Announcing the Winners of the 2023 Bulldog PR Awards
Ridgefield Park, NJ
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June 30, 2023 08:30 AM Eastern Daylight Time
Bulldog Reporter is thrilled to announce the winners of the 2023 Bulldog PR Awards, which recognize remarkable PR and communications campaigns and impressive individual and agency contributions to the PR industry from the previous year. The Bulldog Awards are the only PR awards program judged exclusively by journalists, offering a unique and industry-specific evaluation process.
“As a long-time Bulldog Awards judge, I have watched the evolution of PR/marketing go from press releases and cold calls to true creative storytelling,” says Pulitzer Prize winning journalist, Tom Hallman Jr. “We live in an era where it is vital to adapt—to technology, to the economy, and audience and client expectations. The work in this contest shows remarkable creativity and teamwork, nearly all of it behind the scenes. Thinking, taking risks, and believing in the team is what matters most.”
The Bulldog PR Awards have honored exceptional PR campaigns, individuals, and agencies for over 25 years. Every program, a Grand Prize winner is selected from each group. This year’s distinction goes to:
- “The 9/11 Community’s Campaign to Combat Saudi Arabia’s Sportswashing Tactics” by Winuk Communications, Inc. with 9/11 Justice for Best Campaign of 2022
- Dina Mostovaya, Mindset Consulting for PR Star of 2022
- French/West/Vaughan for Best PR Agency of 2022
To be considered for a Grand Prize, recipients must have entered the same entry in multiple categories and won Gold at least once. With 40 campaign categories, 11 agency categories, and seven individual categories, there was something for everyone.
“This year's entries were very impressive,” says Christopher Elliott, author, consumer advocate, nationally syndicated columnist, and veteran Bulldog PR Awards judge. “We saw so many excellent examples of PR pros elevating their clients' messages and using their platforms for good. I think more than anything, they showed the true value of a PR practitioner.”
Richard Carufel, editor at Bulldog Reporter, added, “It's always inspiring to see so many of these fantastic submissions, and all the interesting strategies PR firms and professionals execute for their companies and clients. The level of creativity seems to get better every year. Seeing all the amazing media placements and other results they earn reinforces my faith in PR and proves that, amid all the tech-y bells and whistles—and, in many cases, because of how PR leverages them—great public relations is more valuable than ever. And it works!”
Congratulations to all the winners of the 2023 Bulldog PR Awards! The full list is available below.
To learn more about Bulldog Awards, visit bulldogawards.com and sign up to hear about updates on deadlines and upcoming awards programs.
Campaign Categories
Grand Prize – Best Campaign of 2022
“The 9/11 Community’s Campaign to Combat Saudi Arabia’s Sportswashing Tactics” by Winuk Communications, Inc. with 9/11 Justice
Best Arts & Entertainment Campaign
Gold: AHS: NYC Shop - FX Networks by NVE Experience Agency
Silver: Hilton Honors unveils new exclusive experiences that connect members with artists and celebrities who inspire their passions by Hilton
Best Brand Launch
Gold: Morro Bay Get Salty Brand Launch by The Abbi Agency
Silver: HARD MTN DEW Launch by Golin
Bronze: ICR Westwicke by ICR Westwicke
Best Business to Business Campaign
Gold: Altair Sends the Crash Test Dummy into Retirement by Tier One Partners
Silver: PAN Communications & Qualtrics by PAN Communications
Bronze: Breaking BreezoMeter into the U.S. Market by Channel V Media
Best Business to Consumer Campaign
Gold: Ally Financial and Tier One Partners: The Primetime-ification of Women's Sports by Tier One Partners
Silver: Dotted Line Communications for Match’s 12th Annual Singles in America study by Dotted Line Communications
Best Campaign on a Shoestring Budget
Gold: Diapers to Dorms Dash by 919 Marketing
Silver: Powerhouse+Co.'s CRF Resilience Fund Campaign by Powerhouse+Co.
