazarev PR International Corporate PR Manager, MY.GAMES Dmitrii.Lazarev@corp.my.com Follow us on: Facebook LinkedIn Twitter About MY.GAMES: MY.GAMES is an international gaming brand (part of Mail.ru Group) and a leading online entertainment company. MY.GAMES comprises 12 regional offices in Russia, Europe and the US, over 1,800 staff, and 13 development studios. MY.GAMES creates titles for the PC, consoles, and mobile devices. The company operates over 80 projects, with more than 150 titles in its portfolio including War Robots, Hustle Castle, Left to Survive, Skyforge, and Allods Online. MY.GAMES portfolio includes renowned titles like Warface, ArcheAge, Perfect World, Revelation Online, Conqueror's Blade, Lost Ark, and more. About The Breach Studios: The Breach Studios is a video game development company located in Barcelona, Spain, and composed of industry veterans coming from companies like Ubisoft, Take 2 and 4AGames. The studio’s main objective is to push the boundaries of already established genres with new and innovative ideas that provide genuine and exciting experiences. Contact Details Stefano Petrullo – Renaissance PR +44 7828 692315 stefano@renaissancepr.biz Emily Britt – Renaissance PR +44 7530 081191 emily@renaissancepr.biz Sophie Carter - Renaissance PR +44 7810 848320 sophie@renaissancepr.biz Company Website https://my.games/en

September 02, 2021 09:01 AM Eastern Daylight Time

Image

Spotlight Sports Group Acquires Alarm Sports Network, Leading US Fantasy Sports Operator

Spotlight Sports Group

Spotlight Sports Group announced today the acquisition of FA Media LLC (Alarm Sports Network), a leading fantasy sports technology and media company, in an all-cash transaction. Spotlight Sports Group is a world-leading technology, content and media company specializing in sports betting and fantasy sports. Alarm Sports Network provides white-label proprietary technology solutions and free-to-play contests for blue-chip media and sports content providers. It also develops engaging content for its popular consumer sports platforms: Fantasy Alarm, DFS Alarm and Wager Alarm. The addition of these services to Spotlight Sports Group creates an all-encompassing sports betting and fantasy sports offering. Spotlight Sports Group is recognized for its sports betting expertise on direct-to-consumer platforms like Pickswise, one of the fastest-growing sports betting content providers in North America, and Racing Post in the UK and Ireland. Spotlight Sports Group also supplies sports betting technology, tooling and actionable content to drive user engagement for the world’s leading sportsbooks and media owners. “This acquisition immediately accelerates our growth across North America with the addition of proprietary technology and authoritative, scalable content. We are delighted to be joining forces with a vastly experienced management team steeped in fantasy sports and sports betting expertise. ASN will also broaden our business-to-business footprint through partnerships with Yahoo, FTN Network, SiriusXM and others,” said Alan Byrne, CEO of Spotlight Sports Group. “This is a transformative deal for Spotlight Sports Group. It allows us to combine the skills and expertise which have fueled our digital growth in the UK and Ireland with the talent and flair of the team at ASN in order to have a significant impact on the all-important US market.” Key highlights from the deal include: Spotlight Sports Group will retain the expertise of the Alarm Sports Network team: co-founders Dan and Al Williams, former NBC executive and Fantasy Sports & Gaming Association Hall-Of-Famer Rick Wolf and former FOX Sports & EA Sports executive Ed Bunnell. Alarm Sports Network, who developed the technology to help drive user engagement and revenue at sports media companies like FTN Network, Yahoo, Bally Sports and The Nation Network, will fold into Spotlight Sports Group’s brand. ASN brands Fantasy Alarm, Wager Alarm, DFS Alarm and Fantasy Rundown join Pickwise in a new look direct-to-consumer brand roster for sports bettors and fantasy players across North America. Spotlight Sports Group will integrate the ASN team, growing the Group’s staff to more than 500 people. “This deal creates a powerhouse sports betting and fantasy sports business, proven to drive revenue with engagement-led solutions. Using our unique mix of product technology, expert content and authoritative brands, we will continue to deepen our relationships with our partners to help them grow and monetize their audiences,” said Rick Wolf, President Alarm Sports Network. “We are tremendously excited to become part of Spotlight Sports Group, working together to help solve challenges and drive innovation for our partners in the fast-evolving sports media and affiliate landscape,” added Dan Williams, Co-Founder. For more information on Spotlight Sports Group please visit: https://www.spotlightsportsgroup.com/en_us/ ABOUT SPOTLIGHT SPORTS GROUP Spotlight Sports Group (owned by Exponent Private Equity) is a leading technology, content and media business specializing in sports betting. Evolved from the Racing Post Group, Spotlight Sports Group engages millions of people directly through Racing Post, Pickswise, Free Super Tips and myracing. The company also has decades of experience in powering growth and conversion for the world’s biggest sportsbooks and media companies, delivering best-in-class technology and expert scalable content experiences in more than 70 languages. ABOUT THE ALARM SPORTS NETWORK Alarm Sports Network’s (ASN) mission is to create products, services and content that entertain and inform so that sports fans can learn, play and win whether it is fantasy sports or sports betting. This has been achieved through three digital platforms: Fantasy Alarm, Wager Alarm and DFS Alarm. ASN platforms cover all 10 major US sports (including Esports) offering a mix of free and premium content. The business-to-business division supplies media companies with a range of tools from data modelled projections for player performance to full turnkey white-label platforms and free-to-play contests. Contact Details Michael Adorno +1 212-931-6143 madorno@hotpaperlantern.com Company Website https://www.spotlightsportsgroup.com/en_us/

