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NAFA Opens Registration for Annual 2025 Institute & Expo

NAFA Fleet Management Association

NAFA Fleet Management Association (NAFA), the vehicle fleet industry’s largest membership association, is pleased to announce registration and housing are now open for the 2025 Institute & Expo (I&E). The premier fleet management event will take place April 28-30, 2025, in Long Beach, California, at the Long Beach Convention Center. Attendees can now register and book their accommodations at nafainstitute.org. NAFA’s 2025 I&E is set to bring together thousands of fleet professionals, representing corporate, government, public safety, utility, education fleets, and more. This year’s theme, “Propel Your Fleet,” highlights the event’s focus on innovation, sustainability and preparing fleets for the future in an ever-evolving industry. “NAFA’s Institute & Expo is the fleet management event of the year, offering unmatched opportunities for professional development, networking and exploring the latest products and technologies in fleet management,” said Bill Schankel, CAE, CEO of NAFA. Mike Camnetar, CAFM, NAFA Board President commented, “NAFA is excited to welcome attendees to Long Beach for I&E 2025, where fleet professionals will have the opportunity to gain the insights and tools they need to stay ahead of industry changes and drive their organizations toward success.” The I&E 2025 agenda is packed with opportunities for fleet professionals to stay ahead of the curve in a rapidly evolving industry. This year's event will feature more than 40 educational sessions covering a wide range of topics, including Emerging Technologies, Law Enforcement, Leadership, New to Fleet, Operations Management, Safety, Strategy, Sustainability and more. Attendees will also have the chance to engage in an Industry Update with a leading OEM, connect with peers, discover the latest fleet innovations, and participate in hands-on learning experiences. Key highlights of I&E 2025 include: Exhibit Hall: Discover the latest in fleet products and solutions from more than 200 exhibitors, showcasing innovations that can propel fleet operations forward. Indoor & Outdoor Ride & Drive Experiences, powered by Bobit: Get behind the wheel to interact with the latest vehicles. The Indoor EV Ride & Drive will take place in the Exhibit Hall, and the Outdoor Ride & Drive will occur on April 30, allowing attendees to experience advanced vehicle technologies up close. NAFA’s third annual Innovations Showcase: An interactive zone in the Exhibit Hall where attendees can explore cutting-edge products and vote for the People’s Choice award. Pre-Conference Events: Workshop-style sessions kicking off April 27, offering deep dives into fleet management’s most pressing topics: Maintenance Management, Sustainable Fleet Management and Driving Safety with Behavioral Science. Technician Training Program: A specialized program for technicians and service professionals. CAFM Live: A live instruction program running April 27-30, designed to help fleet professionals accelerate their progress toward becoming Certified Automotive Fleet Managers (CAFM). Crowning of the 100 Best Fleets in the Americas: Celebrating industry excellence and leadership, the top-performing public and commercial fleet operations, as well as the Fleet Professional and Fleet Technician of the Year, will be named. These features, combined with extensive networking opportunities and the industry’s largest Exhibit Hall, make I&E 2025 an essential event for fleet professionals. View the I&E preliminary program. Early bird registration is available through January 2025. More information on the lineup of educational sessions and speakers will be released leading up to the event. Prospective exhibitors are encouraged to secure their space early to ensure prime placement in the Exhibit Hall. For more information about reserving an exhibit booth, please visit NAFA’s website. Sponsorship opportunities can be secured here. NAFA Fleet Management Association is the membership organization for professionals who manage the mobility requirements of vehicle fleets that include commercial, public safety, trucks, and buses of all types and sizes, and a wide range of military and off-road equipment for corporations, governments, universities, utility fleets, and law enforcement in North America and across the globe. NAFA’s members are responsible for the specification, acquisition, maintenance, repair, fueling, risk management, and remarketing of more than 4.8 million vehicles that drive an estimated 84 billion miles each year. NAFA’s members control assets and services well above $122 billion each year. For more information, please visit www.nafa.org, and communicate with NAFA on LinkedIn, Facebook, and X. Contact Details Keaveny Hewitt +1 919-622-5276 khewitt@onwrdupwrd.com Company Website https://www.nafa.org/