Best Community Engagement Campaign
Gold: SPARK-ing Curiosity Through Hands-on Science in Communities Worldwide by Red Havas
Best Community Relations Campaign
Gold: Washington Gas: WAFF Ice House by Washington Gas
Silver: Hy Cite Gives Back: A New Social Impact Program by ROKK Solutions
Best Consumer Product Launch
Gold: Planet Fitness’ High School Summer Pass by ICR INC
Silver: HI-CHEW Fantasy House by Sharp Think
Bronze: Dittoe PR and WhistlePig Whiskey Score a Home Run with World’s First Baseball Bat-Finished Whiskey by Dittoe Public Relations
Best Content Marketing Campaign
Gold: Josh Cellars’ Joshgiving: Putting the “Thanks” Back in Thanksgiving by Deutsch Family Wine & Spirits
Best Crisis Management
Gold: Navigating a Crisis and Preserving the Reputation of Risas Dental by 10 to 1 Public Relations
Silver: "It wasn't the pipes that caused the huge Vistula River's disaster”- Amiblu, Public Dialog, Maurent PR by Public Dialog & Maurent PR
Bronze: Durée and Company by Durée & Company, Inc.
Best Diversity & Inclusion Initiatives Campaign
Gold: CÎROC by HUNTER
Best Financial Services Campaign
Gold: Ally Financial and Tier One Partners: The Primetime-ification of Women's Sports by Tier One Partners
Silver: Financial Finesse: Revitalizing A Legacy Financial Wellness Brand by Marathon Strategies
Bronze: Red Fan Communications by Red Fan Communications
Best Food & Beverages Campaign
Gold: “Unleash the Bubbles” by French/West/Vaughan
Silver: Porter Novelli Canada by Porter Novelli Canada
Bronze: Blackened Chicken Sandwich by Popeyes Louisiana Kitchen
Best Global Campaign
Gold: The Ellinikon by Relevance International and V+O Communication
Silver: Jongga Generation Preservation Campaign by HUNTER
Best Government/Public Service Campaign
Gold: Mpox Vaccination Campaign with the Chicago Department of Health (CDPH) by Subject Matter + Kivvit
Silver: National Health Service Corps 50th Anniversary by Ketchum, on behalf of HRSA
Bronze: ASRC: Educating Voters On Alaska’s North Slope by Marathon Strategies
Best Green/Environmental/Sustainability Campaign
Gold: The Peach State Goes Electric by Violet PR
Silver: Rubik's ReCube Launch by Spin Master
Bronze: Red Lorry Yellow Lorry by Red Lorry Yellow Lorry
Best Healthcare Campaign
Gold: SMA My Way: Reclaiming the Double Take to Challenge Disability Stereotypes by Genentech
Silver: Menopause Awareness: Impact in the Workplace by The Bliss Group
Bronze: Interim HealthCare Champions Home Healthcare Advocacy by RH Strategic
Best Integration of Traditional and New Media
Gold: Rosenberg Space Habitat by Peppercomm, a Ruder Finn company
Silver: American Standard Heating & Air Conditioning by Havas Formula
Bronze: Marketing the Future of Workplace Savings by RF|Binder
Best Investor Relations
Gold: Xperi Investor Day by The Buddy Group
Silver: Pushpay by Pushpay
Best Issue/Cause Advocacy Campaign
Gold: “The 9/11 Community’s Campaign to Combat Saudi Arabia’s Sportswashing Tactics” by Winuk Communications, Inc. with 9/11 Justice
Silver: Land O'Lakes: Farmers are Incredible by Land O’Lakes
Bronze: Marino PR by Marino
Best Local/Hyperlocal Campaign
Gold: Old Wisconsin & O'Malley Hansen Communications by O'Malley Hansen Communications
Silver: King's Hawaiian Rolls Home in Style by HUNTER
Bronze: WM Educates Washoe Country on Proper Recycling by The Abbi Agency
Best Media Relations Campaign
Gold: Planet Fitness’ High School Summer Pass by ICR INC
Silver: “The 9/11 Community’s Campaign to Combat Saudi Arabia’s Sportswashing Tactics” by Winuk Communications, Inc. with 9/11 Justice
Bronze: Bitwarden by Liberty Comms
Best Newsjacking Campaign
Gold: Joshua Milne PR by Joshua Milne PR
Silver: Revature Tech Talent Gap Newsjacking Campaign by REQ
Best Not-for-Profit/Association Campaign
Gold: “The 9/11 Community’s Campaign to Combat Saudi Arabia’s Sportswashing Tactics” by Winuk Communications, Inc. with 9/11 Justice
Silver: Marino PR by Marino
Bronze: Hill+Knowlton Strategies by Hill+Knowlton Strategies
Best PR podcast
Gold: Trust Relations - PR Wine Down Podcast by Trust Relations
Best Public Affairs Campaign
Gold: FleishmanHillard and AARP: The Fight for Fair Rx Prices by FleishmanHillard
Silver: Dial Tone Services, The Mach 1 Group by The Mach 1 Group
Bronze: Passing the Protect Illinois Communities Act by C-Strategies Inc.
