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Fullintel Shortlisted For Five 2022 AMEC Awards

Fullintel, LLC

Fullintel, a leading media monitoring services company that specializes in human curation combined with powerful predictive intelligence, is pleased to announce it has been shortlisted for five 2022 AMEC Awards: Best use of social media measurement (2) Best crisis communications measurement and reporting Best use of measurement for a single event or campaign Best use of integrated communication measurement and research “As media becomes more fragmented and difficult to track, awards programs like AMEC’s are even more significant because they showcase how industry leaders like Fullintel are able to cut through the noise and find the content that matters,” said Fullintel President Andrew Koeck. “Our award-winning media analysis builds on this, providing our clients with strategic advice and customizing our reporting to address their specific objectives, resulting in actionable insights to drive their PR strategy to improve business results.” In the last two years, Fullintel has won four AMEC Awards including Gold for Best Multi-Market Reporting for their client at HelloFresh. The news comes on the heels of Angela Dwyer, a former senior vice-president at NYC-based PR agency Lippe Taylor and senior project manager at PRIME Research (now Cision), joining Fullintel as Head of Insights to further accelerate its media analysis program. As a member of the IPR Measurement Commission, Angela contributes to the development and promotion of standards and best practices for research, measurement, and analytics with a recognized global group of professionals in the industry. Her best-in-class measurement experience with solid research approaches will continue to elevate Fullintel’s work to help clients measure impact and make smarter business decisions – leading to better, award-quality results for clients. The 20th annual AMEC Awards is a global awards program for communications measurement held by the International Association for the Measurement and Evaluation of Communication (AMEC). The program highlights exceptional work while highlighting the vital importance of measurement, research, and analytics. Fullintel works with the world’s largest brands to offer daily executive news briefs, real-time media monitoring, and award-winning media analysis covering all traditional and social media platforms. Our real-time media monitoring service monitors every media source available, and Fullintel Hub's PredictiveAI™ engine will alert your team up to 48 hours in advance of trending stories that will become viral. You can view the full 2022 AMEC Awards shortlist here. About Fullintel: Fullintel offers a unique combination of talent, tools and technology for PR professionals looking for media monitoring and PR analysis services. We’re not just an app with canned reports - we tailor custom experiences for each client. Our reports feature easy-to-understand analysis that our clients leverage for continuous improvement, and are delivered with the accuracy, speed, relevancy and intuition that only trained industry analysts could provide. Contact Details Fullintel Samuel Chen +1 339-970-8005 schen@fullintel.com Company Website https://fullintel.com/

October 06, 2022 08:52 AM Eastern Daylight Time

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Minuteman Press Franchise Owner Steve Edman Celebrates 15 Years in Houston

Minuteman Press International Inc

When it comes to operating his Minuteman Press franchise in Houston over the past 15-plus years, Steve Edman keeps it simple and sticks to what has made him successful as a small business owner. He says, “Our success and longevity can be attributed to having fantastic employees, 3 full-time and 1 part-time. I also personally stay proactive with visiting and delivering excellent printed products to our customer base.” Steve adds, “We’ve grown our business by consistently providing quality print and quick turnaround. We provide all things printing such as booklets and manuals, as well as marketing and mailing services. Whatever our customers need, we can provide.” Minuteman Press in Houston/Bellaire is located at 4662 Beechnut Street; Steve describes his business community as “positive and appreciative.” He further shares, “I originally started in the beer business for the largest wholesaler in the world as a Driver Salesman. I retired after 24 years as a Regional Manager, and then decided to buy this business. Thanks to our hard work and building real relationships with our clients, here I am 15 years later and counting.” Steve also credits being part of the Minuteman Press franchise family for supporting him along the way. He says, “Minuteman Press International is very supportive. They give me the toolbox to be successful and I have the choice to pick and choose what will help me succeed in my local market. I appreciate their local and corporate support teams that are always there for me when I need them.” “I’d like to congratulate Steve Edman for his continued dedication to the Bellaire business community and his clients for over 15 years. I look forward to continuing to support Steve and his staff as he continues to build his business,” adds Erick Rios, Minuteman Press International Area Manager, Houston. Ultimately, as he reflects on the past 15-plus years, Steve is happy with his decision to change industries following his career retirement and buy a printing business. He shares, “Printing remains vital today because it puts your products, messaging, and brand directly in the customer’s hands. We love meeting our clients’ needs by providing high quality printed products that help them reach out to and engage with their target audiences.” Steve adds, “I get great satisfaction from making those deliveries and providing the finished products to my clients. I am also very gratified with being able to build my business and reap the rewards.” As for what advice he would give to other business owners, Steve keeps it simple again and offers some poignant advice: “Hit the streets, hire the right people, and always follow up with the customer so you can learn from them. That is what has always worked for me.” Steve Edman’s Minuteman Press franchise is located in the Bellaire area at 4662 Beechnut St., Houston, Texas 77096. For more information, call 713-490-9500 or visit their website: https://minuteman.com/us/locations/tx/bellaire/ Learn more about #1 rated Minuteman Press franchise opportunities and see Minuteman Press franchise reviews at https://minutemanpressfranchise.com. Contact Details Minuteman Press International Chris Biscuiti +1 631-249-1370 cbiscuiti@mpihq.com Company Website https://minutemanpressfranchise.com