October 01, 2024 11:23 AM Eastern Daylight Time

TRON DAO Completes Security Assessment Conducted by ChainSecurity, Strengthening Network Integrity

TRON DAO

Geneva, Switzerland – September 30, 2024 – TRON DAO has successfully completed a security assessment of its Java-Tron client, conducted by leading blockchain security firm ChainSecurity. The assessment, which focused on key components such as the TRON Virtual Machine (TVM), consensus mechanisms, and Peer-to-Peer (P2P) interactions, aimed to proactively identify and resolve any vulnerabilities that could potentially affect the TRON blockchain’s performance, including transaction execution, block generation, and consensus operations. Key Findings and Solutions ChainSecurity uncovered several vulnerabilities that, if exploited, could have impacted network performance or even caused disruptions. The TRON development team acted swiftly to address these issues. Below are some of the most notable findings and the solutions that were implemented to ensure network stability and security: 1. PBFT Messages Creating State Expansion A significant issue was found with PBFT (Practical Byzantine Fault Tolerance) messages, which could have caused unbounded memory expansion, potentially leading to a Denial-of-Service (DoS) attack. Solution: The system was updated to ensure PBFT messages are only processed when PBFT is enabled, preventing excessive memory consumption. 2. Unpermissioned Censoring of Fork Blocks An attacker could have censored legitimate fork blocks by creating a fork chain with fake blocks. Upon detection, the entire fork, including valid blocks, would have been discarded. Solution: The new code now filters out blocks from invalid producers before processing, ensuring network consistency. 3. Resource Consumption by Blocks Not Signed by Witnesses The assessment revealed that blocks without witness signatures were still being processed, consuming valuable resources such as memory, storage, and CPU. Solution: Blocks failing the signature check are now discarded immediately, preventing unnecessary resource usage and safeguarding network performance. TRON DAO’s Commitment to Security Commenting on the collaboration, a Founding Partner & Head of Sales, Emilie Raffo from ChainSecurity said: "It's always a pleasure getting on-boarded into new ecosystems and being able to provide value. We worked closely with the TRON team to identify and resolve vulnerabilities, strengthening the network’s overall security and performance. We look forward to many more years of fruitful collaboration to secure the TRON ecosystem." Dave Uhryniak, Community Spokesperson for TRON DAO, further stated: “Security is paramount to the growth and trust within any blockchain ecosystem. ChainSecurity’s security assessment of TRON has further strengthened our network’s resilience, ensuring that we continue to provide a secure and efficient platform for our global user base. This marks another milestone in our ongoing commitment to enhance the safety and reliability of the TRON network.” TRON DAO’s collaboration with ChainSecurity highlights its dedication to proactively identifying and resolving security challenges. This security assessment reinforces TRON’s commitment to protecting user assets and data across its network. Enhanced Security for TRON’s Ecosystem With these issues identified and resolved, TRON’s security infrastructure has been significantly strengthened, ensuring that the network continues to operate at an optimal level. ChainSecurity’s assessment reaffirms TRON’s dedication to maintaining the highest standards of security, providing a safe and reliable environment for its global user base. Want to Learn More? For a detailed breakdown of the findings and solutions, check out the full security assessment report: ChainSecurity Java-Tron Security Assessment Report. About TRON DAO TRON DAO is a community-governed DAO dedicated to accelerating the decentralization of the internet via blockchain technology and dApps. Founded in September 2017 by H.E. Justin Sun, the TRON network has continued to deliver impressive achievements since MainNet launch in May 2018. July 2018 also marked the ecosystem integration of BitTorrent, a pioneer in decentralized Web3 services boasting over 100 million monthly active users. The TRON network has gained incredible traction in recent years. As of September 2024, it has over 256 million total user accounts on the blockchain, more than 8 billion total transactions, and over $20 billion in total value locked (TVL), as reported on TRONSCAN. In addition, TRON hosts the largest circulating supply of USD Tether (USDT) stablecoin across the globe, overtaking USDT on Ethereum since April 2021. The TRON network completed full decentralization in December 2021 and is now a community-governed DAO. Most recently in October 2022, TRON was designated as the national blockchain for the Commonwealth of Dominica, which marks the first time a major public blockchain partnered with a sovereign nation to develop its national blockchain infrastructure. On top of the government’s endorsement to issue Dominica Coin (“DMC”), a blockchain-based fan token to help promote Dominica’s global fanfare, seven existing TRON-based tokens - TRX, BTT, NFT, JST, USDD, USDT, TUSD, have been granted statutory status as authorized digital currency and medium of exchange in the country. TRONNetwork | TRONDAO | Twitter | YouTube | Telegram | Discord | Reddit | GitHub | Medium | Forum Media Contact Yeweon Park press@tron.network About ChainSecurity ChainSecurity is among the oldest and most trusted smart contract audit companies. Their team conducts smart contract audits since 2017 and is trusted by long-term partners, such as MakerDAO, Circle, Curve, Lido, TRON, Compound, Yearn, Tether, Argent, FUEL and others. In addition to its history of responsible vulnerability disclosures, in the Ethereum protocol itself and in live smart contract code, ChainSecurity has a history of developing new security tools and discovering new types of vulnerabilities. Media Contact ChainSecurity Marketing Team contact@chainsecurity.com Contact Details Yeweon Park press@tron.network Company Website https://trondao.org/

