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The Smiley Company Illuminates Cities for International Day of Happiness

YourUpdateTV

Timed to International Day of Happiness, The Smiley Company unveiled large-scale projections around the world featuring the iconic smiley logo in the colors of the Ukrainian flag. The projections are in support of the United Nations International Day of Happiness “2022 Happiness for All, Ukraine”* initiative and serve to call attention to and honor the bravery and resilience of the people of Ukraine. A video accompanying this announcement is available at: https://youtu.be/AyFO6v2Ihbg The Smiley projections appeared on the streets of major cities around the world including London, Los Angeles, New York, Berlin, Paris, Rio de Janeiro, Rome and Sydney. As part of this announcement, Smiley also donated to various humanitarian organizations supporting Ukraine and has been using its platform, The Smiley Movement, to further raise awareness and share resources for ways to donate to the Ukraine effort. Established by the United Nations General Assembly in 2012, International Day of Happiness aims to remind people around the world that actions matter and each person can help build a more compassionate world, wherever they are. Since its inception 50 years ago, Smiley’s mission is to spread good news to demonstrate the immense power in a smile through the spread of positivity, good news and optimism around the world. For more information on how to support Ukraine, visit https://smileymovement.org/ for a list of charities, ways to donate and resources taking positive action. * This initiative is in support of the United Nations official International Day of Happiness campaign and The Smiley Company is not officially affiliated with the UN or their initiatives surrounding International Day of Happiness. About The Smiley Company: For the past 50 years, Smiley has embraced positivity, creativity, and collaboration, inspiring forward-facing optimism around the world. Born as a symbol for good news in the newspaper France Soir in 1972, Smiley is now a universally recognised TOP 100 global licensing company registered in over 100 countries. Working with brand partners and leading retailers, Smiley spreads positivity through fashion, accessories, beauty, homewares, food packaging, stationery, and entertainment products. A lifestyle brand that encourages everyone to express more empathy, compassion, and gratitude, Smiley is determined to build a better future. About The Smiley Movement: Smiley Movement is a nonprofit community interest company sponsored by the original SmileyⓇ brand. Our vision is to inspire positive change in society by creating a happier, more equal and sustainable world, where everyone works hand-in-hand to address urgent societal and environmental problems. In 2017, philanthropist and social entrepreneur Nicolas Loufrani – Smiley’s CEO – identified a gap in the market between the people looking for opportunities to give back and the millions of charitable causes in need of support. Market research at the time showed ‘92% of the UK public want to do good in the world but are unsure how to’ and ‘82% would volunteer more if they were better informed about the charity sector’. Smiley Movement was born in 2018 to address this need by providing the technology and ecosystems that empower communities around the world to act on issues important to them. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