October 05, 2022 10:00 AM Eastern Daylight Time

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A Club Where Buying Wine Is Not Just An Avocation But An Investment In The Winemakers Themselves

Naked Wines PLC

Numbers vary wildly as to the total number of local independent wineries globally and in North America, with tabulations going as high as 65,000 worldwide and 14,000 in the U.S. — but a recent study from Wines & Vines magazine was a bit more conservative, revealing 8,391 wineries in North America; 7,762 in the United States; 568 in Canada (primarily British Columbia and Ontario); and 61 in Mexico. One thing not up for debate? There’s a lot of wine available in North America and the world. Some investors have also found the sheer amount of large wine producers to be a good bet, with publicly traded wine companies such as Constellation Brands Inc. (NYSE: STZ), Diageo PLC (NYSE: DEO), Brown-Forman Corp. (NYSE: BF.B), Willamette Valley Vineyards Inc. (NASDAQ: WVVI), Duckhorn Vineyards (NYSE: NAPA) and Pernod Ricard ADR (OTCMKTS: PRNDY). But the trend of buying wine from local wineries has been a conscious consumer effort in recent years, partly because many of those smaller wineries are passionate about producing a great sustainable product. To help support their efforts, a glut of wine clubs have hit the market, all with the promise of providing selections supporting local independent growers from California and Oregon to France, Italy, Argentina and Australia. With the pandemic moving consumers to order wine from around the world online, a number of new wine subscription services appeared in 2020. But in any crowded consumer market, building differentiation can become the catalyst for growth. One standout, international wine club, 12-year old United Kingdom-based Naked Wines PLC (OTCMKTS: NWINF), with U.S. headquarters in Napa Valley, California, believes it has found a unique twist to grab a market that wants to not only feel they’re helping local winemakers through the purchase of their products but by becoming an investor. Naked Wines reports that it works with over 166 independent and unique winemakers worldwide, selling its high-end bottled wine for relatively low prices but with a twist. The company calls its 300,000 subscription members “Angels” (as in Angel investors), with the goal of funding independent winemakers upfront so they can concentrate solely on making good wine, forgoing the expensive costs associated with the traditional retail model of loans. The customer in return, gets world-class, high quality wines for an average of 60% less than the cost of traditional retail pricing. Insider.com called the Naked Wine selection process a “Shark Tank for their industry,” where independent winemakers propose a wine to win approval. The company’s customers, called “Angels”, then act as funding investors, depositing a $40 monthly contribution into their Naked Wines account that they then use at their discretion to order wine from the independent winemakers. Naked Wine promotes that the more Angels they have, the more winemakers they can fund to provide hand-crafted wines at wholesale prices up to 60% less than the market offers. Naked Wines claims it not only cuts costs by eliminating sales and marketing expenses for the independent wineries but its upfront Angel-funding gives winemakers more time in the vineyard and less in the office. The company's members can also interact with the winemakers directly through its nakedwines.com mobile app. The company is additionally currently offering promotions such as $100 off of 6pk of Wine for $39.99 with shipping included. For more information about Naked Wines, visit www.nakedwines.com. This post contains sponsored advertising content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Naked Wines Investor Relations ir@nakedwines.com Company Website https://www.nakedwinesplc.co.uk/home/default.aspx

October 04, 2022 01:17 PM Eastern Daylight Time

Revenue Management Solutions Answers the Question: How Much Price Is Too Much?