October 01, 2024 11:13 AM Eastern Daylight Time

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Benchmark International Successfully Facilitated the Transaction Between D TEL Telecommunications, Inc. and Responsive Technology Partners

Benchmark International

Benchmark International has successfully facilitated a transaction between Gastonia, NC-based D TEL Telecommunications, Inc. (D TEL) and Atlanta, GA-based Responsive Technology Partners (RTP). D TEL is a systems integrator that distributes and installs premise, hybrid, and cloud-based phone systems, paging, surveillance, access control, and sound systems. D TEL additionally offers dial tone brokering and wholesales telecom products. Founded in 1984, D TEL has been serving the small and midsize business (SMB) sector, focusing on the healthcare, medical, manufacturing, and service industries in North and South Carolina for 40 years. Responsive Technology Partners provides IT support services throughout North Carolina, Virginia, Georgia, Florida, and other US customers. They are a major leader in the MSP industry, having achieved growth both organically and by acquisition means. RTP offers services that include IT support, cybersecurity and compliance, telephony, cloud services, cabling, access control, and camera systems. "The entire Benchmark team is exceedingly pleased with this great new partnership between D TEL Telecommunications and Responsive Technology Partners," commented Benchmark Senior Transaction Director William Sullivan. "D TEL President Jim LaBrec and his team have done an outstanding job building and positioning their great company in a very attractive market. We believe that RTP will be a great steward of D TEL's storied legacy, and we wish the combined team all the best moving forward." ABOUT BENCHMARK INTERNATIONAL: Benchmark International is a global M&A firm that provides business owners with creative, value-maximizing solutions for growing and exiting their businesses. Benchmark International has handled over $11 billion in transaction value across various industries from offices across the world. With decades of M&A experience, Benchmark International’s transaction teams have assisted business owners with achieving their objectives and ensuring the continued growth of their businesses. The firm has also been named the Investment Banking Firm of the Year by The M&A Advisor and the Global M&A Network as well as the #1 Sell-side Exclusive Privately-held M&A Advisor in the World by Pitchbook and Refinitiv's Global League Tables. Contact Details Brittney Zoeller +1 813-898-2350 zoeller@benchmarkintl.com Company Website https://www.benchmarkintl.com/

October 01, 2024 10:54 AM Eastern Daylight Time

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Velocity Global Named a Leader in NelsonHall’s Global Employer of Record (EOR) Evaluation for the Fourth Time in a Row