Best Purpose/Brand Values Campaign
Gold: Fighting Fires Together by Weyerhaeuser
Silver: Wrangler® Taps Long Standing AOR French/West/Vaughan to Celebrate 75th Anniversary with Riveting Western Press Trip by French/West/Vaughan
Bronze: Land O'Lakes: Farmers are Incredible by Land O’Lakes
Best Special Event or Publicity Stunt
Gold: Laffy Taffy’s Summer of Laff-Ter by Agency H5
Silver: Canadian Tire Christmas Trail by Canadian Tire Corporation
Bronze: AHS:NYC Shop - FX Networks by NVE Experience Agency
Best Technology/Software Campaign
Gold: Fusion Public Relations by Fusion PR
Silver: Beating Apple to the Punch: Warming up Retail Launch of Nreal Air with Virtual Try-Ons of AR Glasses by Eleven International
Bronze: Private 5G Campaign Elevates Entire NTT Brand by Wireside Communications
Best Thought Leadership Campaign
Gold: Beyond Fifteen Communications by Beyond Fifteen Communications
Silver: Marathon Strategies: Corporate Verdicts Go Thermonuclear by Marathon Strategies
Best Use of Influencers
Gold: Dunkin' Rewards Taps Gen Z Creators by RF|Binder
Silver: CÎROC by HUNTER
Best Use of Personality/Celebrity
Gold: NeuroStar x Drew Robinson by EvolveMKD
Silver: KCSA Strategic Communications by KCSA Strategic Communications
Bronze: Josh Cellars’ Joshgiving: Putting the “Thanks” Back in Thanksgiving by Deutsch Family Wine & Spirits
Best Use of Research – Business/Consumer
Gold: PAN Communications & Ware2Go by PAN Communications
Silver: State of Ransomware for 2022 and Beyond by Say Communications
Bronze: Dittoe PR Leads 2022 Job Seeker Nation Report, Drives 2,200 Downloads, 531 Media Hits by Dittoe Public Relations
Best Use of Social Media
Gold: Honda Battle of the Bands, Flowers Communications Group by Flowers Communications Group
Silver: Bogues Group by Bogues Group
Bronze: Strategic Approach to Social Media Helps Build Awareness and Engagement for Health Tech Start-Up by Amendola Communications
Best Use of Video/Multimedia
Gold: Stories of Pendleton: The History of a Town, Rodeo and Whisky by French/West/Vaughan
Silver: Sonic Frontiers by SEGA
Bronze: Josh Cellars’ Joshgiving: Putting the “Thanks” Back in Thanksgiving by Deutsch Family Wine & Spirits
Best Viral Campaign
Gold: KCSA Strategic Communications by KCSA Strategic Communications
Silver: Understanding the Financial Wellness of Americans by LendingClub
Best Virtual Event Campaign
Gold: McDonald's x Karen X Cheng Lunar New Year Campaign by IW Group Inc.