Revenue Management Solutions

For restaurant operators facing record-high inflation this year, the question of pricing is a tricky one. Fortunately, new research by Revenue Management Solutions reveals how operators can find the sweet spot for pricing that works for both businesses and diners. In the face of inflationary costs, raising prices is the first line of defense for restaurant operators. These businesses face severe bottom-line pressure due to lingering COVID concerns, food costs, supply chain troubles and dire labor shortages. In response, quick service restaurant (QSR) prices have been steadily increasing, hitting a record 16.3% in August 2022. Consumers have taken the hit to date, but with wallet pressures looming, how much can QSR customers bear before breaking? That’s the question Revenue Management Solutions set out to answer on behalf of its clients —some of the world’s largest QSR brands. After analyzing in-store price increases by percentages year over year (Q2 2022 vs. Q2 2021) for 25,000 QSR locations in the US across numerous brands, RMS found that, yes, consumers have a breaking point. “When price increases were between 10%-13%, traffic started to severely decline, negating some or all of the net sales benefits,“ stated Revenue Management Solutions Director of Consulting Services Scott Foxworth. Chart 1 indicates the significant drops in traffic as prices hit the ceiling. When looking at average price increases across observed locations, RMS found that most locations were beneath the threshold, with increases between 9% and 10%. “Though the average price increases among observed brands fell below the threshold, the future is still uncertain,” said RMS Chief Operating Officer Mark Kuperman. “Some brands have an opportunity to increase margins with additional price increases, while others may have already hit the breaking point – even at a lower percentage increase.” To determine a brand’s unique price increase ceiling, Kuperman recommends a careful analysis, by location, of the following pricing levers: Customer type Location Price by Item Magnitude and timing of recent pricing rounds In a recent consumer survey, RMS found that the percentage of consumers trading down – ordering less expensive items or choosing less expensive restaurants – is rising. So too is trading out – of consumers that reported managing costs, 45% are ordering less often from restaurants. “Consumers are beginning to perceive restaurant prices as higher, and about 1 in 3 believe they are getting less value from restaurants,” said Kuperman. “Brands will win if they can add to the value equation with great service, abundant value options and creativity.” To download free sales, traffic and pricing trends from Revenue Management Solutions, go to revenuemanage.com/resources. About Revenue Management Solutions Revenue Management Solutions (RMS) is more than ever committed to supporting restaurants through these ever-changing times. Today, more than 50 major brands in 40-plus countries trust RMS. Its data-driven analytics and tech-enabled solutions optimize sales, menus and a brand’s financial health. RMS provides actionable insights to more than 100,000 restaurant locations worldwide to help them make informed business decisions that drive profitability and combat inflation and rising wages. The company holds five US patents on menu pricing and customer segmentation and supports ongoing academic research efforts. For more information on how RMS helps its clients, visit revenuemanage.com. Contact Details Tracy Henderson +1 720-989-3530 tracy@centerreachcommunication.com Company Website https://www.revenuemanage.com