Velocity Global

Velocity Global, the world’s expert on work, announced today that it was positioned as a leader in the 2024 Vendor Evaluation & Assessment Tool (NEAT) for global EOR services by NelsonHall. The report recognizes Velocity Global for both its ability to deliver immediate customer benefits as well as its capabilities to meet future customer needs. This marks the fourth time in a row that Velocity Global has earned this distinction, solidifying its position as a trusted partner for companies expanding their global presence. "Deploying a global workforce is extremely complex, as companies need to navigate a maze of varying regulations, compliance needs, and talent expectations in different countries," said Jeanine Crane-Thompson, Principal Analyst at NelsonHall’s HR & Talent Transformation practice. "Velocity Global’s blend of strategic R&D investments and compliance expertise has transformed them into a critical partner for companies looking to accelerate global growth. Their comprehensive EOR solution allows organizations to focus on their expansion goals without the burden and potential risks of logistical and legal complexities." As a trailblazer in global workforce solutions, Velocity Global empowers companies to hire, manage, pay, and retain talent, anywhere in the world. Over the years, Velocity Global has evolved from offering a point solution to being a strategic partner to its customers as they execute on their global growth plans. Velocity Global’s powerful combination of its self-service Global Work Platform and its deep legal and HR expertise ensures seamless compliance, no matter how complex the jurisdiction. Both employers and employees benefit from a frictionless, user-friendly experience. In its 2024 report, NelsonHall highlights several strengths that contributed to Velocity Global’s positioning as a leader, including: Mature EOR market provider: Velocity Global offers a compliant, integrated EOR solution that enables multinational companies to confidently hire across borders. Technology roadmap: Velocity Global’s roadmap is centered on AI-driven enhancements, expanded platform integrations, and robust self-service functionality. Competitive service offerings beyond EOR: Velocity Global offers an array of services beyond EOR, including global benefits, immigration support, pensions, equity management, and office space logistics. ”The ability to hire anyone, anywhere is a huge differentiator as companies expand across geographies and tap into underutilized talent pools,” says Francoise Brougher, CEO of Velocity Global. “To simplify and streamline this process for customers, we invest in our technology. This, coupled with our extensive in-country and compliance expertise, means customers can have peace of mind and focus on growing their business.” This latest recognition reinforces Velocity Global’s unwavering commitment to empowering businesses with the tools and expertise to navigate the complexities of the global workforce landscape and drive sustained growth. To learn more about what sets us apart, download the report [ here ]. For more information on how Velocity Global makes opportunity borderless for people everywhere, visit www.velocityglobal.com. About Velocity Global Velocity Global gives you the power to build your team everywhere—combining seamless technology and local expertise in 185+ countries. We make it simple to compliantly hire, pay, manage, and retain talent anywhere. With Velocity Global, the world is yours. About NelsonHall NelsonHall is the leading global analyst firm dedicated to helping organizations understand the 'art of the possible' in digital operations transformation. With analysts in the U.S., U.K., Continental Europe, and Asia, NelsonHall provides buy-side organizations with detailed, critical information on markets and vendors (including NEAT assessments) that helps them make fast and highly informed sourcing decisions. And, for vendors, NelsonHall provides deep knowledge of market dynamics and user requirements to help them hone their go-to-market strategies. NelsonHall's analysis is based on rigorous, primary research, and is widely respected for the quality and depth of its insight. Media Contact: press@velocityglobal.com Contact Details Media contact +1 720-650-4348 press@velocityglobal.com Company Website https://velocityglobal.com/

October 01, 2024 07:47 AM Pacific Daylight Time

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How Cosmos Health’s Acquisition Of Almost 100-Year-Old Company, Adding To Capabilities Like Contract Manufacturing, Could Generate Over $10 Million In Annual Gross Profit