March 31, 2022 12:00 PM Eastern Daylight Time

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INTRODUCING: STYLEST™

STYLEST

STYLEST—a new solutions-based fashion brand—is pleased to announce the launch of their debut wardrobe system: a Swim System™ for Summer 2022. STYLEST’s mission is to design fashion ‘systems’ that offer wardrobe solutions to help women achieve their best personal style as their bodies and lifestyles evolve. With their innovative 3-step Stylest Swim System™, STYLEST also introduces Aqualingerie™, a first-to-market, new fashion category intersecting three major apparel industries: shapewear, swimwear, and lingerie. “Swimwear wasn’t working for us, so we decided to change it. Aqualingerie is a brand new idea in fashion and will give women the freedom to wear the swimsuits they want. Everything we create at STYLEST is a solution, whether it’s support, a fit or fabric innovation, or a multi-tasking outfit maker, we design wardrobe systems that evolve with your life without sacrificing your style.” - Co-Founder, Joyann King Michael (Former Executive Editor of Harper’s BAZAAR and editor at InStyle and Glamour ) Style, systems, and solutions intersect at STYLEST, bringing a fashion-conscious approach and ease to wardrobing. It’s an edited approach to getting dressed created by three trusted authorities in the fashion industry: Joyann King Michael, Alia Yahia-Bosworth (Former Chief Style & Marketing Director at LOFT & ELLE Editor), and Chrissy McCurdy (Former Buyer at Ralph Lauren, Saks 5th Avenue & Komar). The idea for the brand began at a pool party, where Chrissy shared her secret for feeling her best poolside: wearing a bra with her swimsuit. The founders couldn’t believe a bra for the water didn’t exist. Necessity being the mother of invention, Aqualingerie™ was born. Aqualingerie takes the sculpting of shapewear and the function of lingerie to create an innovative, foundational layer to wear under your swimsuit (or even on its own). A behind-the-scenes boost, it is lightweight, fast-drying, and super-sculpting ‘lingerie’ engineered to wear in the water under your swimsuit. Hero pieces include the 6-Way Convertible Swim Bra that goes with all of fashion’s best-selling one-pieces, the High Rise Smoothing Swim Panty with tummy control and waist-cinching capabilities, and the Fully-Boosted Sculpting Bodysuit for the all-in-one solution. “After having my son, I put a bra on to give myself some confidence in swimsuits, and it was my hidden secret. I wasn't going to the grocery store without a bra on, so why wouldn't I be wearing one by the pool? STYLEST’s swim bras are engineered specifically for water and designed to go under swimsuits. Our construction has muscle support that helps lift and shape the bust so you can run after your kids and still look great.” - Co-Founder, Chrissy McCurdy Enter STYLEST Swim System Step 2—SculptSwim™. The brand’s collection of high-fashion, high-compression swimsuits made in STYLEST’s exclusive fabric, BOOST™. Ultra-flattering in all the right places and designed to be worn over Aqualingerie, the collection features the brand’s seasonal style edit of colors, prints, and silhouettes. Highlights include the Sculpting Puff Sleeve One Piece and the Sculpting One-Shoulder Tie One Piece. “Women dread shopping for swimsuits. At STYLEST, we want to change that. As a new mom, my life has evolved, and I rely on systems more than ever. I’ve been styling real women my entire career, and the key is a plan, not pieces. Our swim system takes all the guesswork out of looking great by the pool or beach.” - Co-Founder Alia Yahia-Bosworth Step 3 is the styled pieces that make it ‘a total look’. From a fashionable, SPF-friendly Swim Cardigan to their exclusive water-proof Easy Tie Swim Sarong, these pieces complete the total look but are designed with real life in mind. For launch, STYLEST is reinventing the fitting room experience with a seven-day free trial program powered by TryNow software, allowing our customers to try on our collection risk-free and in the comfort of their own home, not in the abrasive lighting and cramped space of a dressing room. STYLEST’s body-boosting swim system is only the beginning as the brand aims to change the total fashion experience for women as their bodies and lifestyles evolve. SYSTEMS. SOLUTIONS. STYLED EVERY TIME. Prices for the STYLEST Summer 2022 Collection range from $38-$228 Sizes range from XS-2XL, Bras 34B-42G For more information on STYLEST, please visit STYLEST.com. Contact Details STYLEST Amber Cardullo acardullo@ogakidigital.com

March 31, 2022 10:00 AM Eastern Daylight Time

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LashLuxury is Introducing the First Ever "Clean Beauty" Eyelash Serum to the North American Cosmetics Market

LashLuxury

LashLuxury, a Canadian cosmetic start-up based in Toronto, is bringing their “clean beauty” eyelash serum to the rescue of your eyelashes. LashLuxury was created to help women combat thinning and sparse eyelashes which can be caused by a number of different issues. After extensive research the founders realized that most of the existing lash serums on the market used relatively harsh ingredients with many reported side effects. This led to the development and launch of the LashLuxury Daily Eyelash Serum which uses only “clean beauty” approved ingredients. “We wanted to create the first eyelash serum that not only enhances and supports the eyelash growth cycle but is also non-irritating and avoids all known harmful ingredients,” said Adam Burns, LashLuxury co-founder. “Canada has comprehensive cosmetic rules which prevent the use of prostaglandin analogs, often found in other eyelash serum products, so we needed to find an alternative ingredient. After a ton of research, we discovered that certain peptides are extremely effective at supporting collagen and keratin production which aides in hair and lash strength,” added Burns. In addition to their e-commerce store, LashLuxury publishes helpful articles such as “ The Best Eyelash Growth Products ” and “ Oils For Eyelash Growth ” to help educate consumers on what types of products will work best for their unique situation. About LashLuxury Founded in Toronto, Canada, LashLuxury is a clean beauty cosmetic start-up devoted to helping women combat thin and sparse eyelashes. Their flagship product, the Daily Eyelash Serum, is formulated with gentle yet powerful ingredients that help boost your eyelash growth cycle. You can find all of their products at www.lashluxury.ca and the company ships orders to customers in Canada, USA and UK free of charge. Contact Details LashLuxury Adam Burns +1 647-295-8939 partnerships@lashluxury.ca