October 04, 2022 08:15 AM Eastern Daylight Time

Innersense Organic Beauty Launches Bright Balance Collection

Innersense Organic Beauty

Award winning hair care brand Innersense Organic Beauty is expanding their range with two new products, Bright Balance Hairbath and Bright Balance Conditioner. This collection is a clean, deeply hydrating, silicone-free alternative to traditional purple toning shampoos and conditioners on the market. Each product is specifically formulated with Certified Organic Ingredients to nourish blonde, gray and bleached hair while neutralizing brass and yellow tones in all hair textures. Bright Balance Hairbath thoroughly but gently cleanses hair without stripping natural oils, while working to tone and brighten hair. Bright Balance Conditioner works to deeply hydrate and moisturize strands. Both products are packed with vitamins, minerals, antioxidants and fatty acids and work synergistically to cool color without drying or damaging hair. Formulated with a custom crafted pigment blend, Bright Balance Hairbath and Conditioner provides the perfect amount of color correction for the most neutral tone possible. This collection also utilizes more effective natural carriers that help pigment adhere to hair for better color saturation and wearability. Key ingredients in the Bright Balance Hairbath include: Monoi Oil: extracted from the petals of the Tahitian Gardenia, this Vitamin-E rich oil moisturizes and helps shield hair from environmental damage Apple Extract: a natural nourisher, this humectant helps attract and retain moisture for softer and smoother hair Witch Hazel: the bark and leaves of this ancient medicinal plant include anti-inflammatory properties that gently cleanse hair and remove any color-dulling residue Organic Rice Syrup: known for its concentration of fortifying amino acids, this natural extract promotes hair elasticity Key Ingredients in the Bright Balance Conditioner include: Organic Rice Bran Oil: extracted from the rice kernel’s outer shell, this highly emollient, antioxidant oil bolsters color longevity and overall hair health Organic Pumpkin Seed Oil: a unique blend of minerals, vitamins and fatty acids to aid with hair thickness, softness and resilience Organic Coconut Oil: full of antioxidants to promote hair longevity while moisturizing strands deeply Avocado Oil: high in fat, minerals and antioxidants to help repair dry and damaged hair “We wanted to formulate a collection specifically to nourish and tone gray, blonde and bleached hair without silicones or other common cosmetic ingredients that build up over time and compromise overall hair health,” says Greg Starkman, Founder of Innersense Organic Beauty, “we are always looking for cleaner, healthier solutions using Certified Organic Ingredients to keep hair healthy and balanced.” Bright Balance Hairbath and Conditioner formulations are vegan, gluten-free, non-GMO and cruelty free. Bottles are created using 100% Post Consumer Recycled Plastic. Innersense Organic Beauty is a certified B-Corp organization and received their Climate Neutral Certification, to measure and offset its carbon footprint, while also reducing its emissions over time. Bright Balance Hairbath retails for $30 (10 oz) and $80 (32 oz ) and Bright Balance Conditioner retails for $32 (10 oz) and $90 (32 oz). The collection will be available on October 3rd at innersensebeauty.com and in-store at specialty retailers such as Credo Beauty, The Detox Market, Beauty Heroes, and Aillea. About Innersense Organic Beauty Beauty professionals Greg and Joanne Starkman founded Innersense Organic Beauty to bring clean, pure, toxin-free, and salon-quality hair care made with Certified Organic Ingredients to salons, stylists and consumers. The clean, sustainable hair care brand’s products include shampoo, conditioner, scalp scrubs, styling and treatment products for all hair types. For more information, visit innersensebeauty.com. Contact Details BPCM Archita Patel +1 281-725-2121 archita@bpcm.com Company Website https://innersensebeauty.com/

October 03, 2022 12:00 PM Eastern Daylight Time

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Jewellery retailer Shop TJC partners with RangeMe to increase product choice