Benzinga

By James Blacker, Benzinga Global healthcare group Cosmos Health (NASDAQ: COSM) has potentially positioned itself for growth through its acquisition last year of Cana Laboratories, a Greek pharmaceutical company with nearly a century of expertise. As Cosmos’ new manufacturing arm, Cana brings a wealth of synergies, potentially enabling the company to control its own production, from pharmaceuticals to nutraceuticals. Cana Laboratories: A Century Of Expertise Founded in 1928, Cana Laboratories has earned its name in the pharmaceutical industry over nearly a century, having partnered with companies such as AstraZeneca (NASDAQ: AZN), Merck (NYSE: MRK), Janssen, Nestlé (OTC: NSRGY), Unilever (Unilever), Viatris (NASDAQ: VTRS) and Procter & Gamble (NYSE: PG). In recent years it has also worked with major firms in the medtech space, namely Medtronic (NYSE: MDT) and Stryker (NYSE: SYK). Cosmos acquired Cana in July of last year for around $1.67 million – a heavy discount compared to Cana’s $10 million valuation at the time, according to the company. As such, Cosmos expects to record a substantial gain on the purchase of what it now considers to be its crown jewel asset. The acquisition of Cana equips Cosmos with in-house manufacturing capabilities, bringing significant vertical integration and providing greater control over quality and costs. Cosmos can now use Cana’s facilities to manufacture its portfolio of generic medicines, including treatments for diabetes, cholesterol, respiratory and cardiac conditions, as well as its proprietary nutraceutical brand, Sky Premium Life. The acquisition has moreover added several brands to Cosmos’ portfolio, including antiseptics like C-Sept, the organic infant care line biobebe and dermocosmetics such as Eleon Cosmetics. New Facility To Scale Production Furthermore, Cosmos now owns Cana's 54,000 sq. ft. production facility in Athens. Certified by the European Medicines Agency and with a Good Manufacturing Practice license, this facility enhances Cosmos’ production capabilities, creating opportunities for potentially lucrative contract manufacturing agreements. Cosmos has invested some $5.5 million in Cana since the acquisition. The investment includes upgrading the Athens facility with new machinery, equipment, IT infrastructure and quality management systems. These investments will enable the company to manufacture a wide range of pharmaceuticals at scale, such as tablets, capsules, syrups, sprays, creams, gels and ointments. The company announced in July this year that it completed the first phase of this upgrade. At full capacity, which Cosmos says will be reached by the end of 2025, the facility is expected to generate over $10 million in annual gross profit. This stands in contrast to Cosmos’ current market cap of about $15 million as of Sept. 27. Contract Manufacturing: A High-Margin Growth Driver With its enhanced manufacturing capacity, Cosmos aims to accelerate the growth of its contract manufacturing business. In July, the company announced that it signed agreements with Provident Pharmaceuticals and Humacology to manufacture 5,020,000 units of medicines and up to 500,000 CBD units. Cosmos says its contract manufacturing business has very high margins thanks to minimal costs, most of which are borne by clients. The company, therefore, expects the newly signed deals to be highly profitable. Moreover, with less than 20% of its production capacity being utilized, there is plenty of room to sign additional contracts. Further down the line, if the facility reaches full capacity, Cosmos is prepared to initiate a second phase of the expansion to further boost capacity and gross profits beyond the projected $10 million from phase 1. Cosmos Health says it is confident that the acquisition of Cana Laboratories positions it for substantial growth. With its new in-house production capabilities, the company can boost efficiency and secure high-margin contract manufacturing agreements. Interested investors may want to watch for announcements of further contract manufacturing agreements as Cosmos seeks to fully utilize its production capacity. Featured photo by Testalize.me on Unsplash. Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders. This post contains sponsored content. This content is for informational purposes only and not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

October 01, 2024 09:30 AM Eastern Daylight Time

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Canoo’s Oklahoma Plant Becomes First Automotive Foreign-Trade Zone In The State, Cutting Red Tape And Reducing Fees