September 01, 2021 08:00 AM Eastern Daylight Time

Experience World’s First-Ever Virtual Walk-Through of UNESCO World Heritage Site, Machu Picchu

Cityneon

Cityneon’s First Foray into Artefacts IP Exhibition – Machu Picchu and the Golden Empires of Peru Brings the Ancient Andean Civilization Back to Life SINGAPORE - Media OutReach - 30 August 2021 - This October, visitors to the world’s premiere of the Machu Picchu and the Golden Empires of Peru exhibition in Boca Raton, South Florida are set to be wowed, as they immerse themselves in the awe of the historic sanctuary of Machu Picchu and embark on a fascinating journey with the ancient civilizations of Peru through a full-motion 360-degree all-round interactive Virtual Reality (VR) experience like never before. The early access online ticket portal is now open to the public at BocaMuseum.org/Golden. With the exclusive approval granted by the Peruvian Government to fly drones through the magnificent site of Machu Picchu, Cityneon leveraged on the team’s state-of-the-art Unmanned Aerial Vehicle (UAV) technology to capture the best-in-class cinematic and visual assets of the invaluable UNESCO World Heritage Site, to create an immersive experience consisting of outstanding virtual reality, sophisticated augmented reality system and in-person interaction elements. To preserve this invaluable historical site, less than 1 million travellers are allowed entry into Machu Picchu every year. With the recent global pandemic situation, the need for social distancing and other measures, this number has further dipped to 250,000. Machu Picchu and the Golden Empires of Peru aims to bring this rare UNESCO World Heritage site to people from all over the world virtually. This one-of-its-kind exhibition will showcase the first-ever virtual walk-through of Machu Picchu through the utilization of globally-acclaimed patented VR motion chairs fully equipped with premium multi-sensory stimulation features such as high-resolution six degrees of freedom (6-DOF) VR headsets, haptic feedback on the backseats, scent dispensers and unlimited 360-degree rotation, allowing visitors to travel back time to see, hear, feel and even smell the mysterious city in the sky. Visitors will journey through the vast expanse of Andean history alongside the mythical hero Ai Apaec, to discover the mysteries of Andean cosmology. Besides the unique VR experience, the exhibition also features the largest Andean gold collection ever to travel the world. This new museum experience highlights a selection of 192 artefacts from royal tombs, including objects that belonged to noble Andean lords, many never seen out of Peru before. One of the exhibition’s highlights is a fully intact gold attire of a Chimú Emperor that dates to 1300 AD. With their longevity and engineering only rivalled by the Ancient Egypt and the Roman Empire, the Andean societies dominated a substantial segment of South America for over 3,000 years straight through the reign of the Incan Empire. Cityneon’s Executive Chairman & Group CEO Mr. Ron Tan said, “It’s enthralling for Cityneon to have the opportunity to present to new audiences these remarkable pieces of rare Andean artefacts. Cityneon’s strong track record of staging immersive experiences globally with record-breaking visitor numbers reflects our strength in delivering high-quality experiences to visitors from around the world. Through this once-in-a-lifetime exhibition, visitors will have the opportunity to come face-to-face with history in a way that has never been done before. With this exhibition, visitors can personally feel the magnificence of Machu Picchu like they are physically there, while exploring the ancient cultures who lived in this city 7,000 feet above sea level in the Andes Mountains.” “Machu Picchu and the Golden Empires of Peru is an impressive and extensive exhibition that showcases the limitless potential of VR technology,” said Mr. Anthony Tann, President of World Heritage Exhibitions. “There are hundreds of ancient artefacts to admire, and I am excited to welcome visitors to experience this monumental period of human history through the lens of virtual reality. This exhibition was put together by many talented individuals and excellent technology, and I am certain it will be a memorable and enchanting experience for many to enjoy.” In alignment to Cityneon’s corporate philosophy of “Big Ideas, Bigger Experiences”, the global experience entertainment company has put together an award-winning team behind this multi-million-dollar exhibition with one goal - to push limits and break boundaries to create the most immersive, breath-taking and realistic experience for audiences worldwide. Cityneon currently partners with foreign governments, world-renowned museums, heritage organizations and major movie studios to hold exclusive IP exhibitions, creating iconic experiences for their visitors from all over the world. To date, the Group has toured their IP experiences in excess of 50 cities worldwide. Machu Picchu and the Golden Empires of Peru is Cityneon’s first artefact IP exhibition, and is made possible with the support of the Ministry of Culture and the Peruvian Government, and through a close collaboration with its valued partners, the Museo Larco and Inkaterra Asociación, the World Heritage Exhibitions and the Boca Rotan Museum of Art. MACHU PICCHU AND THE GOLDEN EMPIRES OF PERU EXHIBITION WORLD TOUR World Premier Venue: Boca Raton Museum of Art, Florida Date: 16 October 2021 Online Ticket Portal: https://bocamuseum.org/golden Cityneon Holdings With its global reach and international partnerships, Cityneon has the capability to serve its clients anywhere in the world. Cityneon was listed on the Mainboard of the Singapore Stock Exchange since 2005, and was privatized on February 2019 by West Knighton Limited, a company wholly owned by Cityneon’s Executive Chairman and Group CEO, Ron Tan, together with Hong Kong veteran entrepreneur and investor, Johnson Ko Chun Shun. Johnson is a capital markets veteran and has held controlling interests and directorships in many listed companies. In May 2019, Cityneon welcomed CITIC Capital as a new shareholder, who holds approximately 9% shares in Cityneon. CITIC Capital is part of CITIC Group, one of China’s largest conglomerates, and has over US$29B of assets under its management across 100 funds and investment products globally. Other institutional shareholders of the Group include EDBI - a Singapore government-linked global investor, and Pavilion Capital - a Singapore-based investment institution which focuses on private equity investments, that made strategic investments to the Group in August and October 2019 respectively. In April 2021, Cityneon welcomed new investors Seatown Holdings International, Qatar’s Doha Venture Capital, which will now own approximately 4% of the Group, and other financial institutions and family offices, joining the already strong stable of shareholders to support the Group's further expansion globally. For more information, please visit www.cityneongroup.com. About World Heritage Exhibitions World Heritage Exhibitions (WHE) is a worldwide leader in producing, promoting, and designing blockbuster exhibitions. WHE is renowned for producing the finest quality museum content that captivates, educates, and inspires visitors across the globe. With a combined 50-years of exhibition experience, the executive team is responsible for touring many of the world's most valuable treasures, including objects from King Tutankhamun's tomb, relics from Cleopatra's Royal Palace, artifacts from the Titanic, items from the discovery of Pompeii, and more. Their exhibitions have now been enjoyed by over 30 million people, spanning six continents, and their collective expertise has come together in one of the most influential touring exhibition companies on the planet. #Cityneon #World Heritage Exhibitions #WHE Contact Details Wong Yi Lin +65 6571 6338 ir@cityneongroup.com