Best Visual Storytelling Campaign
Gold: ROKK Solutions Southern Company VR by ROKK Solutions
Silver: Black McDonalds Operators Association (BMOA) Murals, Flowers Communications Group by Flowers Communications Group
Most Innovative Media Relations Campaign
Gold: Brodeur Partners by Brodeur Partners
Individual Categories
Grand Prize – PR Star of 2022
Dina Mostovaya, Mindset Consulting
Best PR and Communications In-House Team of the Year
Gold: Amy Butler, eToro US
Leader of the Year (Agency)
Gold: David Gwyn, French/West/Vaughan
Silver: Neil Mortine, Fahlgren Mortine
Bronze: Marc Brumer, The Herald Group
Media Relations Professional of the Year
Gold: Colleen Frerichs, Subject Matter + Kivvit
PR Professional Who Makes a Difference
Gold: Natalie Best, French/West/Vaughan
Silver: Mustafa Tameez, Outreach Strategists
Bronze: Katherine McLane, The Mach 1 Group
PR Star Under 40
Gold: Dina Mostovaya, Mindset Consulting
Silver: Heather Houston, Dalton
Bronze: Catherine Turco King, Subject Matter + Kivvit
PR Up and Comer
Gold: Kana Oliver, Full Swing Public Relations
Silver: Anahi Leyva, Hawthorne Strategy Group
Bronze: Talan Tyminski, The Mach 1 Group
Public Relations Professional of the Year
Gold: Colin Brown, MullenLowe
Silver: Becky Carroll, C-Strategies Inc.
Bronze: Adam Pryor, Genentech
Agency Categories
Grand Prize – Best PR Agency of 2022
French/West/Vaughan
Agency That Gets Results
Gold: French/West/Vaughan
Silver: Fahlgren Mortine
Bronze: Dittoe Public Relations
Best Boutique Agency
Gold: Riff City Strategies
Silver: Eleven International
Bronze: Crenshaw Communications
Best Industry-Focused Agency
Gold: Jaymie Scotto & Associates (JSA)
Silver: Silverline Communications
Best New Agency
Gold: Foxglove Communications
Silver: Disrupt PR
Bronze: Milk and Honey PR
Best PR and Communications Agency Team of the Year
Gold: REQ Public Relations Team, REQ
Business to Business (B2B) Agency of the Year
Gold: Fahlgren Mortine
Silver: The Bliss Group
Bronze: Forefront Communications
Business to Consumer (B2C) Agency of the Year
Gold: Fahlgren Mortine
Silver: French/West/Vaughan
Most Innovative Agency
Gold: French/West/Vaughan
Silver: Forefront Communications
Small Agency/Sole Practitioner of the Year
Gold: Capwell Communications
Silver: Powerhouse+Co.
Bronze: McLean Media
Midsize Agency of the Year
Gold: 10 to 1 Public Relations
Silver: C-Strategies Inc.
Bronze: Greenough
Large Agency of the Year
Gold: French/West/Vaughan
Silver: Fahlgren Mortine
Bronze: The Bliss Group
About Bulldog Reporter
Bulldog Reporter has been providing news, best practices, and insights to PR and communications professionals since 1980. Filled with insights on topics critical to PR pros and communicators, including media relations, crisis communications, influencer marketing, and many other topics you won’t find anywhere else, the Bulldog Reporter email newsletter brings you compelling and relevant articles, plus timely updates about journalist moves and agency news so you can stay on top of your PR game. The Bulldog Awards, the only PR awards program judged exclusively by working journalists, are run by Bulldog Reporter and celebrate the best and brightest in corporate communications and public relations. Bulldog Reporter and the Bulldog PR Awards are a subsidiary of Agility PR Solutions, a provider of media outreach, monitoring, and measurement solutions for PR and communication professionals.
Contact Details
Richard Carufel
Editor and Awards Judge, Bulldog Reporter