Benzinga

By Meg Flippin, Benzinga Canoo Inc. (NASDAQ: GOEV), the high-tech advanced mobility company churning out fully electric lifestyle vehicles, just got the final nod from the U.S. Customs and Border Protection (CBP) for its Oklahoma City operations to become the first automotive Foreign-Trade Zone in the state. Foreign-Trade Zones (FTZs) are specially designated sites close to U.S. ports that importers and exporters use to move goods in and out of the country. Companies operating in FTZs pay reduced or zero duties, taxes or fees. FTZs help U.S. companies to compete better on the global stage by streamlining logistics, minimizing regulatory hurdles and better controlling inventory. Perks offered for being In Oklahoma City’s FTZ include duty elimination on previously imported material, materials that are re-exported, rejected, scrapped, wasted or return-to-vendor imported material and sales of imported materials or finished products containing imported components to companies operating in other U.S. FTZs. Duties are deferred for manufacturing in the U.S. and selling domestically. Other perks include just-in-time delivery, quotas and reduced customs delays, as well as the ability to hold merchandise in a foreign-trade zone indefinitely. Canoo Bolsters Oklahoma Plant Canoo’s Oklahoma plant, which the company opened last April, occupies close to 500,000 square feet, with the ability to expand, and can employ over 500 people at capacity! Canoo recently added to the Oklahoma plant’s occupancy by migrating its engineering workforce from California to the state. Canoo said one of the main reasons for the move to Oklahoma is to have engineering and manufacturing under one roof. The company said the strategic decision will “drive operational efficiencies and foster greater collaboration as Canoo continues to meet goals towards its step level ramp manufacturing.” That’s becoming a reality thanks in part to its two tranches of new or like-new advanced manufacturing assets, formerly owned by Arrival Automotive UK Limited, at its facility in Oklahoma City. The received assets will bolster in-house processes and enable higher cabin line production volumes in 2025, the company said. “We thank Oklahoma City Customs Port Director Pequano and the Dallas U.S. Customs and Border Protection Area Port office for the work, support and direction for the activation approval. It's great to get this milestone completed as it's part of a larger strategy with more to come,” said Tony Aquila, Investor, Executive Chairman and CEO of Canoo. The company said the FTZ is a big deal toward “harmonizing” its supply chain and protecting it from the whims of other countries. Being in the FTZ also provides stability against a tariff landscape that has the potential to change in 2025. Reimaging Fully Electric Vehicles Canoo makes a suite of fully electric delivery vehicles (LDVs) that are built on a modular design. The modular electric platform is designed to maximize vehicle interior space, enabling it to be customizable across owners and applications. With a robust lineup of electric LDVs, including delivery vehicles, pickup and lifestyle vehicle (LV), Canoo is attempting to do to the commercial transportation market what Tesla (NASDAQ: TSLA) did to the consumer EV market with its lineup of sedans, SUV and truck. It doesn’t hurt that Canoo makes its LDVs with what it says are eco-friendly materials with the smallest footprint. Canoo’s delivery vehicles are designed to be modular, built for global roads and a variety of commercial uses. Canoo is focused on driving value for fleets by reducing total cost of ownership and maximizing utilization through software solutions and customized upfitting. It also sticks to a clean, minimalist shape that has gotten recognition, most recently receiving several Red Dot Design Awards. The Red Dot Award is an annual international competition recognizing excellence in design and among the world’s largest design competitions, validating Canoo’s approach to design. Learn more about Canoo Inc. by checking out its investors website here. Featured photo courtesy of Canoo. Benzinga is a leading financial media and data provider, known for delivering accurate, timely, and actionable financial information to empower investors and traders. This post contains sponsored content. This content is for informational purposes only and is not intended to be investing advice. Contact Details Benzinga +1 877-440-9464 info@benzinga.com Company Website http://www.benzinga.com

October 01, 2024 09:25 AM Eastern Daylight Time

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Forum Health Launches Revolutionary PNOĒ Metabolic Device Transforming Weight Management, Fitness and Longevity