August 30, 2021 09:00 AM Eastern Daylight Time

Image

BEE Elevates Its Freemium with the Addition of Landing Page Design Capabilities

BEE

BEE, a business unit of Growens and leading digital content design platform, announced today that users will now have access to designing landing pages with its freemium product BEE Free. Since its inception in 2014, people have been able to click on ‘Start Designing’ in beefree.io to immediately start creating emails from scratch or select ready-to-use professional templates. With over 30,000 unique users per month for BEE’s freemium design tool, it’s clear BEE is making progress to achieve its vision of democratizing content design for everyone. BEE”s free editor for email was intended to be easy-to-use as it does not require any HTML coding skills. Now, this same frictionless, no-code experience will be replicated for people that need to create landing pages. The move to unlock landing page design capabilities for BEE Free includes over 100 ready-to-use landing page templates as well as a start from scratch option. The use of these tools on beefree.io is completely free. Users who want to experience more advanced design features can sign up for a 15-day trial of BEE Pro, the company's full feature, no-code design suite for email and landing pages. This comes as another meaningful achievement for the team at BEE as they recently announced 10K paid subscribers for its BEE Pro design suite. The addition of landing page design on beefree.io means that now everyone can produce mobile-ready, high-converting, end-to-end campaigns — a sweet move to further support the company's vision to democratize content design. “Introducing landing pages to BEE Free changes the way users create their multi-content campaigns. Having combined communications composed of related emails and landing pages can be extremely effective and powerful for our customers’ strategy,” said Elena Loatelli, Product Marketing Specialist at BEE. “We are especially proud of this release because it aligns with our goal to democratize content design, and now all users can rely on the solid, fast and easy design tools with this new content in BEE Free.” About BEE BEE provides no-code design tools that empower everyone to quickly create content that resonates. BEE’s visual builders are used to design emails, landing pages, one-page sites, and more. They deliver fantastic design flexibility and a great user experience, combining granular control on design elements with handy features like editing content directly in mobile view. BEE is building on its vision to help democratize content design, with millions of monthly users in over 20 languages and from over 150 countries. BEE’s design tools are available online at beefree.io and embedded in 600+ SaaS applications. Contact Details Jules Costa communications@beefree.io Company Website https://beefree.io/

August 30, 2021 09:00 AM Eastern Daylight Time

1 ... 204 205 206 207 208 ... 250