March 30, 2022 02:00 PM Eastern Daylight Time

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Akeneo Honors PXM Champions at Unlock 2022

Akeneo

Akeneo, the global leader in Product Experience Management (PXM) solutions, announced today the winners of the Akeneo Unlock 2022 PXM Champions Awards. Hailed as one of the industry’s greatest recognitions, the awards honor brands that excel in using PXM best practices to drive accelerated growth, deliver outstanding product experiences, and turn challenges into opportunities as they adapt to the evolving omnichannel environment. The winners were honored at Unlock 2022, Akeneo’s flagship global summit for the Product Information Management (PIM) and PXM community, which was held on March 15th-16th in Paris. Each recipient has demonstrated extraordinary creativity, outstanding skills, and unparalleled commerce expertise in utilizing one or more of Akeneo’s PXM Studio solutions. “Consumers and business buyers demand more from brands and retailers. The new baseline is a consistent product experience across all touchpoints, which is hard enough. The differentiator is showcasing brand values, integrating environmental impact information, or highlighting second-hand collections,” says Kristin Naragon, Akeneo’s VP of Global Marketing and Strategy. “That’s why we’re so thrilled to celebrate this year’s PXM Champions. During a transformative moment for our industry, these brands have stepped up and used product experiences to take their businesses to the next level, while continuing to drive value for their customers.” The five award winners for this year are: Accelerator Award Butlers GmbH & Co.KG, the leading European retailer for home and living products, received the Accelerator Award in recognition of a successful transition from its homegrown legacy PIM solution Akeneo PIM in just six weeks, encompassing four countries, five sales channels, 15,079 products, 351 unique attributes, and just under one million data points. Working in partnership with Brandung, Butlers was able to relaunch a more powerful version of its eCommerce system in just eight weeks after implementing Akeneo PIM. With its new PIM, Butlers is able to maintain three times more data using the same amount of resources, allowing teams to double online conversion rates while reducing duplicate data maintenance and error rates companywide. Expansion Award Babolat, the world’s oldest racquet sports company, received the Expansion Award for its ambitious rollout of a D2C growth strategy after over a century of selling tennis racquets and equipment through a B2B model. Through Akeneo’s centralized product information management platform, Babolat was able to decrease time to market for new products, enabling the company to offer reliable, high-quality product information translated into eight languages from the launch of its showcase site in Europe and Japan. At the same time, the centralized product information allowed teams to streamline product data enrichment to satisfy both a B2B audience of distributors, retailers, coaches, and clubs as well as their new direct-to-customer audience of tennis players. Global Award Jaguar Land Rover (JLR), the automotive manufacturer redefining the future of modern luxury vehicles, won the Global Award after a successful migration of more than one million SKUs into Akeneo’s centralized PIM platform allowed JLR teams worldwide to more effectively sell to a global audience. Led by iWin solutions architect Heddwyn Coombs, JLR leveraged Akeneo to increase speed to market for new products and collections across new territories, supporting a worldwide footprint of 39,000 employees across 195 countries, 28 languages, and 32 international websites. The speed and flexibility of Akeneo’s PIM empowered local teams to drive massive growth in 2021, increasing holiday sales for Jaguar by 174% and Land Rover by 218%. Leadership Award Azelis, the leading innovation service provider in the specialty chemicals and food ingredients industry, took home the Leadership Award for its efforts in driving an industry-leading digital transformation from traditional sales channels to online product experiences. Working closely with Smile, Azelis was able to leverage Akeneo PIM to centralize a product catalog of more than 100,000 base products with unique marketing, regulatory, and operational requirements needed to serve 58 countries while still providing unique product enrichment on a local level. In just three months since implementing Akeneo PIM, Azelis experienced a 50% efficiency gain in processing product creation while simultaneously reducing errors by 50% thanks to Akeneo’s automation, validation rules, and workflows. Experience Award JPW Industries, the leading designer, manufacturer, and value-added distributor of machinery, specialty shop tools, and equipment for rugged applications, took home the Experience Award for facing an extremely diversified group of customers, selling to industrial, consumer, and construction markets across distributor, eCommerce, and field channels. With six unique brands under its umbrella, JPW worked closely with Bounteous to utilize Akeneo’s PIM, helping improve targeted brand experiences across all channels. Through Akeneo’s governance capabilities, JPW has been able to onboard more brands into the organization than expected, helping multiply and accelerate their growth curve and setting the company up for long-term, sustainable growth. Revalize, a worldwide leader in sector-specific revenue operations software for manufacturers, distributors, and specifiers, was awarded the Experience Award for its unique use of Akeneo PIM to reflect the companies’ respective brand values across multiple geographies. Revalize, being in the unique position of being a company that deals in data instead of physical products, sought a solution as flexible as its homegrown system without the need to leverage its in-house engineering team to create and maintain it. Working in tandem with its partners at Sitation, the company saw an immediate increase in Productivity Efficiency Quality (PEQ) after implementation, and the number of product updates the team can complete in a given time frame has remained well above previous levels since, while cost per SKU has gone down significantly across products. To learn more about Akeneo and for more information on the company’s next summit taking place in Fall 2022 in Boston, please visit www.akeneo.com. About Akeneo Akeneo is a global leader in Product Experience Management (PXM) helping businesses with products to unlock growth opportunities by delivering a consistent and compelling product experience across all channels, including eCommerce, mobile, print, points of sale and beyond. With its open platform, leading PIM, add-ons, connectors and marketplace, Akeneo PXM Studio dramatically improves product data quality and accuracy, simplifies catalog management, and accelerates the sharing of product information across channels and locales. Leading global brands, manufacturers, distributors and retailers, including Thras.io, Staples Canada, boohoo.com, and Air Liquide trust Akeneo to scale and customize their omnichannel commerce initiatives. Using Akeneo, brands and retailers can improve customer experience, increase sales, reduce time to market, go global, and boost team productivity. For more information: https://www.akeneo.com Contact Details N6A for Akeneo Nick Eghtessad +1 814-450-7478 akeneo@n6a.com Company Website https://www.akeneo.com