Forum Health

Forum Health, a premier provider of personalized integrative and functional medicine, announces the launch of the PNOĒ metabolic analysis device, offering precise insights into metabolic, heart, lung, and cellular health for personalized wellness. Now available in Forum Health’s Madison and Fond du Lac, Wisconsin clinics, the PNOĒ uses a data-driven approach to weight management, fitness, and longevity optimization. Schedule a PNOĒ assessment here: Fond du Lac or Madison. Julie Heyrman, MD: "We’re thrilled to bring this advanced technology to our patients in Wisconsin. The PNOĒ allows us to better tailor health solutions that address the root causes of weight gain, fatigue, aging, and cardiovascular risk." Through using only breath, the PNOĒ provides a comprehensive metabolic analysis on how effectively the body burns calories, the efficiency of the heart and lungs, and overall cellular performance. Patients receive personalized health plans tailored to their unique metabolic profile for improved wellness and disease prevention. Key Benefits of PNOĒ Metabolic Analysis: Precision Weight Management: Analyzes metabolism to optimize workouts, calorie intake, and macronutrient balance for sustainable weight management. Endurance Enhancement: Measures the efficiency of heart, lungs, and cells, identifying limiting factors and providing a customized plan to overcome them. Longevity Optimization: Calculates VO2 max, cellular health, and metabolic efficiency—key predictors of lifespan and well-being. Early Detection - Detects early risk factors for heart, lung, and metabolic conditions, empowering proactive health steps. Phil Hagerman, CEO: “Forum Health is committed to bringing the most advanced technologies to our patients, and the PNOĒ device represents a new frontier in personalized healthcare. By offering precise metabolic insights, we can create tailored health plans that drive better outcomes for the health issues most affecting our patient's overall well-being.” About PNOĒ PNOĒ is a state-of-the-art metabolic analysis device that provides comprehensive assessments of heart, lung, and cellular fitness through breath analysis. Learn more at pnoe.com. About Forum Health, LLC Forum Health, LLC is a nationwide provider of personalized healthcare steeped in the powerful principles of functional and integrative medicine. Our providers take a root-cause approach to care exploring lifestyle, environment, and genetics to help each patient achieve their ultimate health goals. Members have access to advanced medical treatments and technology, with care plans informed by data analytics and collaborative relationships. For more, visit www.forumhealth.com. Contact Details Britt Wittelsberger +1 410-852-0738 bwittelsberger@forumhealth.com Company Website https://forumhealth.com

October 01, 2024 08:50 AM Eastern Daylight Time

COLORESCIENCE® INTRODUCES TOTAL LASH™ MASCARA

Colorescience

Colorescience®, a leading dermatologist-recommended specialty skincare company, is launching Total Lash™ Mascara, an innovative, new all-in-one lash serum, conditioner and mascara that immediately enhances the appearance of lash length and volume for a vibrant, eye-opening effect. With every application, this clinically tested formula works to improve lash health with a blend of peptides and botanicals that nourishes the lashes while helping support the natural lash cycle for healthier, stronger, fuller and longer looking lashes. The Total Lash™ ingredient complex uses gentle, prostaglandin analogue-free ingredients and has been ophthalmology tested and confirmed to be safe for sensitive eyes and contact lens wearers. This formula is ideal for those who want to restore and improve their natural lashes, especially after discontinuing lash extensions, false lashes, or other lash procedures. Dr.Tanya Khan, Oculoplastic Surgeon and Board-Certified Ophthalmologist, led the clinical study. After a 12-week clinical trial with daily usage of Total Lash Mascara 90% of subjects reported their lashes looked longer. As measured by Dr. Khan, lashes were on average 24% longer compared to baseline. Over 92% of subjects reported less lash breakage and 94% reported lashes appeared fuller, thicker, and fluffier after twelve weeks of usage. Recalling these results, Dr. Khan shared, “During the clinical study, it became clear to me that patients were readily achieving their desired results of lash growth, density, thickness, and darkness when using the Total Lash™ product once per day. As an oculoplastic surgeon and ophthalmologist, I am even more amazed that the formula is well-tolerated by sensitive eyes and does not cause irritation or discoloration of the delicate skin around the eye area. I look forward to offering this product to my patients as a safe, effective, and gentle daily option that delivers lash enhancement without prostaglandins or extensions.” This multi-benefit formula enhances the appearance of length and volume, nourishes and strengthens the lashes and supports lash growth. Proven peptide Myristoyl Pentapeptide-17 stimulates the hair follicle to help support continued growth while botanical extracts optimize root health and help promote continued growth for longer, fuller looking lashes. The results are a visibly denser, more defined lash line and longer lashes that are hydrated and nourished. Panthenol and jojoba seed oil condition and nourish lashes to reduce breakage helping strengthen and prolong length and volume. Lastly, the formula immediately enhances lashes upon application while providing all-day smudge-free wear. This tubing mascara wraps each lash in a rich black iron oxide mineral pigment, making this dye-free formula ideal for sensitive eyes. Patricia Boland, VP of Research & Development at Colorescience says, “We created this formula with the tubing feature because our goal is always to treat and improve while delivering immediate enhancement and optimal wear. The skin around the eyes is especially thin and delicate, so extensive rubbing during removal of products can contribute to irritation. Instead, our Total Lash Mascara envelops each lash with our clinically proven treatment complex while maximizing wear-time, and the product removes effortlessly with warm water and a favorite cleanser.” ABOUT COLORESCIENCE Colorescience ®, the leading innovator in all-mineral sun protection, delivers transformational skincare solutions through wearable multifunctional products that provide immediate confidence and long-term visible results. Crafted for users who know that great results require daily skincare and protection, Colorescience ® uses cutting-edge technology and clinically tested formulas to ensure efficacy and provide reassurance to people of all ages, skin types, and concerns. Colorescience ® products speak for themselves through their wearability, published clinical studies, and skin-healthy ingredients. For more information please contact: Project MM, meredith@projectmmnyc.com Contact Details Meredith Winfrey meredith@projectmmnyc.com Company Website https://www.colorescience.com