RangeMe

Shop TJC has partnered with RangeMe to support their product buying teams, ensuring they have access to the most relevant products their customers demand. This partnership presents Shop TJC with the option to find potential dropship suppliers in jewellery, handbags, fashion, beauty and home tabletop and tableware categories in the UK. Shop TJC is seeking to fast track suppliers onto their platform as they scale sales. RangeMe first launched in 2014 and is used today by more than 15,000 retail buyers in the U.K., Europe, North America, and APAC region. It has quickly established itself as the industry leader for retail product discovery, sourcing and buying by becoming the world’s largest source of brands and products purchased by retail buyers. RangeMe helps retailers and buying teams scale product sourcing efforts with streamlined submissions, simplified discovery tools, and the industry standard digital sell sheet. Buyers can filter searches to find brands and products meeting exact sourcing needs, seamless connectivity and collaboration with suppliers, and offering curated collections to help identify and understand category trends and emerging brands. “Through this partnership we are confident that we will be able to give our customers more of what they want in time for the Christmas season and beyond,” says Srikant Jha, Managing Director at Shop TJC. “We’ll be able to scale up our sourcing as we are keen to introduce new brands and products before the end of the year in a range of product categories.” RangeMe is the global online platform where retailers and suppliers can discover, connect, and grow their business. Suppliers can showcase their range, bring new products to market, increase brand visibility, and grow sales, while retail buyers use RangeMe to discover new products, search trends, and communicate directly with brands. This news presents suppliers around the world with a front-row audience with one of the biggest names in home improvement. RangeMe helps suppliers grow their retail relationships with a platform that gives them the tools and insights to manage their products, market their brand, and build awareness. “Our mission has always been to empower retailers and suppliers to be productive and successful whatever their objective. The platform offers retailers hyper local choices as well as innovative global options. We exist to help them offer an extraordinary experience for their customers” added Nicky Jackson, CEO of RangeMe. About RangeMe RangeMe, an ECRM company, is the leading online platform that streamlines new product discovery between suppliers and retailers. The platform empowers retail buyers to efficiently discover innovative and emerging products, while streamlining the inbound product submission process. For product suppliers, RangeMe enables them to grow their retail relationships with a platform that gives them the tools to manage their products, market their brand, and build awareness. Now integrated into the ECRM product offering, RangeMe adds increased breadth and depth to the industry's most complete sourcing solution for top retailers and product suppliers in the US. About Shop TJC Headquartered in London, UK, Shop TJC is a wholly owned subsidiary of Vaibhav Global Ltd. (VGL), a vertically integrated E-retailer with global sourcing and manufacturing capabilities. Shop TJC, through its E-retailing in UK is specialised in jewellery, home, beauty, fashion, gemstones, and other lifestyle accessories. Established in 2006, Shop TJC reaches ~25 million UK households via live Television shows 24 hours a day, seven days a week, 365 days a year. For more information visit http://www.tjc.co.uk and download the interactive app on iTunes, Google Play and many other streaming devices or television. Contact Details RangeMe Bilal Mahmood +44 7714 007257 b.mahmood@stockwoodstrategy.com Company Website https://www.rangeme.com/

October 03, 2022 08:37 AM Eastern Daylight Time

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iTradeNetwork Expands Industry-Leading Traceability Suite with TrueTrac, an Innovative Incident Management and Recall Tool for Buyers and Suppliers