March 29, 2022 09:43 AM Eastern Daylight Time

John Deere Celebrates and Supports Modern Agriculture

YourUpdateTV

A video accompanying this announcement is available at: https://youtu.be/13ONFt-E4F0 Farmers and ranchers are employing technology and innovation to feed the world. So, how is this being done and what equipment are they using? Smart technology in John Deere equipment helps farmers produce more with less, creating more successful crops while having a smaller impact on the land and environment. John Deere was in Washington, D.C., on National Ag Day, to advocate on behalf of U.S. farmers and ranchers A nationwide media tour was conducted featuring John Deere ag equipment on the National Mall and highlighted Deere’s purpose for being there in DC -- to discuss the technology and innovation farmers are employing today to feed the world. The world’s population is set to grow to nearly 10 billion people by 2050, so the global food demand will increase by 50%. There are projections that the population may grow to 10.9 billion by 2100. To reduce hunger and serve a growing population, we need to increase agricultural productivity by 60 to 70%. The only way to create greater food production while using less and protecting the environment is through smart machines that automate an increasing portion of the difficult job of farming to create more consistency, precision, and efficiency. It’s incredibly important to farmers to protect the quality of their land and the environment, as they depend on the land and the world’s other resources to survive and thrive. The more precisely and efficiently famers can use inputs like chemicals, the more sustainable and profitable their operations are. For more information visit: Deere.com or if you’re a Farmer, Contact Your Local John Deere Dealer About John Deere: John Deere manufactures nearly 100 distinct lines of equipment, for agriculture, turf, construction, and forestry. We’re a leading manufacturer of combines and other precision ag machines. Our customers have a deep connection to the land and so do we. Our Sustainability Goals focus on reducing our use of energy and water; recycling our waste; and designing products with a reduced environmental impact. For generations, farmers have cared for their land in ways that preserve it. They strive to make the most of every seed and kernel, every drop of nutrient and fuel, and every hour of work to ensure their business remains productive and profitable. Farmers work to protect their watersheds, preserve the health of their soil, and steward the other environmental resources needed to sustain their crops and their livelihoods. John Deere’s solutions empower farmers to achieve these aspirations. These solutions help farmers do their jobs more precisely and productively through advanced technology as well as make better decisions based on data. We work relentlessly to help them optimize inputs and maximize output. Our vision is to ensure our customers are the most profitable and sustainable in the world. John Deere precision technologies are delivering the ultimate sustainable outcome — farms that are more profitable and less intensive on the soil, water, and air. Since the beginning, we’ve been developing advanced tools and technologies that help farmers achieve this ultimate outcome. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

March 28, 2022 04:00 PM Eastern Daylight Time

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Minuteman Press Franchise in Irvine, CA Achieves Record Monthly Sales Driven By Apparel and Promotional Products Growth

Minuteman Press International Inc

Frank Matsumoto is the owner of Minuteman Press located at 18 Technology Drive, Suite 171, in Irvine, California. Frank has owned the business since 2010 and recently achieved record monthly sales. Frank says, “My growth was sparked by increases in apparel and promotional products sales. This made up 60% of my business while wide format printing was also a growth driver for us.” For nearly 12 years, Frank has built his brand by building relationships and following the Minuteman Press franchise business model to market his business. “I personally visit other local businesses to get to know other people and so they can get to know me. It also gives me the chance