October 01, 2024 08:00 AM Eastern Daylight Time

October Issue of News Direct PRevolution Newsletter Lands on October 1

News Direct

Here are some of the topics News Direct tackles in the upcoming issue of PRevolution: AI Misfire Leads to Viral PR Recovery We highlight one of the year's most bizarre PR events in which a major tech company attempted to automate an entire PR campaign using AI, but the results were more comical than cutting-edge. The incident serves as a reminder of the potential pitfalls of AI in PR and the importance of adaptability during a crisis. Navigating the Political Center: A PR Strategy for Moderates With election season approaching and political divisions more visible than ever, PRevolution explores how a centrist independent presidential candidate might successfully run a campaign. In a hypothetical scenario, we make suggestions about the strategies such a candidate would need to employ to connect with the presumably enormous political middle in the U.S. PR in Baseball and Politics Intersect in November In somewhat of an historical anomaly, we examine the convergence of two major events—Game 4 of the World Series and Election Day, which occur just days apart this year. Taking inspiration from both the political and sports arenas, we identified the PR firms excelling in each. Top PR Performers of 2024’s First Half We recognize the PR firms that delivered outstanding financial performance in the first half of 2024. We found a mixed bag of small, medium and large agencies that enjoyed a hot first half. CEO’s Monthly Thoughts on Key PR Topics Continuing with the Post-Season baseball theme, News Direct CEO and founder Gregg Castano’s October editorial addresses the PR impact of Major League Baseball's increasing shift to paid streaming services for game broadcasts. While streaming offers convenience and attracts younger, tech-savvy viewers, Castano warns that this strategy risks alienating MLB's core fanbase. These articles and more are featured in the October 2024 edition of "PRevolution," keeping you informed on the latest trends, strategies, and lessons from the PR world. About News Direct News Direct is a technology-driven content distribution and amplification platform for PR, IR, corporate communications and marketing professionals. Our automated platform delivers a completely reimagined, modernized user experience for newswire users that has reshaped the industry landscape. Additionally, the company has expanded its offerings to include an array of technology-enhanced message amplification tools ranging from sponsored content to podcasting products, all from a single online destination. Contact Details Media at News Direct +1 917-698-4131 media@newsdirect.com Company Website http://www.newsdirect.com

September 30, 2024 09:03 AM Eastern Daylight Time

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