iTradeNetwork

iTradeNetwork, the leading global provider of end-to-end supply chain management and intelligence solutions for the perishable food industry, is proud to introduce TrueTrac, an innovative incident management and food recall solution that instantly and precisely identifies the location of compromised products. With TrueTrac, buyers and suppliers will protect the health of consumers, mitigate the impact of food safety events, save time and money, and preserve their brand reputation. The State of the Industry According to the FDA, there are roughly 48 million cases of foodborne illness annually, and an estimated 128,000 hospitalizations and 3,000 deaths resulting from these illnesses ( FDA ). These rising numbers have driven the FDA and CDC to become more stringent with food safety rules. Not only do suppliers and their trading partners need to manage the industry’s ever-changing regulations, but there is a growing need to provide consumers with quality, transparency, and freshness, with nearly 86% of Americans stating that transparency is more important to them than ever ( Shopify ). How iTradeNetwork Can Help The addition of TrueTrac to iTradeNetwork’s already robust iTracefresh solution suite helps supply chain participants capture critical traceability data to gain the visibility and insights they need to comply with regulations, lessen the impact of recalls, and ultimately grow their businesses. By regulating the way they handle incidents, buyers and suppliers can acquire valuable data in seconds, saving thousands of lives by pulling products from the shelves before they reach the consumer and reducing the cost of a recall by 50-95% ( Food Logistics ). With TrueTrac, suppliers and buyers can geographically analyze inbound or outbound shipments from the lot of origin to the final destination. The map-view feature allows customers to account for perishable products in real-time, so businesses can quickly identify products based on a number of metrics, including lot codes, to find exactly where the products are in the supply chain in a matter of seconds. Reports are configurable and enable users to find and export the data they need quickly. TrueTrac users can even identify where confirmed outbreaks from the CDC and FDA overlap with their own products within the supply chain, allowing for prompt interception and immediate incident management. Innovations like TrueTrac add to iTradeNetwork's reputation as a trusted leader and innovator in the traceability space. iTrade’s history as a technology partner has helped customers meet evolving regulations such as the Bioengineered Food Disclosure Standard and the upcoming FSMA 204 requirements with customized traceability programs. “We felt confident in the iTracefresh solution being able to meet the final draft of FSMA 204 and that the [iTradeNetwork] team would be there to support on-boarding suppliers best if we worked further ahead of the implementation date,” says Mike Ferguson, Senior Vice President of Fresh at Topco. “Additionally, starting now ensures we [will] be on the leading edge of providing the ability to improve our freshness and respond more accurately and faster [to] recalls and product withdrawals or consumer advisories regarding the produce we source for our member companies. This makes us better for our members and our members better for their shoppers.” iTradeNetwork’s TrueTrac release is the latest of many innovations in the iTradeNetwork traceability platform, including Palletized Advance Ship Notices, Bio-Engineered Food Module, Safe Food for Canadians Act, and more. iTradeNetwork, Inc. is the leading global provider of supply chain management solutions for the food and beverage industry. Built upon deep industry expertise, a rich data foundation and the industries’ most extensive trading partner network, iTradeNetwork’s collaborative solutions allow distributors, manufacturers, operators, retailers, suppliers, and wholesalers of all sizes to reduce cost, grow revenue, and strengthen trading partner relationships. Today, iTradeNetwork’s growing customer list includes thousands of global companies. For more information, visit: www.itradenetwork.com. Contact Details Media Contact +1 925-660-1100 sales@itradenetwork.com Company Website https://www.itradenetwork.com

September 29, 2022 10:00 AM Pacific Daylight Time

iTradeNetwork Announces the Next-Generation Spend Insights Solution, Bringing Premium Analytics and Insights to Foodservice Operators

iTradeNetwork

iTradeNetwork, the leading global provider of end-to-end supply chain management, data, and intelligence solutions for the foodservice industry, is proud to announce the next generation of Spend Insights, a solution that surfaces trends, anomalies, and actionable intelligence for Foodservice Operators to make informed business decisions faster than ever before. Foodservice Operators face many challenges in the current market. Nearly seventy-five percent of operators say labor recruitment and retention are their toughest challenges today (NRA 2021 Report), and the pandemic has caused widespread stock-outs, disruptions and inventory issues that affect their bottom lines. With so many distributor and manufacturer relationships to manage, simply gathering reliable, complete data is difficult and painful, and there are growing concerns amongst Operators about data privacy, security, and integrity. Poor visibility makes it nearly impossible to effectively manage compliance and spending—let alone identify opportunities for growth. iTradeNetwork introduces the next generation of Spend Insights, leveraging more than 20 years of securely and reliably managing data and providing analytics for the world’s largest food manufacturers, distributors, and operators. The new solution acquires, standardizes and validates the data across disparate distributor and manufacturer relationships, giving Foodservice Operators complete supply chain visibility to uncover opportunities for rebate, pricing, and contracting decisions. This release comes complete with an advanced, fresh user interface and staggering performance improvements of more than 90%. Reports that previously took 9 minutes to run now take 15 seconds, saving Operators an average of 40 hours a month and enabling them to receive accurate, actionable data even faster and more reliably. Using the next generation Spend Insights solution Operators can expect to see: ● 2-3% collection of pricing overcharges on contracted spend ● 15-20% rebate improvement from more compliant purchasing ● 10-15% improvement in new contracting opportunities “It isn’t a simple task to collect and reconcile data across all end units, distributors, and manufacturers,” says Nathan Romney, iTradeNetwork’s Chief Product Officer. “Now we can do this with 99.5% match rate accuracy—but we go beyond that. We put this data to work by surfacing advanced analytics that not only give our customers full visibility to evaluate compliance, pricing and contracts, but they can even benchmark customers against US national averages, scorecard vendors, manage menus, and more. The value our customers get from our insights is unrivaled.” The iTradeNetwork Data Pool is fully compliant with GS1 standards and can interoperate with any other GS1 GDSN-certified data pool or solution provider worldwide. iTradeNetwork plans to discuss the Spend Insights release at the upcoming National Restaurant Association’s Supply Chain Expert Exchange Fall Conference on October 11th and 12th in Orlando. The next generation of Spend Insights is the latest of many innovations iTradeNetwork has delivered to the market in the last year, including OrderMaestro, a branded ordering and inventory management solution for Foodservice Operators. About iTrade iTradeNetwork, Inc. is the leading global provider of supply chain management solutions for the food and beverage industry. Built upon deep industry expertise, a rich data foundation and the industries’ most extensive trading partner network, iTradeNetwork’s collaborative solutions allow distributors, manufacturers, operators, retailers, suppliers, and wholesalers of all sizes to reduce cost, grow revenue, and strengthen trading partner relationships. Today, iTradeNetwork’s growing customer list includes thousands of global companies. For more information, visit: www.itradenetwork.com. Contact Details Media Contact +1 925-660-1100 sales@itradenetwork.com Company Website https://www.itradenetwork.com