to see what they are doing in terms of promotional products as behind every counter are items like cups, pens, and t-shirts. Everywhere I go, I make sure to wear branded Minuteman Press apparel and I come prepared with our branded product catalogs. It starts with me wearing my own branded apparel and showing them our products, and then it goes – and grows – from there.” “As soon as I educate clients on our ability to go beyond printing, their mindset changes and suddenly they realize they can use our services for their apparel and promotional needs.” -Frank Matsumoto, owner, Minuteman Press franchise, Irvine, CA One client that has taken full advantage of Minuteman Press’ printing, apparel, and promotional products capabilities is HI-CHEW ™. Frank says, “We started our relationship on a phone call for a rush order of postcards. I visited with them, introduced myself, and secured the order. At first, we did a run of 25,000 die-cut postcards. This turned into a reorder for 75,000 and then later over 100,000 die-cut postcards featuring HI-CHEW™ products and coupons.” Frank continues, “Thanks to fulfilling that first order and then building that relationship, the number of items we’ve provided for HI-CHEW™ has grown considerably over the past four years. At the end of 2021, we did their string backpacks, sunglasses, laminated tote bags, t-shirts, 13,000 hand sanitizers, keychains, and stickers on their specialty buckets. We also provide branded apparel for their employees and for customer giveaways.” “There’s no way to replace the touch and feel of a promotional item or printed piece. It is simply good business to use print as a marketing tool to reach your target audience and help increase brand awareness as well as ROI.” -Frank Matsumoto Over the past two years, Minuteman Press in Irvine has remained open and operating throughout the pandemic as an essential business. During that time, Frank ramped up his marketing across all channels. He says, “We used mailers, built up our social media, and solidified our presence by generating positive Google reviews. We have earned a 5-star rating with nearly 100 reviews, and we are proud to receive such amazing customer feedback.” Today, as more business events return to Irvine, Frank has seen an uptick in trade show supplies. Frank says, “Orders for trade shows can include everything from booth displays, banners, and table throws to apparel and promotional products. For all of these items, Minuteman Press is here to help.“ “Irvine has one of the largest business hubs in Orange County. There are a lot of opportunities here, and I also am in a business complex building relationships each day with other business owners. I’ve used a combination of direct marketing, promotional mailers, email marketing, social media marketing, and networking through my BNI group to grow over the years.” Prior to franchising with Minuteman Press, Frank worked in sales. “I was looking at several franchises and did my due diligence. I really liked the structure of Minuteman Press, as well as the B2B nature of the business. I didn’t want to rely on walk-ins like a general retail store, and I love the Monday-Friday business hours. It gives me the freedom and flexibility to do things like pick up my daughter from school and take her to her fencing class while still being able to build my business.” Frank appreciates the ongoing local support he’s received from Minuteman Press since buying the business. “Whenever I need something, Dan Byers and the regional team is here to help me. I also like the FLEX software we use to manage all of the different aspects of the business.” When asked what the biggest lesson he’s learned over the past 12 years as a business owner, Frank answers, “What comes to mind is one of the first things that was taught during the Minuteman Press training program. There was a sign that said, ‘If you don’t market, you won’t make it.’ Over the years, and especially over the past two years, I can say that marketing has been huge for our sustained growth and success.” For more information on Minuteman Press in Irvine, CA, visit their website: https://www.irvine.minutemanpress.com. Learn more about #1 rated Minuteman Press franchise opportunities and read Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

March 28, 2022 10:00 AM Eastern Daylight Time

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Going Back to Work: Who Will You Miss More? Your Family or Your Dog?

YourUpdateTV

With more people returning to the office, there’s a lot of anxiety and stress around what to do with four-legged family members who have become accustomed to having their pet parents at home. Recently, international dog trainer, Tom Davis, partnered with Wag! on a satellite media tour to talk about the type of care and training required to keep our pets happy. A video accompanying this announcement is available at: https://youtu.be/noALR-no8ig Over the past 2 years, many people adopted puppies and dogs during the pandemic. Right now, and over the next few weeks, millions of people will be returning to offices and workplaces for the first time. This transition period raises several issues for dogs: increased stress and anxiety, as well as lack of exercise and social play. In honor of National Puppy Day (March 23rd), Wag! conducted a national survey* and found that out of the 1,001 respondents, 62% percent have adopted a dog in the last two years during the pandemic. 41% of those dog parents returning to work said that they’ll miss their dogs even more than their kids or spouses. Out of those new dog parents, 76% are nervous about pet care challenges upon returning to work in- person. Some other key highlights include: Dogs are the best medicine: 93% say parenting a dog has provided them mental health support, while 48% say that dog parenting has decreased their anxiety. Puppy love is real: 37% say that the most surprising thing about parenting a new puppy was the overwhelming amount of love for their new friend Pet insurance is the single biggest challenge for new dog parents: 63% of respondents expressed surprise at how much time, effort and money was required for pet insurance, more than any other challenge of becoming a new pet parent. Dogs and parents can both suffer behavioral issues/anxiety being separated from each other. Services like Wag!, which connects Pet Parents with local Pet Caregivers for dog walking and longer drop-ins for play time, can give your dog the much-needed stimulation, and peace-of-mind for pet parents. Like human health insurance, it’s important to also get insurance for our pets. Pets are our family, and their health is just as important. WagWalking.com is a great resource for more information on pet insurance and wellness. For more information on the survey and Wag! check out WagWalking.com About Tom Davis: Tom Davis is an international dog trainer who specializes in dog training based on canine behavior, and he is known for taking in some of the hardest behavior modification training cases. His natural ability to understand and connect with dogs allows him to breakthrough problems, such as reactivity and disobedience. Tom knows that educating people about their dogs, and changing negative behaviors, is what he was put on this Earth to do. Tom spends the first several hours of his weekdays with his online dog training students, who are located across the United States and all over the world. Several times per month, Tom boards a plane to work with out-of-state clients, including professional athletes, musicians, actors and politicians. And most of his summers are spent studying with wolves in Colorado, allowing him to understand the canine with full complexity. Tom is also an official mentor trainer for the Animal Behavioral College, where his responsibilities include fine-tuning and mentoring graduating seniors. He plays a critical role in ensuring each student has the capability and canine skills to successfully graduate and enter into their professional career. About Wag!: Wag! is the #1 app for pet parents, offering options for 5-star dog walking, pet sitting, expert pet advice, and training from local pet caregivers nationwide. Wag!'s community of 400,000 pet caregivers are pet people, and it shows. Making pet parents happy is what Wag! does best. With safety and happiness at the forefront, pet caregivers with Wag! have a trusted record of experience with nearly 12 million pet care services across all 50 states, resulting in more than 96% of their reviews earning 5 stars. Survey Methodology Summary: * This sample of 1001 U.S. adults (18 years or older), all of whom are dog parents of at least one dog adopted, purchased or gifted to them within the past 2 years, was surveyed between February 14, 2022 and February 17, 2022. DKC Analytics conducted and analyzed this survey with a sample procured using the Pollfish survey delivery platform, which delivers online surveys globally through mobile apps and the mobile web along with the desktop web. No additional weighting has been applied to the sample. Contact Details YourUpdateTV +1 212-736-2727 yourupdatetv@gmail.com