September 27, 2022 10:00 AM Pacific Daylight Time

Dan Shaw Joins GhostRetail as CEO to Accelerate Growth

GhostRetail Inc.

GhostRetail, the premier live video co-shopping platform for customer-obsessed ecommerce brands, today announced Dan Shaw as CEO. Shaw joins the company during a time of exciting growth and development, including Ghost’s new zero integration platform and a lineup of newly launched or launching clients across multiple ecommerce sectors. As a former Chief Revenue Officer for Fiix Software and SkyWatch, Shaw has also worked with the GhostRetail team in an advisory role over the past six months. “Dan has been an invaluable asset to the entire Ghost team from day one, bringing his expertise successfully scaling and structuring SaaS enterprises across every element of the business,” said Jimmy Furlano, Co-Founder and Chief Operating Officer. “We are excited for the next chapter of GhostRetail under Dan’s leadership and direction as the demand for live video shopping accelerates globally.” According to a report by Market Research Future, the global livestream market is projected to reach $534B by 2030. Given the market’s already rapid growth over the past five years, U.S. ecommerce giants and more agile, digitally native brands alike are increasingly seeking out and adopting live video commerce solutions like GhostRetail. “The opportunity in front of Ghost is enormous; the world's most innovative brands are striving to provide an elevated online experience for their customers. The Ghost solution unifies the human experience of in-store shopping with the power of online to delight customers and drive real results for merchants,” said Shaw. “Ghost’s remarkable team, vision for the future, and best-in-class technology made it an easy choice to join the company. Simply put, we’re on a mission to transform the online shopping experience.” One of the recent successful launches for Ghost comes from their partnership with American Eagle Outfitters, one of the largest retail brands in the world with over 1,000 stores and 40,000 associates. American Eagle has fully deployed Ghost’s live co-shopping experience, helping shoppers with sizing advice, product comparisons, and styling looks. About GhostRetail GhostRetail powers one-to-one live video co-shopping for some of the world’s most customer-obsessed brands. The innovative and interactive video shopping platform enables ecommerce brands to provide on-demand customer service with real-time visual feedback, product sharing capabilities, and in-call checkout to drive more sales, higher order values, lowered return rates, and enhanced customer satisfaction. GhostRetail opens new opportunities for the merchants through decentralized selling; activating influencer communities and extending traditional sales forces to sell in-store, in-studio, or at home. For more information on GhostRetail and our solutions, visit www.ghostretail.com. Contact Details Brittany Rycroft Marketing Director, GhostRetail press@ghostretail.com

September 27, 2022 08:00 AM Eastern Daylight Time

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