March 23, 2022 02:14 PM Eastern Daylight Time

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STATHERO’S $50,000 FREE-TO-PLAY “PICK‘EM MADNESS" IS THE ULTIMATE NCAA BASKETBALL DAILY FANTASY SPORT CONTEST — WITH NO BUSTED BRACKETS!

StatHero

Amidst all of this weekend’s busted brackets, StatHero players ended in the positive, taking home victories 57% of the time. StatHero PICK’EM MADNESS, the latest innovation from the StatHero team, pits the stars of the NCAA Tournament matchups against each other in a unique DFS and sports betting skill-based hybrid. Gone are the cumbersome hours spent pining over brackets, because StatHero’s PICK’EM is the easiest and fastest way to get action on college hoops throughout the NCAA tournament. StatHero will giveaway $50,000 in bonus PICK’EM MADNESS during the Sweet 16 to get first time fans engaged in this new way to enjoy the NCAA Tournament. They are coming back with MORE FREE contests for the Elite Eight and Final Four rounds as well. Coming off a 600% YoY increase during the Super Bowl, StatHero gives DFS players the advantage to go up against their pre-posted lineups instead of the same long-odds contests, funky props, or thousands of opponents. StatHero’s format has become THE game-changing force in the DFS space with players betting THREE TIMES the average spend of industry leading apps DraftKings and FanDuel. Jason Jaramillo, Founder of StatHero: “StatHero’s disruption is based simply on giving players a greater opportunity to flex their skills and have more fun. Player experience will always be StatHero’s #1 priority. StatHero’s team common vision is to be the gaming differentiator, which increases player spend, simply based on winning more. So many fans are conditioned to just fill out brackets and have rarely — if ever — won anything. We wanted to give fans a chance to win something on every single game without the need to run to the table and that’s what we delivered.” In addition to the PICK’EM MADNESS contests, StatHero also has dozens of March Madness lineups displayed ahead of time that fans can comb through to take on against their own selections head-to-head. All contests keep the focus on the matchups and players that fans know best, so they can take control back from the handicappers and never have to think about busted brackets again. For media/press inquiries, please contact: Dianne Quirante, dianne@emcbowery.com. About STATHERO Combining the best of fantasy sports and sports gaming, StatHero is a first of its kind daily fantasy sports platform. The company has exploded in growth since founded in 2019 in large part due it’s simple gameplay, low commitment and instant gratification. Stathero uses the familiar fantasy sports based format to allow players to compete against posted lineups across a variety of professional sports and game types including Survivor Pools, Head-to-Head and Fantasy Parlays. Their patent pending gameplay gives players an advantage unlike any other in fantasy sports. It’s truly daily fantasy the way it was meant to be played - one-on-one. For more information, visit: www.stathero.com and follow us on Twitter @StatHeroHq. Contact Details Dianne Quirante +1 323-654-0001 dianne@emcbowery.com Company Website https://stathero.com/

March 23, 2022 09:00 AM Eastern Daylight Time

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Houston Mother Gives ‘Inside Look’ at Staying Connected to the Internet During the Pandemic

Comcast Houston

HOUSTON, TX — A Houston mother is one of the millions of low-income Americans who will now be able to get free, fast and reliable Comcast broadband service, thanks to the new Affordable Connectivity Program (ACP) — a federally-funded program that gives eligible households a credit of up to $30 per month towards the cost of broadband service. “When the pandemic first happened, that’s when everything got pretty chaotic,” Jamila Byrd, a Houston mother of two, said. “You don’t really think about how important the Internet is until you don’t have it anymore.” According to the White House, an estimated 42 million Americans are in the same or similar situation as Byrd; they don’t have access to high-speed internet at home. The hardship, often referred to as the “digital divide”, was exacerbated by the pandemic when families had to virtually learn and work from home. “We had to go to friends’ houses, my sister’s house, so my kids could do assignments,” Byrd said. “It takes away a lot of time from us being together as a family. It’s tough for everybody.” The goal of the program is to help low-income households connect and stay connected to high-speed internet for work, school, healthcare and more. Eligible households that enroll in the program get up to a $30 monthly credit ($75 for eligible Tribal land households). Customers can use the monthly credit towards Xfinity Internet and mobile services. Eligible households are those that qualify for programs like the Federal Pell Grant, National School Lunch Program, SNAP, Medicaid, housing assistance and other government programs. “The Affordable Connectivity Program is a once-in-a-lifetime opportunity that Comcast is proud to actively support,” Houston Regional Vice President of External Affairs Toni Beck said. “As a company and society, it is imperative that we work together to help people connect to the transformative power of the internet both at home and on the go. At Comcast, we’re doing just that.” In response to the ACP, Comcast introduced a new plan called Internet Essentials Plus that offers twice the download speed – up to 100 Mbps – of the traditional Internet Essentials service, a cable modem and a WiFi router for $29.95 per month. With the $30 ACP credit, Internet Essentials Plus is effectively free for qualifying families. Customers who are looking for home internet and top-rated mobile service can now have both at an affordable price. Internet Essentials customers paying $9.95 per month can add one line of Unlimited Xfinity Mobile ($45 per month) for $24.95 per after applying the ACP credit. In February, during a White House event, Vice President Kamala Harris, Federal Communications Commission Chairwoman Jessica Rosenworcel, and Senior Advisor Mitch Landrieu announced more than 10 million households are enrolled in the Affordable Connectivity Program, the nation’s largest-ever broadband affordability program. Byrd was recently approved for the ACP credit. “I’m grateful for this program,” Byrd said. “If I had to use one word to describe our household environment right now, it’s unity. It brings us together. It helps us to be able to do the things that we need to do, and then we have more time for family time.” To learn more about the ACP, eligibility or to apply go to Xfinity.com/acp or call 1-844-389-4681. About Comcast Corporation Comcast Corporation (Nasdaq: CMCSA) is a global media and technology company that connects people to moments that matter. We are principally focused on broadband, aggregation, and streaming with 57 million customer relationships across the United States and Europe. We deliver broadband, wireless, and video through our Xfinity, Comcast Business, and Sky brands; create, distribute, and stream leading entertainment, sports, and news through Universal Filmed Entertainment Group, Universal Studio Group, Sky Studios, the NBC and Telemundo broadcast networks, multiple cable networks, Peacock, NBCUniversal News Group, NBC Sports, Sky News, and Sky Sports; and provide memorable experiences at Universal Parks and Resorts in the United States and Asia. Visit www.comcastcorporation.com for more information. Contact Details Foti Kallergis +1 832-986-0196 Foti_Kallergis@comcast.com Company Website https://houston.comcast.com/

March 23, 2022 07:02 AM Central Daylight Time

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